User Pilot

FEBRUARY 21, 2023

There’re four phases for user adoption: 1) The AHA moment; 2) The activation stage; 3) Secondary onboarding; 4) Brand advocacy. Here are four steps for building a user adoption strategy: Do customer research and create user personas. Add in-app video tutorials to make the onboarding process smooth. User adoption phases.

SaaS Payments 97

SaaS Payments Strategy Payment Solutions SaaS 97

User Pilot

FEBRUARY 21, 2023

There’re four phases for user adoption: 1) The AHA moment; 2) The activation stage; 3) Secondary onboarding; 4) Brand advocacy. Here are four steps for building a user adoption strategy: Do customer research and create user personas. Add in-app video tutorials to make the onboarding process smooth. User adoption phases.

SaaS Payments 91

SaaS Payments Strategy Payment Solutions SaaS 91

User Pilot

AUGUST 10, 2023

Relational NPS surveys are designed to gather information on the health of your brand identity and customer relationships. Invite passives to interviews to learn more about their expectations. This will give you rich insights you can use to refine your onboarding strategy and improve the customer experience. an invoicing app.

SaaS Payments 97

SaaS Payments Payment Solutions Software Review Interviewing 97

FastSpring

DECEMBER 8, 2022

As a former agency owner, now the Chief Marketing Officer at FastSpring, David Vogelpohl has helped many software companies scale around the world. I interviewed him for insights into how to build a global growth strategy, especially when it comes to localization. I recently spoke to David about global marketing strategies.

Payment Methods 78

Payment Methods Payment Solutions SaaS Payments Software Review 78

GetUplift

FEBRUARY 14, 2024

spoiler alert, I’m going to go deep into the “all-in-one” messaging problem the B2B industry has, but first let’s review those common tactics I mentioned above) #1 Copying competitors — without making it fit your messaging strategy There’s no sense in denying it: Everyone does this. You do too (probably). It’s a hard sell.

B2B 65

B2B Technical Review Payment Solutions Scale 65

Andreessen Horowitz

DECEMBER 12, 2023

About My First 16 Our new video podcast series My First 16 features interviews with founders and CEOs of fintech companies about how they acquired their initial customers and the hard lessons they learned along the way. And so it felt like it was a place that was ripe for new software products. And that was the origin story.

Payment Solutions 105

Payment Solutions Payment Methods Payment Services Payments 105

Neil Patel

JANUARY 4, 2021

However, lots of opportunities exist for marketing on the channel , so it can be a great place to build a follower base and get the word out about your products and brand. Instagram shops are an option for Instagram account holders who have e-commerce brands to sell directly from the Instagram platform. How to Set Up an Instagram Shop.

Payment Methods 145

Payment Methods Payment Solutions Payment Services Payments 145

Unbounce

SEPTEMBER 16, 2021

We’re here to show you how to get the best bang for your buck by cleaning up your Pay-Per-Click (PPC) strategy. The Role of PPC in Marketing Strategies Why Your PPC Ad Needs a Dedicated Landing Page A Step-by-Step Guide to Optimizing Your Post-Click Strategy. FYI: Search ads can increase brand awareness by as much as 80%.

Payment Methods 145

Payment Methods Payment Solutions Payments AI Search 145

FastSpring

APRIL 4, 2024

As an experienced sales and GTM leader, John Eitel has more than witnessed how product-led growth (PLG) has affected the tech and SaaS space in the last few years — he and his teams have been up close and personal with how PLG increased in popularity as a sales strategy. “I But really excited about this interview. Jump to video.

Scale 147

Scale Sales Payment Methods Merchant Services 147

Intercom, Inc.

DECEMBER 21, 2021

Productboard founder and CEO Hubert Palan on mastering product strategy. Far too many businesses rely on early-on hunches to inform their product strategies. Later’s Farhan Virji on adapting B2C support strategies for B2B teams. But as you scale beyond Series A, how can you be sure you’re choosing the right lane?

VP of Engineering 118

VP of Engineering Scale Technical Review Outsourcing Services 118

Chart Mogul

JULY 28, 2021

Jenna Wyer, VP of Partnerships and Head of Payments at Recurly, joins me on this week’s episode of SaaS Open Mic. Jenna Wyer , VP of Partnerships and Head of Payments at Recurly , joins me on this week’s episode of SaaS Open Mic. We discuss what it takes to build a successful partnership program.

Payment Solutions 72

Payment Solutions Payments SaaS Interviewing 72

Baremetrics

JANUARY 17, 2022

Free newsletters are great to build brand credibility, nurture and retain customers, but they can use resources like time and money without generating revenue. Payments may be imposed annually or quarterly, but the most common charge for a subscription is a per-month option. What’s the difference between free and paid newsletters?

Management 95

Management Payment Solutions Scale Payment Methods 95

FastSpring

APRIL 13, 2023

From leading sales at Zillow to brand strategy at Tumblr to revenue at FiscalNote (a global policy platform), Justin Scott started noticing a trend. Thanks to massive technological advances happening in big data and AI, Justin saw new possibilities for improved user experiences with a brand. What are the values of the brand?

Payment Methods 140

Payment Methods Marketing Payments SaaS Payments 140

User Pilot

FEBRUARY 10, 2023

Streamline your marketing strategy using customer intelligence analytics. Finally, create in-app product experiences to improve your metrics. With this data, you can proactively retain them by offering 1-on-1 help or triggering in-app product guidance. These insights usually are gathered through surveys and interviews.

SaaS Payments 98

SaaS Payments Payment Methods Payment Solutions Payment Services 98

Chart Mogul

JULY 28, 2021

Jenna Wyer, VP of Partnerships and Head of Payments at Recurly, joins me on this week’s episode of SaaS Open Mic. Jenna Wyer , VP of Partnerships and Head of Payments at Recurly , joins me on this week’s episode of SaaS Open Mic. We discuss what it takes to build a successful partnership program.

Payment Solutions 52

Payment Solutions Payments SaaS Interviewing 52

Neil Patel

JANUARY 31, 2022

Online retailers can sell just about anything—from shoes or baked goods to software and coaching sessions. They either try to use the same strategies they use for their brick and mortar store (which will fail) or use strategies meant for blogs: not e-commerce stores. Selling products or services online requires a special touch.

Payment Methods 107

Payment Methods Social Media Marketing Software Review 107

Buffer Resources

MAY 17, 2023

Social media collaboration refers to the strategic partnerships between individuals, brands, or organizations to co-create content and leverage each other's audiences for mutual benefit. They can also happen between influencers, brands, non-profit organizations, or a mix of these entities. What is social media collaboration?

Social Media 114

Social Media Payments Software Review Technical Review 114

Buffer Resources

JANUARY 18, 2024

I landed several interviews thanks to the service and would highly recommend it to those looking for a new opportunity.  " Here’s everything you need to know about using LinkedIn Premium to build your personal brand , increase engagement, and grow your following.  Choose Account preferences on the left pane.

Technical Review 109

Technical Review Systems Review Sales Recruiting AI Search 109

Buffer Resources

JUNE 22, 2023

Welcome back to Creators Unlocked , a series where we interview creators about their best practices and advice for other creators. Driving people to my website has also been a key part of my strategy,” she says. From this understanding, develop a solution to their problems.

Social Media 95

Social Media Payments Payment Methods Technical Review 95

Outseta

SEPTEMBER 11, 2017

Before we get into the interview, a bit of background - I have hired Soren’s team at Working Planet multiple times. Even further up market and in my past engagements with Working Planet, there are a number of challenges related to paid search management that I’ve felt first hand and still don’t see a great solution to.

Interviewing 40

Interviewing SaaS Payments Payments Technical Advisors 40

SaaStr

AUGUST 9, 2019

Prior to Kustomer, Vikas spent over 20 years implementing, consulting, marketing, and selling CRM and ContactCenter solutions with companies like LivePerson and Oracle. Eyal and Megan host a fireside chat between Google Cloud and Zenoss, a leader in software-defined IT operations. Missed the session? The emergence of new A.I.

SaaS Payments 137

SaaS Payments Cloud Technical Review Scale 137

Buffer Resources

JANUARY 18, 2024

I landed several interviews thanks to the service and would highly recommend it to those looking for a new opportunity.  " Here’s everything you need to know about using LinkedIn Premium to build your personal brand , increase engagement, and grow your following.  Choose Account preferences on the left pane.

Technical Review 63

Technical Review Systems Review Sales Recruiting AI Search 63

SaaStr

NOVEMBER 2, 2019

How does Krish think your customer acquisition and GTM strategy has to change with the movement from SMB to enterprise? Below, we’ve shared the full transcript of Harry’s interview with Krish Subramanian. Krish Subramanian: We are software engineers by training. Does it have to be in person? What questions reveal the most?

Scale 132

Scale SaaS Payments Sales Recruiting Payment Services 132

Chart Mogul

SEPTEMBER 19, 2019

Between hiring, training, and helping new employees excel, iterating on customer feedback, building brand awareness, et al., How after that payment was processed or that service order was signed, you set your sights on cloning that customer. But sales is the one thing founders cannot oversee — without it your startup will die.

Sales Hiring 93

Sales Hiring Scale Sales Recruiting Startup 93

How To Buy Saas

DECEMBER 1, 2020

SaaS is a global software solution created by different businesses in order to improve human activities in a matter of clicks. SAAS is also abbreviated as software as a service. In this saas marketing strategy guide, we are going to tell you everything about saas marketing. What is SAAS marketing?

Growth Hacking 105

Growth Hacking Payment Methods SaaS Payments Payment Solutions 105

FastSpring

OCTOBER 12, 2023

Barriers are anything that stop a buyer from converting, such as website usability, solution fit, or pricing. After interviews revealed that users of the service loved a particular feature that wasn’t spoken of much on the website, they tested adding a mention of that feature to the free trial sign-up form. Jump to highlights.

Payment Methods 178

Payment Methods SaaS Payments Payment Solutions Payments 178

SaaStr

JULY 9, 2019

More than half of Kenya’s GDP is now transacted through a mobile, through arguably the most successful mobile banking and payment system called M-Pesa. However, back in 2013, in my previous career as a strategy consultant, I was doing a lot of work with telecoms companies in South Africa. For example, in Kenya.

Scale 163

Scale Sales Recruiting Scaling SaaS Payments 163

FastSpring

FEBRUARY 23, 2023

Since Michael founded the firm in 2004, it has grown to over 30 offices worldwide, and they’ve worked with Intel, AWS, and Salesforce, among many other well-known brands. Needless to say, Michael knows a thing or two about helping software and big tech manage their global marketing presence. Individualistic markets, like the U.S.

Payment Solutions 141

Payment Solutions SaaS Payments Strategy Software 141

Sales Hacker

JANUARY 13, 2021

Enterprise OEM software licensing is a multibillion-dollar segment of the software industry. This article was written for technology professionals who would like to learn more about OEM deal strategies and structures. Understanding enterprise OEM software. ERP system licenses graph database technology.

Payment Solutions 74

Payment Solutions Payments Software Review Enterprise 74

Intercom, Inc.

APRIL 22, 2021

For those who don’t know him, Will has over 10 years of experience in the likes of Yahoo, Digg, Uber, and Stripe, and he’s currently the CTO of Calm , the mindfulness app that helps millions of people to lower their stress levels and sleep better. And Digg is an iconic brand, really amazing products in its time.

Technical Review 274

Technical Review Leadership VP of Engineering CTO Coach 274

SaaStr

JUNE 14, 2019

How much of a role does their brand and reputation play? Here’s what Elisa talks about: How to win Talentshare when the system is stacked against you. Below, we’ve shared the full transcript of Harry’s interview with Dave Kellogg. Dave Kellogg: Well, Harry, I’ve been doing enterprise software for over 25 years.

Sales Hiring 146

Sales Hiring Payment Services SaaS Payments Underperforming Technical Team 146

User Pilot

FEBRUARY 22, 2024

TL;DR Customer communication encompasses all interactions between a business and its customers, while customer communication strategy is what you’ll use to improve these interactions amongst new and existing customers. Use in-app messages to improve customer communication. Consistent branding. Nurturing relationships.

Communication 105

Communication Outsourcing Services Strategy Payment Solutions 105

SaaStr

MAY 9, 2019

And so, a really big disconnect is not actually pursuing the strategy that just interests you, you have to pursue the strategy that actually is commensurate with how much you’re going to charge and who your customers are. What’s interesting, though, is that this strategy of selling founders early has pluses and minuses.

Sales Hiring 170

Sales Hiring Scale Payment Solutions Banking 170

Chart Mogul

SEPTEMBER 19, 2019

Between hiring, training, and helping new employees excel, iterating on customer feedback, building brand awareness, et al., How after that payment was processed or that service order was signed, you set your sights on cloning that customer. But sales is the one thing founders cannot oversee — without it your startup will die.

Sales Hiring 52

Sales Hiring Scale Sales Recruiting Startup 52

Sales Hacker

SEPTEMBER 16, 2019

The mix of inside vs outside sales that you will use in your organization will depend on your products, your organization, and your sales strategy. You usually want to see how it works in person, have the product customized for your brand, and shake a person’s hand as you make the deal. The Strategy. The Product.

Sales Hiring 81

Sales Hiring Scale Sales Recruiting Payment Methods 81

GetUplift

DECEMBER 12, 2021

Conversion rate optimization has become a critical part of digital marketing strategy. How to do customer research to support your emotional marketing strategy. Another possibility is that you were probably drawn in by Lego’s genius emotional marketing strategy. . The second thinking system is rational and calculated.

Payment Methods 122

Payment Methods Marketing Payment Solutions Underperforming Technical Team 122

FastSpring

MARCH 15, 2021

With FastSpring, customers get the latest version of your products in the form of files and software keys delivered to their inbox after they’ve completed their purchase. With active subscribers, recurring payments are sent automatically, giving you predictable cash flow and a steady income stream. Popular SAAS Revenue Models.

Payment Features 140

Payment Features Payment Services Subscription Payment Solutions 140