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Marketing Your Video Game Outside of Game Marketplaces & App Stores

FastSpring

And as the CEO of both Skillshot Media (a turnkey events production company for esports events) and Ghost Gaming (a “gaming lifestyle brand” that supports esports teams and gaming content creators such as Twitch streamers), he dives ever deeper into marketing to gamers and other gaming industry professionals.

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Shopify Review

Neil Patel

Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. One platform where you can sell just about anything to anyone anywhere? But once you unpack it, it’s easy to see why it powers over 1 million websites and manages billions in sales. Who is Shopify Best For?

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7 Steps to Building a Successful International Ecommerce Business

How To Buy Saas

Global eCommerce share of retail sales in 2022 is forecast at 19.7% But the problem is that the barriers to entry for international eCommerce are constantly evolving. In the early days of cross-border eCommerce, the biggest challenges were lack of trust, cross-border payment issues, and returns/logistics.

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Content Marketing Metrics that Matter: Are You Tracking These?

Neil Patel

I get this question a lot: “How do I measure content marketing success?” It’s a much better question than, “ when will my content marketing work ?” or “what are some good content marketing examples ?” So often, people working in content marketing think that performance is subjective.

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How to Make Money From OTT Platforms and Video on Demand

Neil Patel

Perhaps nothing is changing more rapidly or drastically than how people consume video content. To leverage this shift, you must first understand two of the most common video consumption methods: video on demand (VOD) and over-the-top (OTT). One of the primary differences is the medium through which video content is delivered.

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What is the SaaS Magic Number and How Do You Calculate It?

Stax

So, of course when it came to revenue-driving activities, Ford knew that success in marketing—and business—wasn’t about how much your marketing spend is, but how efficiently you spend it. Enter the SaaS Magic Number, which measures the return on sales and marketing spend in generating new subscription revenue.

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Should your SaaS Business Invest More in Content Marketing?

Baremetrics

Content marketing is one of the most effective methods of generating brand awareness and brand preference specifically among your ideal target audience. The purpose of this marketing strategy is to attract organic traffic to your domain, and establish your business as a trusted authority in that area.