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360Learning’s Joei Chan on embracing innovation as a content marketer

Intercom, Inc.

Just ask any content marketer – they would rather have the resources and the time to focus on both, because to build a strong marketing brand, you need an approach that covers both the awareness and the acquisition. You can also read the full transcript of the interview, which has been lightly edited for clarity, below.

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20+ Podcasts You’ll Want in Your Feed in 2024

Buffer Resources

Hosted by seasoned marketing expert Coco Mocoe , each episode explores the latest in marketing, pop culture, and internet trends. With a rich entertainment and digital media background, Coco offers invaluable insights and tips through engaging discussions.

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Examples of Sites with Great Content & What You Can Learn From Them

Neil Patel

Good content answers the questions people search for on search engines and provides educational, entertaining, insightful, and empowering information. Best practices for more in-depth written content include pieces running about 2,000 to 3,000 words and easily skimmed. Good content is consistent, as well.

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10 Useful Discord Bots for Online Communities

Neil Patel

Discord has grown dramatically since it hit the stage in 2015, and while it was primarily dedicated to gamers, digital marketers are finding ways to make it work for them. If you’re looking for a unique and entertaining way to engage with your community, Discord bots might be the way to go. What Are Discord Bots? Community Hubs Beta.

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How Integrating SEO and Social Media Has Helped Me Grow My Site to 400K Impressions Per Month

Buffer Resources

In fact, the hardest part was unlearning some myths I believed about building a business using content. Even if you’re not a blogger or publisher, I hope the lessons I learned and strategies I used can help you improve your content marketing and reliably see more potential customers landing on your site.

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How to Start a Podcast in 14 Days

Neil Patel

Take notes when you hear something you like—a format, an interview technique, an introduction, anything. Some brands even create content purely for entertainment—but even this kind of content solves a problem: boredom. A podcast, after all, should fit into your holistic content marketing strategy.

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Velocity’s Doug Kessler on bringing the mojo back to content marketing

Intercom, Inc.

If people think of it that way, they start thinking, “All right, we’re building a content brand.” It’s going to be worth my time, either for entertainment or value or both. ” And that’s about content marketing as a tactic, as opposed to specifically the brand. That’s the goal.