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What Are Influencer Engagement Marketplaces (and How to Use Them)

Neil Patel

Influencer marketplaces can help you do just that, so let me show you how they work. For sales-based companies, influencer marketing could be a promising alternative. Let’s explore the mysteries of the influencer marketplace. Influencer marketplaces: These marketplaces help you match with various influencers in your niche.

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The B2B Marketplace Funding Napkin 2021

Point Nine Land

What does it take to raise capital, in B2B marketplaces, in 2021? Over the last few years, we’ve published a number of SaaS funding napkins as well as marketplace napkins. This year, we’re shaking things up with our first ever B2B marketplace napkin! What does it take to raise capital, in B2B marketplaces, in 2021?

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5 Steps to Minimize Risk in Your Affiliate Program

FastSpring

Control Recruitment. The most effective way to manage risk inside of an affiliate program is to stop it before it starts. It is also understandable if a proactive only recruitment plan may not be realistic. The percentage of returned sales from a partner is higher than your regular rate of returns. Process Returns.

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Losing Sleep? Hiring Has Officially Replaced Cash as a Key Reason Startup Founders Are Up at Night

OpenView Labs

It’s one of my favorite questions, even though it’s really not a financial or operating metric at all. . And the primary burden of your product and GTM execution can fall on an effective technical leader and proven sales executive. Accelerate hiring of internal recruiters. This data point isn’t like our typical benchmarks.

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Six Reasons You Should NOT Create a Category

SaaStr

Customers of category creators benefit from a company in the marketplace seeking to help them solve complex problems, get promoted and self-actualize in their own lives and career journeys. What’s a sample job description that I can use to recruit talent? But make no mistake — successfully creating a category is extremely hard.

Scale 111
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SaaStr Podcasts for the Week with G2 and Gorgias — September 27, 2019

SaaStr

268: Ryan Bonnici is the CMO @ G2, the company that allows you to get the right software and services for your business with over 897,000 user reviews to help you make smarter buying decisions. Before Hubspot, Ryan was Head of Marketing @ Salesforce (APAC) where he led his team to achieve 227% YoY net-new sales sourced through marketing.

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Gong’s Linda Lin on customer success strategies for moving upmarket

Intercom, Inc.

Although Linda started her career in sales, she has spent the past twelve years scaling post-sales teams and moving hyper-growth companies like Zendesk, Slack, and now Gong upmarket into the enterprise realm. Since then, you’ve spent over 12 years in post-sales leadership. Going through all parts of the customer journey.

Scale 177