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14 User Behavior Trends For SaaS in 2024

User Pilot

Analyzing user behavior can help you understand how users perceive your product and brand. The former tracks trends for software users , while a consumer behavior trend mainly refers to online shopping, such as buy-now-pay-later payment methods. Predictive analytics are driving business decisions such as product and marketing strategy.

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How to Build a Conversion Path: Step-by-Step Process

User Pilot

Wondering how to build a conversion path for your SaaS product or e-commerce site? TL;DR A conversion path is a step-by-step process that guides prospects. A good conversion path makes the process frictionless. Start creating conversion paths by defining their goals from the customer and business perspective.

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29 Latin American SaaS Superstars

SaaStock

The Latin American SaaS landscape is hustling and bustling, having seen more IPOs in the last 6 months than the previous 20 years combined. We will gather 300 leading SaaS founders, executives and investors for three days packed with opportunities and rich exchange of knowledge to push the whole ecosystem forward. Founded : 2011.

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12 Best Typeform Alternatives You Might Want to Consider in 2023

User Pilot

Are you in need of credible Typeform alternatives for your SaaS website? In this article, we’ll consider the 12 best Typeform alternatives for SaaS businesses. Userpilot is a great Typeform alternative for SaaS products. SurveyMonkey offers extensive customization and branding options. Let’s begin!

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19 SaaS Predictions For 2021 and Beyond

OpenView Labs

Every year we ask the OpenView network to weigh in, and this time around many folks unsurprisingly made predictions around a trend most of us in SaaS had to adapt to (and, to be honest, are still figuring out) in 2020: remote work. SaaS companies will evolve their products and messaging to support a fluid hybrid working model—office/home.

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What is Good B2B Content? Content Leaders on 9 Must-Haves for Standing Out From the B2B Crowd

Buffer Resources

Every seasoned B2B marketer has their own idea of what good content looks like — I know I do — but to get a broader sense of what separates good from bad, I wanted to ask around. " Short thinks brands need to spend more time and resources understanding their audience.  Interview them. Learn their language.

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Marketing Your Video Game Outside of Game Marketplaces & App Stores

FastSpring

And as the CEO of both Skillshot Media (a turnkey events production company for esports events) and Ghost Gaming (a “gaming lifestyle brand” that supports esports teams and gaming content creators such as Twitch streamers), he dives ever deeper into marketing to gamers and other gaming industry professionals.