OpenView Labs

JANUARY 13, 2022

Welcome to the third edition of the Pricing Transformations series. Pricing Transformations in 2020. Pricing Transformations in 2021. Pricing models must be adaptable – 4/5 on this. We took off a point as there are still too few people who understand pricing models well enough to make them adaptable.

Pricing 82

Pricing Payment Services SaaS Payments Payment Solutions 82

Subscription Flow

MARCH 20, 2024

Keeping all this in mind, in the first section of this blog, we will first be seeing what is SimpleCirc, its features, and why exactly is it such a hot choice for magazine owners in today’s marketplace. Imagine a situation where a printing company, a marketing agency, and a graphic designer who works independently work together on a project.

Payment Services 88

Payment Services Payments Payment Solutions Payment Methods 88

Blulogix

FEBRUARY 18, 2024

Creating a Monetization Framework For Your Business View the Whitepaper The Vital Role of Analytics in Monetization At its core, analytics provides a window into the behaviors, preferences, and patterns of customers, enabling businesses to tailor their offerings, adjust pricing, and optimize marketing strategies with unprecedented precision.

Strategy 52

Strategy Data Marketplace as a Service Sales Hiring 52

Chargify

AUGUST 17, 2020

Backed by an army of developers, data engineers, and finance professionals, this events-based billing model allowed these large companies to directly link the value that their services provided with the cost presented on a customer’s invoice. What Amazon Web Services and Twilio Get Right. What Amazon Web Services and Twilio Get Right.

AWS 98

AWS Payment Services SaaS Payments Payments 98

Blulogix

FEBRUARY 19, 2024

With the cost of acquiring new customers significantly higher than retaining existing ones, businesses are increasingly focusing on innovative strategies to enhance customer experiences and reduce churn. Tailor experiences, from onboarding to customer service, ensuring each subscriber feels uniquely valued.

Retention 52

Retention Engagement Strategy AI Search 52

Chart Mogul

OCTOBER 19, 2018

GymForLess is a desktop and mobile marketplace that gives fitness enthusiasts instant access to thousands of gyms across Spain. Services like this are a natural fit for subscriptions, but that’s not where GymForLess started. Ultimately it’s about convenience to the end user,” said Valeriia Stepanova, marketing manager at GymForLess.

Merchant Services 40

Merchant Services Payment Services Marketplace as a Service Churn 40

Baremetrics

APRIL 26, 2021

Adyen, a Dutch payment company dating back to 2006, also has its fair share of the market. All the data your startup needs Get deep insights into your company's MRR, churn and other vital metrics for your SaaS business. Features Comparing the features of these services side-by-side is important in making your decision.

Payment Services 59

Payment Services Merchant Services Payment Methods Payments 59

ProfitWell

JANUARY 15, 2020

Your pricing. To make your secret weapon even stronger, you’ll need a pricing analyst backing you up. Our pricing analysts build surveys and use ProfitWell’s algorithm to collect actionable data to guide business strategy in a manner that is measurable and implementable. What does a pricing analyst do? Impact analysis.

Pricing 54

Pricing Marketplace as a Service Subscription Payment Features 54

OpenView Labs

MARCH 4, 2021

Today we know of HubSpot —the maker of marketing, sales, and service software products—as a preeminent public company with a market cap above $17B. For their first five years in business, HubSpot offered three subscription packages ranging in price from $3,000 to $18,000 per year. Churn has since decreased by 50%.

Pricing 55

Pricing Outsourced Development Marketplace as a Service AWS 55

Blulogix

DECEMBER 21, 2023

We’re about to blast off into the future of UBP , where usage-based pricing transforms from a strategic imperative to a foundational force shaping the B2B landscape. Say goodbye to guesswork and hello to hyper-relevant pricing. Think of it as a B2B marketplace where usage drives the entire ecosystem.

AI Search 59

AI Search AI B2B Marketplace as a Service 59

SaaStr

NOVEMBER 21, 2020

How does Rob think through pricing today in a way that encourages land and expand? How does Rob think about usage vs seat-based pricing in SaaS? How should sales and marketing work together on pricing? You look at the forward-looking ARR multiples on the stock price, and they were a lot lower back then.

SaaS Payments 261

SaaS Payments Scale Payment Services Payment Solutions 261

User Pilot

FEBRUARY 28, 2023

You can collect feedback through customer satisfaction surveys, new feature feedback surveys, and churn surveys. It’s a crowded marketplace with lots of options, but there’s one that stands out from the crowd. A customer satisfaction survey is designed to understand how happy your customers are with your product or service.

Marketplace as a Service 95

Marketplace as a Service Churn Onboarding Engagement 95

SaaStr

MARCH 17, 2020

Pendo announced a new offering aimed to help startup companies accelerate product-market fit, and prove that product traction to early stage investors. According to Blissfully’s report: The typical mid-market company uses 185 different apps. Chargify unveiled a new era of value pricing with “Event-Based Billing.” Blissfully .

Sales Hiring 191

Sales Hiring Scale Payment Features Marketplace as a Service 191

ChurnZero

FEBRUARY 22, 2019

Churn Monster #9: Cheater Customer. It’s time to talk churn monsters again. This month’s customer churn risk is a cheater. Knowing and understanding your competition is a critical step in executing a successful go-to-market strategy. That was a close call with having the customer churn and switch to a competitor.

Churn 40

Churn Marketplace as a Service Customer Success Subscription 40

Blulogix

FEBRUARY 16, 2024

Proactive Engagement: Automated systems can identify key customer milestones or behaviors that signal an opportunity for engagement, such as usage patterns that suggest a customer is ready to upgrade or might be at risk of churning. The tools should offer flexibility to customize workflows and communication based on your business needs.

Payments 52

Payments Payment Services Revenue Management 52

Chart Mogul

DECEMBER 5, 2017

Find out how they tackle optimizing their SaaS pricing for customers -- from tiny online stores to high-volume multi-channel sellers. The perpetual pricing dilemma. Designing and defining the pricing for your SaaS product may be one of the most difficult aspects of building a subscription business. Price-value alignment is hard.

Pricing 70

Pricing Scale SaaS Marketplace as a Service 70

OPEXEngine

MAY 18, 2021

Just six Cloud companies listed on the Bessemer Nasdaq Cloud Index each are valued at over $100B, and together currently represent a market capitalization well over $1trillion. The growth stages are defined as: Early Stage – Product/Market Fit Stage, . Growth Stage – Scaling the Business, and . Usage Fee-Based ARR.

SaaS Payments 98

SaaS Payments Metrics Payments Payment Services 98

User Pilot

MAY 23, 2023

Next, proactively tackling areas of friction to drive down the churn rate. There are several options on the market to choose from based on your requirements, but Userpilot is a powerful one-stop shop with AI capabilities built on top of its existing features. AI can help you slash potential churn rates.

Artificial Intelligence 82

Artificial Intelligence AI SaaS Payments Payment Solutions 82

SaaStr

JUNE 3, 2020

The SaaS Trust Crisis is making it harder to market and sell software and services than ever before. Then we went on to build another company called SteelBrick, another SaaS configure price quoting solution. And you can see marketing is the number one user of software, probably no surprise, many of you are marketers.

Software Review 181

Software Review Scale Technical Review SaaS 181

Point Nine Land

MARCH 18, 2019

This came to define a new go-to-market strategy for many marketplaces or, as they came to be known, SaaS-enabled marketplaces. In some cases, the SaaS was even given away free in the hope of driving adoption before monetizing on the marketplace.

Marketplace as a Service 50

Marketplace as a Service Payment Features Scale Pricing 50

OpenView Labs

NOVEMBER 30, 2021

For marketing: Insert a screenshot of the Enterprise Value vs. Growth Rate chart from the GoingClear report]. Recommended resource: Read More Tips for Hiring Top Talent in Today’s Overheated Market . Start by tackling churn since expansion only takes you so far if you’re trying to expand fewer and fewer customers. It’s a win-in.

Payment Services 80

Payment Services Benchmarks SaaS Payments Merchant Services 80

OPEXEngine

OCTOBER 5, 2021

But while software’s success in the marketplace has lifted the valuations of software companies, our analysis suggests that some firms may still be undervalued. In more mature software companies, we see oversized returns for companies that are moving to software-as-a-service subscription models (see Figure 1). Sticky after all.

Software Review 52

Software Review DevOps as a Service Software Underperforming Technical Team 52

Chart Mogul

SEPTEMBER 15, 2023

These materials will take you from the basics SaaS Metrics — 101 to more advanced topics like Go-To-Market and Product-Led Growth (PLG). Benchmarks across the PLG user journey The hardest part of PLG might actually be… marketing?! The library encompasses hours and hours of reading, listening, and viewing material. Forget about Threads.

Scale 52

Scale Underperforming Technical Team Sales Hiring SaaS 52

Tom Tunguz

JANUARY 14, 2016

The greater competition among investors increases valuations relative to revenue pricing valuations further into the future. To sustain these growth rates and reach the levels of market liquidity they have, startups like Uber and AirBnB require massive amounts of cash. Market fragmentation.

Startup 100

Startup Metrics Transportation Marketplace as a Service 100

Baremetrics

OCTOBER 24, 2021

For more discussion on this topic, check out the rest of the series on using the dynamic duo of Baremetrics and Stripe to automate the calculation of your customer lifetime value (LTV) , churn , and customer acquisition cost (CAC). And in the competitive market of payment processing, there is one clear champion. So, what is Stripe?

Payment Services 97

Payment Services Payment Features Payment Methods Payments 97

Mucker Capital

NOVEMBER 5, 2018

If you’re thinking about launching a Software-as-a-Service (SaaS) company, there are two different ways to approach the market. Horizontal SaaS: These companies aim to create a product that services a specific type of employee, function or division across all industries. You only need to look to the stock market for proof.

SaaS Payments 49

SaaS Payments Outsourcing Services Payment Services Payments 49

Software Platform Consulting

MAY 6, 2019

There are also great resources for metrics specific to marketplaces (see here ). Enterprise versions of Upwork or other labor marketplaces. This means I’m not going to cover common metrics such as GMV/GSV, Take Rate, Churn, NPS, Rule of 40, etc.) Has the network wisely structured pricing to both sides? EDI networks (e.g.,

Payments 60

Payments Enterprise SaaS Payments Metrics 60

SaaSOptics

MAY 19, 2022

Not only is it one of the main drivers of revenue growth for early-stage companies, but it’s a primary goal for SaaS businesses across market stages. For subscription-based SaaS businesses, your customer acquisition metrics indicate how effectively you acquire new users via sales, marketing, or a product-led approach like a free trial.

Acquisition 59

Acquisition Scale Strategy Software Review 59

Sales Hacker

FEBRUARY 12, 2021

For such a complex system to run smoothly, all departments: sales, marketing, support, and accounting need to be connected and communicate in real-time. An established marketplace is a sign that you’ll have the integrations you need in the future. Another thing that’s worth mentioning about HubSpot is the pricing. Salesforce.

Payment Solutions 84

Payment Solutions Enterprise Scale Payments 84

Chart Mogul

JUNE 23, 2022

After a brilliant run up to 2022, SaaS valuations got hammered in the public markets lately. After a brilliant run up to 2022, SaaS valuations got hammered in the public markets lately. In the SaaS world, that means the consumer-facing apps & marketplace SaaS have a tougher time ahead. Source: [link].

SaaS 52

SaaS DevOps as a Service Marketplace as a Service Forecasting 52

ProfitWell

MARCH 11, 2020

For years, aggressive customer acquisition strategies have dominated the marketing space. But as cost containment becomes a priority for businesses looking to thrive in the modern digitally-transformed marketplace, keeping existing customers happy and loyal is now a primary concern. The importance of MRR churn.

Retention 52

Retention Metrics SaaS Payments Underperforming Technical Team 52

Chart Mogul

APRIL 24, 2020

In an environment marked by a global pandemic and market volatility, advocating for SaaS forecasting seems like a lost cause. Having successfully awakened us to impending danger, they’re now sending mixed messages — “ Churn is up!” “ LTV is up!” Ben Horowitz teaches us the traits of peacetime and wartime CEO’s. Arrested attention.

Forecasting 98

Forecasting SaaS Underperforming Technical Team Marketplace as a Service 98

SaaStr

AUGUST 6, 2019

Tradeshift Buy, which is essentially what we call private marketplaces. Think about it like Amazon or eBay, but instead of being for you and I, it is the Fortune 500 companies of this world that use it, companies like Unilever going and buying [produced 00:04:02] enzymes, ingredients, on our private marketplace technology.

Payment Solutions 147

Payment Solutions Payments Outsourcing Services SaaS Payments 147

ProfitWell

AUGUST 4, 2020

Aligning a value metric to the value a customer receives is the purest form of pricing. Faster growth, lower churn. Now, let's take a look at how using a value metric impacts churn. Companies using a value metric are seeing half the churn than their featured differentiated counterparts. click here. ??Side 90 day +14.53%.

Advertising 52

Advertising Marketplace as a Service B2B Churn 52

SaaStr

JUNE 16, 2020

Matt Garratt: All of our mid-market business and we are going to be talking about how our portfolio companies and how Salesforce ventures, and how Salesforce is shifting our go to market strategies during these very uncertain times and really excited to have Adnan here, one of the best sales leaders I’ve ever had the privilege of working with.

Sales Hiring 160

Sales Hiring Scale SaaS Payments Payment Services 160

ProfitWell

APRIL 15, 2019

Now, the streaming service is available via Roku , as they begin offering additional premium add-on subscriptions. Using Live Chat to Fight Churn. Cheap Stands for the MLB If you’re looking to ball on a budget, the New York Mets now offer a subscription service for standing-room only tix. Not All Churn Is Created Equal.

Sales Recruiting 45

Sales Recruiting Marketplace as a Service Technical Review Subscription 45

ProfitWell

APRIL 1, 2020

White-labeling services for SaaS products have become very popular over the past decade. When done correctly, an entire brand can be built around a SaaS white-label product, but you’ll need to price it correctly in order to maximize revenue. Email marketing software. Email marketing is a must for any business.

Payment Solutions 59

Payment Solutions SaaS Payments Payments Payment Services 59