SaaStr

JULY 14, 2022

Founders were able to recruit on-site. Fast forward to today, and there is an amazing amount of B2B-centric content out there, and many others have put together amazing events around the hard-learned lessons of scaling revenue and scaling SaaS companies. 2017 The Third SaaStr Annual: Scale Together. It was awesome.

Scale 294

Scale Sales Recruiting CTO Hire New CTO 294

Tom Tunguz

NOVEMBER 9, 2019

The question facing founders recruiting marketers is: which is the most important to prioritize? This acquisition portfolio spans search, advertising, social media, events, podcasts, ebooks, outbound calling, and many other techniques. After achieving product market fit, it’s a natural time to scale lead generation.

Scale 213

Scale Startup Sales Recruiting Sales Hiring 213

OpenView Labs

MARCH 8, 2021

B2B sales involves one business selling its product to another business. Those with experience in both B2B and B2C sales know that B2B is a lot tougher—the deals are bigger, there’s often more than one decision-maker, and the competition is intense. For all those reasons, hiring and management must be on point.

Sales Hiring 80

Sales Hiring Scale Sales Recruiting B2B 80

InsightSquared

MAY 15, 2019

It’s one of my favorite questions to ask a fellow professional in sales operations. Insurance sales rep. Account Manager. Sales Operations is Still Developing. Sales operations as a profession is growing, yet it is a comparatively new function in businesses. Sales Ops is Many Disciplines in One.

Sales Recruiting 110

Sales Recruiting Scale Technical Review Sales 110

InsightSquared

MARCH 6, 2018

Sales operations has been around for quite some time, but lately the function has been gaining momentum. Instead of behind-the-scenes sales support, sales ops now acts as a strategic partner for sales VPs and leadership. Start building out your sales operations department by hiring someone to own your CRM.

Sales Recruiting 119

Sales Recruiting Scale Sales Hiring Sales 119

User Pilot

JULY 27, 2023

Account Managers: They serve as the lead point of contact for all customer account management matters. Product Marketing Manager: This person is tasked with developing product marketing campaigns , crafting compelling marketing messages, and coming up with ideas to retain customers. Average salary: $46,035/yr.

Sales Hiring 97

Sales Hiring SaaS Payments Sales Recruiting CTO Hire 97

Sales Hacker

OCTOBER 30, 2018

Welcome to Sales Hacker’s first-ever Influential Women in Sales list! In this exclusive list, we wanted to honor not just female leaders that promote their own sales platform (no shame in that!) They say “You can’t be what you can’t see,” and the sales floor is no exception.

Sales Recruiting 111

Sales Recruiting VP of Engineering Scale Sales Hiring 111

Andreessen Horowitz

APRIL 23, 2024

They also talked about the difficulties — and potential advantages — of selling into small businesses, taking alternative approaches to interviewing candidates, and the importance of keeping culture a vital part of a company as it scales. The opportunity is to leverage that trust factor to drive customer acquisition, and it has worked for us.

Payments 110

Payments Forecasting Payment Services Payment Solutions 110

SaaStr

JUNE 4, 2019

I actually worked in sales for five and a half years and that’s probably why I have tended to gravitate to B2B marketing. Worked as an AE and then a sales manager. Decided to go to business school, did that for a little bit and then came out in management consulting, a company. So, they’re a B2B piece.

Sales Recruiting 182

Sales Recruiting Scale Underperforming Technical Team Pricing 182

Sales Hacker

JANUARY 29, 2018

In this blueprint, we provide insights on how to structure your sales organization. The changes in SaaS require that we no longer look at salespeople as individual contributors, but rather a team that crosses disciplines, not just within sales but also across other parts of the organization such as marketing and product.

Sales Recruiting 74

Sales Recruiting Scale Sales Hiring Sales 74

Natalia Luneva

NOVEMBER 24, 2021

On this episode of the podcast, I interview Arthur Nobel and we discuss scaling SaaS companies. What we discovered is companies sometimes struggle with scaling so we dived into the reasons for that. Levers of scaling a SaaS company. He is passionate about enabling entrepreneurs to realize their vision.

Scale 52

Scale Scaling Sales Recruiting SaaS 52

Casey Accidental

JANUARY 23, 2019

They could do scrappy things to drive supply and demand acquisition and brute force initial liquidity. Uber started to build up world class acquisition teams in HQ that didn’t have full control on how to scale customer acquisition. So Eventbrite partially outsourced demand acquisition to its supply of event creators.

Scale 73

Scale Marketplace as a Service Outsourcing Services Scaling 73

SaaStr

DECEMBER 3, 2020

403: Sam Taylor is the VP of Sales and Success @ Loom, the startup that helps you get your message across by making it easy to record instantly shareable videos. As for Sam, prior to Loom, Sam spent over 4 years at Salesforce following their acquisition of Quip, a startup Salesforce acquired for $750M where Sam was also the 1st sales leader.

Scale 182

Scale Sales Hiring Sales Recruiting Sales 182

The Angel VC

DECEMBER 12, 2018

The main reason is that your customer acquisition costs are highly front-loaded. While this is generally true for most companies, it’s particularly true for SaaS businesses, which invest heavily in product development, sales, and marketing upfront and get payments from customers over a delayed period of time, usually several years.

Sales Recruiting 106

Sales Recruiting SaaS Payments Sales Hiring Scale 106

Intercom, Inc.

JULY 29, 2021

Ever since he was hired as the Director of EMEA Sales at BrowserStack , a web and mobile testing platform that lets developers test their websites and mobile applications across browsers, operating systems, and mobile devices, he had to completely rethink how to successfully onboard hundreds of salespeople just as everyone was going remote.

Sales Hiring 223

Sales Hiring Scale Sales Recruiting Underperforming Technical Team 223

OpenView Labs

OCTOBER 26, 2021

The exciting thing about prototypes is that large-scale experiments can be built through open-source projects , which companies like Netflix and Linkedin will do as a strategic way of recruiting top talent. . If none exist, pick a price where the scaling mechanism is clearly tied to the buyer’s perception of value.

Sales Hiring 82

Sales Hiring Scale Sales Recruiting Marketing 82

SaaStr

NOVEMBER 2, 2019

How does Krish think your customer acquisition and GTM strategy has to change with the movement from SMB to enterprise? Billion story from its launch in 2008 to its 2018 acquisition by Recruit Holdings. Billion acquisition is just one milestone in the early innings of the company’s story. Does it have to be in person?

Scale 133

Scale SaaS Payments Sales Recruiting Payment Services 133

SmartKarrot

JUNE 28, 2023

The key account manager is then supposed to act as the first contact point between these clients and the business, dedicate resources, and hold meetings with them. The main aim of this practice is to help grow the number of key accounts in order to attain mutually beneficial goals and maximize their value.

Sales Recruiting 10

Sales Recruiting Management Scale Underperforming Technical Team 10

SaaStr

APRIL 17, 2019

Prior to Harness, Stephen was VP of Marketing at Glassdoor, managing a team of 52 in product marketing, helping grow B2B revenue from $19m to $90m in just 2 years, leading to their $1.2Bn acquisition. What were Steve’s biggest takeaways from seeing the hyper-scaling at AppDynamics? billion acquisition. What works?

DevOps as a Service 100

DevOps as a Service Sales Recruiting Scale Sales Hiring 100

Tom Tunguz

JULY 7, 2015

In every sales process for every SaaS startup, there is one ultimate internal champion advocating the purchasing decision. Software companies targeting Human Resources and Sales teams are in aggregate each worth about $50B. Salesforce Sales 92%. Nevertheless, the majority of the revenue remains from sales teams.

Sales Recruiting 110

Sales Recruiting Sales Hiring SaaS Scale 110

Tom Tunguz

MAY 18, 2015

Both companies eventually offered talent acquisition, performance management, and learning tools for human resources teams. Taleo initially focused on recruiting tools and SuccessFactors on performance management. But they started in different places. In fact, SuccessFactors spent twice as much for at least three years.

Sales Recruiting 100

Sales Recruiting Scale Software Acquisition 100

Sales Hacker

SEPTEMBER 16, 2019

One of the biggest decisions you can make when setting up your sales team is whether to focus primarily on inside or outside sales. They seem to be completely at odds, with one focused on clients with a high acquisition cost and high ACV (annual account value), the other focused on a high sales velocity.

Sales Hiring 81

Sales Hiring Scale Sales Recruiting Payment Methods 81

Baremetrics

JUNE 30, 2021

Take a look at conversion rates, customer acquisition costs, and overall financial performance. For instance, do you have a certain number of sales agents or current customers or a specific marketing activity planned? And don't forget the costs of recruiting. How did they scale their expenses as they grew?

Startup 98

Startup Sales Hiring Sales Recruiting Deferred Revenue 98

ProfitWell

DECEMBER 13, 2019

The goal in SaaS sales is not to convince your customer to buy your product there and then—it’s to win that customer over to your product for a lifetime. We’ll tell you how to use your understanding of a prospect to turn them into a delighted customer, what metrics to lean on, and how to build the perfect SaaS sales team. What is SaaS?

Scale 61

Scale Sales Recruiting SaaS Sales 61

ProfitWell

NOVEMBER 7, 2019

On today’s episode, a summation of the Lola summit, HubSpot makes an acquisition that will simplify data synchronization, and Grapevine Logic knows: it takes a village. Brands will pay said influencers for not only the campaigns, but also for sales attributed from those campaigns. Your top subscription news. HubSpot x PieSync.

Sales Recruiting 40

Sales Recruiting Scale Sales Hiring Marketplace as a Service 40

OpenView Labs

NOVEMBER 30, 2021

The ‘haves’, defined by growing quickly out of the gate and then maintaining 50% or faster revenue growth at significant scale, have seen their valuations skyrocket over the years. OpenView has been tracking growth rates by ARR scale for four years running. The game has changed when it comes to recruiting.

Payment Services 80

Payment Services Benchmarks SaaS Payments Merchant Services 80

SaaStr

NOVEMBER 28, 2019

Teddie : And also we’ve seen the BI market that’s been acquisitions at the last. Felix : It was a lot easier to invest to convince customers and investors and so we actually, I mean more of a European way of scaling a company. If you’ve read the report from my remaker recently, it was all about data. Felix : Yes.

Sales Hiring 183

Sales Hiring Scale Sales Recruiting Government 183

Unbounce

OCTOBER 18, 2021

Y’know, the big-scale campaigns that go viral, make you cry with their upbeat messages of hope and wonder, and are forwarded to you by your Aunt Annette 10 years after the fact? Sounds like a big opportunity for talent-starved companies to recruit, right? It’s also interesting to see how “community” shapes the allWomen sales funnel. “We

Artificial Intelligence 136

Artificial Intelligence Marketing Scale Sales Recruiting 136

SaaStr

FEBRUARY 22, 2019

Matt Turck talks with three hyper-growth stage Co-Founders and CEOs on three roadblocks when scaling past $15M ARR: hiring, culture, and sales. So we decided to take you to know three specific topics which are hiring, culture and sales. So how do you build a hiring machine to get the team to that early scaling phase.

Sales Hiring 117

Sales Hiring Scale Sales Recruiting Company Culture 117

Sales Hacker

JANUARY 28, 2020

This week on the Sales Hacker podcast, we speak with Ellie Tamari , the VP of North American Sales at Namogoo. Today we are incredibly excited to have a recent friend, member of the Boston chapter of the Revenue Collective, and female sales leader that came to the role somewhat later in life — Ellie Tamari. What You’ll Learn.

Sales Hiring 67

Sales Hiring Scale Sales Recruiting Management 67

Point Nine Land

DECEMBER 12, 2018

The main reason is that your customer acquisition costs are highly front-loaded. While this is generally true for most companies, it’s particularly true for SaaS businesses, which invest heavily in product development, sales, and marketing upfront and get payments from customers over a delayed period of time, usually several years.

Sales Recruiting 61

Sales Recruiting SaaS Payments Sales Hiring Scale 61

Sales Hacker

SEPTEMBER 19, 2018

Have you ever dreamed of becoming a VP of Sales? This week on the Sales Hacker podcast, we speak to Dan Cook, SVP of Sales & Success at LucidChart, one of the fastest-growing SaaS companies in the US, about what it takes to become a sales executive at a top company. Subscribe to the Sales Hacker Podcast.

Scale 73

Scale Sales Recruiting Sales Hiring Sales 73

Point Nine Land

APRIL 9, 2021

A technical co-founder or CTO is always a great-to-have at this stage and becomes a must-have as the business scales beyond seed. Economics and Acquisition ?? Early signs that sales and marketing can scale: At the seed stage, we usually see founder-driven sales as opposed to a well-oiled sales machine.

Marketplace as a Service 59

Marketplace as a Service Payments B2B SaaS Payments 59

Intercom, Inc.

FEBRUARY 28, 2018

A big part of why we are seeing this growth is that our customers have found that when they use Intercom to engage their website visitors, conversion rates and sales increase by more than 80%! He helped bring the company public and later through its acquisition for $3.5B. Check out all our open SF roles!

Scale 195

Scale Sales Hiring CTO Engineering 195

SaaStr

MARCH 3, 2020

Brendon introduces his playbook to hiring the first VP of Sales from his experiences as VP of Sales at LinkedIn, EchoSign, Talkdesk and more. Learn the dos and don’ts to make the correct hire the first time and not rush into hiring the wrong VP of Sales, which can cost the company months or even years. Roughly 90%.

Sales Hiring 163

Sales Hiring Sales Recruiting Scale CTO Hire 163

The Angel VC

AUGUST 10, 2011

To put it as simple as possible, the health of a SaaS business is mainly determined by two factors: Customer lifetime value (CLTV) and customer acquisition costs (CAC). One could almost say that CAC and CLTV are for a SaaS company what wholesale price and sales price are for a retailer. along the way.

Sales Recruiting 155

Sales Recruiting Startup Customer Lifetime Value SaaS 155

ChurnZero

MARCH 11, 2020

I wasn’t satisfied that we lost a customer, but I was now armed with valuable new information that would lead to a breakthrough in our sales model. From these discussions, we were able to gain incredible insights into the root causes of customer churn that informed our strategy from marketing and sales through product and service delivery.

Churn 52

Churn Scale Sales Recruiting Sales Hiring 52