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SaaS Platform Explainer: Definition, Examples, and How to Grow in the Software as a Service Industry

Stax

The term SaaS platform gets tossed around a lotbut what does it actually mean, and why does it matter for today’s software companies? Whether you’re building your first product or scaling an established solution, understanding the SaaS platform model is essential for long-term growth.

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How to use landing page sales funnels to convert more visitors

Unbounce

The marketing funnel is typically talked about in terms of top-of-funnel, middle-of-funnel, and bottom-of-funnel and includes multiple touchpoints along the way. Think email campaigns , social media interactions , sales conversations, content marketing, and more, guiding prospects over a longer period.

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YouTube: One of the Biggest Missed Opportunities in B2B Marketing

Sales Hacker

As a channel YouTube is a content distribution platform, similar to LinkedIn or X, where companies can post videos, build an audience, and engage viewers. As a search engine YouTube is the second-largest search engine in the world, with people actively searching for solutions, tutorials, and insights.

B2B 79
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29 Latin American SaaS Superstars

SaaStock

Trailblazing through their home continent, venturing successfully onto the world stage or changing from on-premise software to SaaS, these companies could have a postal code in any SaaS hotspot in the world. ContaAzul is a business management platform for small businesses created in Brazil. We can’t wait to meet them.

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How to Make Money From OTT Platforms and Video on Demand

Neil Patel

The primary reason for this unusual name, over-the-top, is because it goes over the tops of traditional media distribution channels and distributes content directly to the consumer via an internet connection. OTT platforms were made popular by streaming services like Amazon Prime Video, Hulu, YouTube, and more.

Payments 138
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7 Steps To Help EHR Software Providers Grow Their Userbase and Revenue

Stax

Electronic health records, or EHR software, are a staple in modern healthcare organizations. More than 96% of hospitals use some form of EHR system to maintain records, which is good because it shows clear demand for the software. The majority of hospitals already use EHR software, making the market saturated.

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Shopify Review

Neil Patel

Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. One platform where you can sell just about anything to anyone anywhere? Shopify Compared to The Best Ecommerce Platforms. So what sets Shopify apart from other ecommerce platforms out there?