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The Keys to Getting to $500M ARR In Just 7 Years with Attentive’s CEO

SaaStr

Their patented TwAP technology that lets customers opt-in with a single click, automatically opening their messages app with a pre-composed text. Because while the payment problem was solved, the marketing side of mobile commerce remained broken. Attentive spent months with brands, consumers, and regulators to crack this. The result?

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What is Vertical SaaS?

Stax

Software tailored to your industry? Unlike horizontal SaaS solutions that serve a broad range of businesses, vertical SaaS solutions are designed with deep knowledge of specific markets—making them more intuitive, efficient, and impactful. these software companies are able to develop deep expertise in those niches.

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The Ultimate Guide to Software Customer Churn

Stax

The average churn rate for the software industry as a whole is 14%. As a SaaS business leader, reducing software user churn is an important part of maintaining your customer base and increasing revenue. TL;DR The average software industry churn rate is 14%, but SaaS companies should aim for under 2%. Looking to measure churn?

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Understanding the Nature of Payment Gateway Integration For Your Mobile App

Stax

In recent years, businesses have seen this massive shift from desktop to mobile devices which has forced them to develop apps with built-in integrated payment gateways. But when it comes to payments, mobile apps have to contend with a few unique challenges.

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Micro Startup Acquisition: The Definitive Guide to Buying and Selling Small Startups

Neil Patel

The solution? Micro startup acquisitions. But before we dive into that, we need to look into what micro startup acquisitions are and why you need to sit up and take notice. Micro Startup Acquisitions: What Are They, and Why Should I Care? Micro Startup Acquisition Trends. No one wants to be late to market.

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Epic Games Versus The App Store: A Fight for Autonomy and Freedom in the Ecommerce Era

FastSpring

Note: Apple announced that it would be reducing the App Store fee from 30% to 15% for most developers starting on January 1st, 2021. For app entrepreneurs and ecommerce store owners, the battle to be noticed in the marketplace is ongoing. How viable is it for companies to shop their apps outside of mainstream marketplaces?

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Mobile App Analytics Best Practices: What Top Apps Are Doing Differently

User Pilot

Most product teams get mobile app analytics wrong. So, here are eight mobile app analytics best practices that help you filter the noise and make the most of the data you collect. Set clear goals before getting into the analysis Analytics backwards looks like this: track first with mobile app analytics tools, find patterns later.