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What Are Influencer Engagement Marketplaces (and How to Use Them)

Neil Patel

It’s really hard to actually find a great influencer to grow your business. Influencer marketplaces can help you do just that, so let me show you how they work. While influencer marketing isn’t for everyone, I think you should give it a go if it makes sense for your business. How Businesses Find Influencers.

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The B2B Marketplace Funding Napkin 2021

Point Nine Land

What does it take to raise capital, in B2B marketplaces, in 2021? Over the last few years, we’ve published a number of SaaS funding napkins as well as marketplace napkins. This year, we’re shaking things up with our first ever B2B marketplace napkin! What does it take to raise capital, in B2B marketplaces, in 2021?

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5 Steps to Minimize Risk in Your Affiliate Program

FastSpring

Control Recruitment. The most effective way to manage risk inside of an affiliate program is to stop it before it starts. It is also understandable if a proactive only recruitment plan may not be realistic. The percentage of returned sales from a partner is higher than your regular rate of returns. Process Returns.

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Losing Sleep? Hiring Has Officially Replaced Cash as a Key Reason Startup Founders Are Up at Night

OpenView Labs

As part of our last three annual finance and operating benchmarks surveys, we’ve asked nearly 2,000 startup founders and leaders of B2B SaaS businesses this simple question: “What’s keeping you up at night?”. It’s one of my favorite questions, even though it’s really not a financial or operating metric at all. .

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Six Reasons You Should NOT Create a Category

SaaStr

According to Harvard Business Review , companies that were instrumental in creating their categories accounted for 53 percent of incremental revenue growth and 74 percent of incremental market capitalization growth. What’s a sample job description that I can use to recruit talent? Not Everyone Will Get It Right Away.

Scale 108
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Best Business Process Management Software

Neil Patel

There’s a constant war between growing a business and keeping an operation lean, mean, and agile. It’s actually quite simple: business process management (BPM) software. The Top 5 Options for Business Process Management Software. How to Choose the Best Business Process Management Software for You.

Payments 131
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Gong’s Linda Lin on customer success strategies for moving upmarket

Intercom, Inc.

Although Linda started her career in sales, she has spent the past twelve years scaling post-sales teams and moving hyper-growth companies like Zendesk, Slack, and now Gong upmarket into the enterprise realm. Leveraging customer insights across your business. For Linda, it all comes down to your approach to customer success.

Scale 177