The Defining Characteristics of Successful SMB SaaS Startups
Tom Tunguz
APRIL 16, 2013
At first glance, SMB SaaS companies, those who sell Software-as-a-Service to small to medium businesses, may seem like any other software company. Successful SMB SaaS companies have reinvented their businesses eschewing the expensive enterprise sales model in favor of end-user centric marketing, support and product development.
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