User Pilot

MARCH 30, 2025

For B2C, TikTok and Instagram creators often drive the most impact. Affiliates and influencers get rewarded per download, sign-up, or in-app purchase, ensuring they are motivated to drive high-quality users. What happens after user acquisition? For B2B apps, LinkedIn influencers and YouTube thought leaders might work best.

Mobile 65

Mobile Acquisition Software Review Social Media 65

Subscription Flow

MARCH 20, 2024

In today’s increasingly digitalized financial landscape, where worries regarding data security as well as regulatory compliance are critical, this component is essential. SubscriptionFlow efficiently manages transaction complexity for companies that serve both individual readers and businesses (B2B and B2C).

Payment Services 105

Payment Services Payment Solutions Payments Payment Methods 105

Payrix

SEPTEMBER 10, 2024

With over 15 years of experience in B2B and B2C marketing, Brittany brought a wealth of knowledge to the conversation, highlighting the significance of customer-centric strategies and the unique opportunities and challenges of promoting Embedded Payment solutions today. So, we’ve got the right expert to lead this conversation.

Payments 100

Payments Payment Solutions Payment Services SaaS Payments 100

User Pilot

MAY 3, 2022

How is enterprise SaaS marketing different compared from acquiring and retaining users for an SMB? Inbound works really well for smaller SaaS businesses, whether B2B or B2C. Social media marketing is often seen as a B2C marketing strategy but it can also work in an enterprise context if you take the right approach.

Enterprise 98

Enterprise Strategy Marketing SaaS 98

SaaStr

DECEMBER 31, 2019

Prior to that, she has 13 years of B2B and B2C experience in Silicon Valley and has led marketing teams at Dropbox, Salesforce and Nvidia. They should trust the security that the product has without sacrificing the user experience. Otherwise it breaks the user experience. Ciara : Cool. Bela : Yeah.

Enterprise 143

Enterprise Underperforming Technical Team Scale B2B 143

Intercom, Inc.

DECEMBER 21, 2021

Later’s Farhan Virji on adapting B2C support strategies for B2B teams. On the surface, B2B customer support issues might look quite different from those of B2C. So I think that’s where B2C has a much higher level of impact than B2B. Listen to the rest of the interview here. Building a technical leadership career.

VP of Engineering 118

VP of Engineering Technical Review Scale Outsourcing Services 118

OpenView Labs

AUGUST 16, 2019

The top 3 amplifiers of expense were extensive cloud migration, compliance failures and a third-party breach. Consider “The Trust Pyramid,” a framework developed by user experience research and consulting firm Nielsen/Norman Group (“NN/g”). For compliance, regulations must be studied, understood and addressed.

SaaS 49

SaaS compliance B2C Cloud 49

FastSpring

JANUARY 8, 2019

Business to consumer (B2C). It is business or transactions conducted directly between a company and consumers who are the end-users of the products or services. Payment Card Industry compliance (PCI). The means by which the user and a computer system interact, in particular, the use of input devices and software.

Payment Methods 82

Payment Methods Merchant Services Payment Services Outsourcing Services 82

User Pilot

MAY 20, 2024

These technologies position your product at the center of your growth strategy, focusing on delivering an exceptional user experience that drives customer acquisition , retention , and expansion. Funnel analysis : The funnel analysis tool tracks how users progress through the steps of the adoption funnel. Source: Userzoom.

Software Review 52

Software Review Scale AI Search SaaS 52

Mucker Capital

APRIL 6, 2023

Should they focus on the setup, the onboarding flow, the free user experience? Should they focus on collaboration that promotes getting additional users on the platform? The second one is the self service checkout experience. There is usually a lot of low hanging fruits in the self service checkout experience.

Startup 52

Startup Scale CTO Hire Outsourced Development 52

Frontegg

SEPTEMBER 9, 2021

With organizations scaling up exponentially in a matter of months and end-users expecting nothing but the best user experience (UX), passwords are being seen as the next big casualty, and rightfully so. The modern user wants a frictionless experience with zero compromises. Improved Security Standards.

Underperforming Technical Team 98

Underperforming Technical Team Scale Technical Review Software Review 98

OpenView Labs

JANUARY 22, 2020

Back in the days when the CIO’s role was almost exclusively about security, compliance and general technology “plumbing,” so to speak, software vendors found they could circumvent the CIO’s corner office and sell directly to the end user. The key idea here is that what works for B2C won’t necessarily work for B2B.

Technical Review 78

Technical Review Scale B2C compliance 78

FastSpring

DECEMBER 8, 2022

FastSpring offers multiple purchase experiences, from a self-serve ecommerce checkout to digital invoices you can send your business customers. Whether you’re trying to manage reduced tax rates, customized taxation, tax-exempt transactions, B2C or B2B — everything is handled for you. So it’s more than just localizing language.

Payment Methods 78

Payment Methods Payment Solutions SaaS Payments Software Review 78

USIO

JUNE 5, 2025

Core Payment Acronyms ACH Automated Clearing House RTP Real-Time Payments RTGS Real-Time Gross Settlement EFT Electronic Funds Transfer NACHA National Automated Clearing House Association POS Point of Sale PIN Personal Identification Number EMV Europay, Mastercard, Visa NFC Near Field Communication CVV Card Verification Value CNP Card Not (..)

Merchant Services 130

Merchant Services Payment Services Payments SaaS Payments 130

Panintelligence

FEBRUARY 7, 2024

The consolidation and competitive surge in the Fintech SaaS space likely began on the B2C front, with the emergence of all-encompassing Fintech apps for everyday customers. Here too, the trend mirrors B2C, with B2B Fintech SaaS providers striving to scale comprehensive, all-in-one platforms. But what about the B2B Fintech sector?

SaaS 52

SaaS Scale Banking Innovation 52