User Pilot

FEBRUARY 25, 2024

TL;DR Funnel analysis helps map out all the steps website visitors and in-app users take to achieve conversion goals , like signing up for your tool or completing the onboarding process. Create data-driven product roadmaps. Increase revenue growth. Ready to start tracking user funnels for your in-app user journeys?

SaaS Payments 88

SaaS Payments Payment Services Payment Methods Payment Solutions 88

User Pilot

OCTOBER 5, 2023

TL;DR The CAC payback period measures the time it takes for a company to recover the money invested in new customer acquisition. This metric helps SaaS companies choose the most effective customer acquisition channels , diagnose inefficiencies in customer retention strategies , and inform pricing decisions. Book the demo to see how!

SaaS Payments 91

SaaS Payments Customer Lifetime Value Payment Solutions Acquisition 91

User Pilot

OCTOBER 15, 2023

TL;DR A SaaS conversion rate refers to the percentage of visitors who take a desired action on the website or in-app. SaaS conversion rate optimization is important to create the best customer experience that helps lower the customer acquisition cost and increase MRR. Four SaaS conversion rates are significant to focus on.

SaaS Payments 89

SaaS Payments Payment Methods Payment Solutions Payments 89

Incredo

DECEMBER 3, 2019

And you look for ideas on how to promote your software for these holidays. Or maybe you are curious whether Christmas marketing works at all? We have interviewed tens of SaaS community members to understand how they perceive SaaS Christmas promotions. What does it mean for your SaaS?

SaaS Payments 162

SaaS Payments Payment Solutions Payments Social Media 162

User Pilot

FEBRUARY 22, 2024

Retaining customers is an incredibly important part of any growth-driven business. According to Havard Business Review, customer acquisition requires 5 to 20 times more resources than customer retention. Customer retention can help you drive recurring revenue, reduce customer acquisition costs, and drive customer loyalty.

SaaS Payments 52

SaaS Payments Payment Methods Strategy Payments 52

User Pilot

JUNE 28, 2023

Kommunicate drives sales-less product adoption through product experiments and tracking adoption rates with Userpilot. Platformly uses a progress bar and empty state CTAs to simplify the onboarding process for their complex product. Split-test your upsell pop-ups to maximize expansion revenue. Get a demo now!

Onboarding 72

Onboarding SaaS Payments Payment Services Payment Solutions 72

SaaStr

SEPTEMBER 3, 2019

Lambda School trains people online to be software engineers. There’s a little bit of work to do still, but you know, tonight the title of my talk is how to make user acquisition practically free. Grasswire, it was because we had no team and no monetization strategy, which I do not recommend. Join us at SaaStr Annual 2020.

Acquisition 143

Acquisition Software Review Payment Methods Marketplace as a Service 143

Navint

FEBRUARY 20, 2019

Sean has over 15 years of expertise in recurring revenue technologies, most recently hailing from Salesforce where he was a senior member of the product marketing team responsible for Salesforce CPQ & Billing. Navint clients expect vendor-neutral recommendations and best practices in implementations and integrations.

Payments 53

Payments Technology Scale Revenue 53

OPEXEngine

MAY 18, 2021

The growth stages are defined as: Early Stage – Product/Market Fit Stage, . Growth Stage – Scaling the Business, and . The following 4 metrics are critical to the valuation of a private SaaS business. SaaS Metric #1 – Annual Recurring Revenue (ARR). Almost all revenue is from new contracts.

SaaS Payments 98

SaaS Payments Metrics Payments Payment Services 98

Unbounce

SEPTEMBER 16, 2021

Thousands of businesses are willing to spend unbelievable amounts of money to rank at the top of search engine results pages (SERP) and in the most relevant places for their users around the web. In 2019, small businesses spent between $9,000 and $10,000 per month on PPC , with Google making an average of $116.5 Retargeting.

Payment Methods 145

Payment Methods Payment Solutions Payments AI Search 145

SaaStr

DECEMBER 26, 2019

So data analytics, marketing customer analytics, and technology and acquisition. The second category is very interesting because this, you can translate that as the paid spend, of Facebook and what not, moving towards MarTech acquisition tools. Alice : Definitely pre-product market fit. Guillaume : Keep the mic.

Sales Hiring 155

Sales Hiring Payment Methods Payment Solutions Marketing 155

Baremetrics

JANUARY 24, 2021

Transitioning to SaaS On January 1st 2020, we transitioned the company out of a strategic partnership (we were operating the platform under a non SaaS business model!). We were looking to relaunch the user-driven, SaaS side of our businesses. This means that our revenue churn was very low.

Churn 71

Churn SaaS Payments Payment Methods Payment Solutions 71

Sales Enablement, SaaS and Growth

OCTOBER 29, 2018

Retention truly is the foundation of growth for software as a service (SaaS) companies, but oftentimes, it is overlooked and undervalued. A high churn rate is highly undesirable as it shackles growth , is a source of friction and (rightly) raises tough questions about product/market fit. This is always a huge mistake.

Churn 152

Churn SaaS Payments SaaS Payments 152

SaaSX

FEBRUARY 28, 2021

For many startup software companies (and their founders), an early capital-efficient approach to growth can make a huge difference in the long run. It can make the difference between needing to make deep cuts when the business climate gets rocky versus making slight adjustments. Revenue per Employee. What Is Capital Efficiency?

Payment Solutions 52

Payment Solutions Software Review Software Payments 52

Aaron Beashel

MARCH 9, 2018

Obviously Product/Market fit is a big factor here, but assuming you have a relative level of Product Market fit, I think the next thing key factor is having the right Go To Market model. They target small business owners and offer their product on a freemium model. Target Market.

Scale 192

Scale SaaS Payments B2B Strategy 192

Baremetrics

JULY 20, 2021

Following HubSpot’s lead is a good way to prepare your SaaS product marketing plan, but to do so effectively you’ll need a step-by-step process to get started. In this article, we will walk through 7 steps for creating a solid marketing strategy for your SaaS product.

SaaS Payments 105

SaaS Payments Payment Services Marketing Payment Solutions 105

ProfitWell

MARCH 4, 2020

Plus, lessons in expansion revenue from one of the fastest growing SaaS companies on the map. Podium rolls out payments to amp up customer interactivity. This gives Podium users the ability to charge buyers for goods and services in a way that’s integrated into the rest of the software company’s service.

Payment Services 52

Payment Services SaaS Payments Merchant Services Payments 52

Chargify

APRIL 23, 2019

There are specific stages a software-as-a-service (SaaS) company moves through during its life cycle. You may also hear this stage referred to as discovery , vision/mission , or problem/solution fit. and ‘Does my proposed solution solve it effectively?’ Finding channel/market fit. Are we still a startup? Pre-Startup.

Scale 74

Scale SaaS Payments Scaling Payment Services 74

ProfitWell

DECEMBER 4, 2019

Ever since John Koenig first coined the term “SaaS” back in 2005, the software-as-a-service industry has been one of the fastest-moving and creative in the world. The SaaS business model powering all of this activity is startlingly unique, still young, and inextricably tied to the power of cloud computing. Recurring payments.

Business Model 54

Business Model SaaS Payments Payment Methods Payments 54

OpenView Labs

JULY 2, 2020

” The data also shows that before COVID-19 impacted the market, the product led growth index and SaaS index were trading at similar rates. After four months of an unprecedented global crisis, SaaS companies are bouncing back while product led growth businesses are trading at almost 2x higher revenue multiples they started with.

Pricing 135

Pricing SaaS Payments Payments SaaS 135

OPEXEngine

FEBRUARY 22, 2022

Small and Mid-Market (SMM) SaaS Companies serve customers with annual revenues of $1 million to $1 billion and with a typical employee base of 100 to 1,000. Customer success is usually staffed by a mix of customer support, sales, and engineering folks contributing some portion of their time to the Cost of Revenue.

SaaS Payments 52

SaaS Payments Payment Services Payment Methods Marketplace as a Service 52

Sales Enablement, SaaS and Growth

JULY 24, 2018

I’ve been working within the software as a service (SaaS) industry for more than five years now. During this period I’ve learnt more than I ever thought possible about the SaaS business and my personal growth has accelerated with each passing year. LTV:CAC is the lifetime value of a customer divided by the customer acquisition cost.

SaaS Payments 131

SaaS Payments Sales Hiring Payment Services Business 131

SaaStr

NOVEMBER 2, 2019

What is the process to do it efficiently? How should this data feedback into your product roadmap and pipeline? * How does Krish think your customer acquisition and GTM strategy has to change with the movement from SMB to enterprise? Billion story from its launch in 2008 to its 2018 acquisition by Recruit Holdings.

Scale 133

Scale SaaS Payments Sales Recruiting Payment Services 133

ProfitWell

NOVEMBER 12, 2019

Conducting a pricing audit goes through five factors—acquisition, monetization, retention, pricing strategy, and discounts. Acquisition. The first thing a pricing audit will examine is customer acquisition , which is the process of gaining new customers and perhaps the most literal way to grow your customer base.

Payments 45

Payments Pricing Underperforming Technical Team SaaS Payments 45

ProfitWell

JANUARY 2, 2020

Subscriptions are built on ongoing relationships with customers, so companies selling subscriptions need to understand how to monetize this relationship on a recurring basis. One of the best examples of this type of sales is Netflix—its pricing strategy paved the way for many modern subscription platforms. Marketing efforts.

B2C 52

B2C Subscription Payment Features Payments 52

ProfitWell

DECEMBER 9, 2019

From the rise of SaaS to the sudden glut of subscription boxes, the subscription business model has never been more popular. So much so that Gartner research predicts that in 2020, all new entrants to the software market and 80% of existing companies will offer some sort of subscription package. Determine your business goals.

SaaS Payments 61

SaaS Payments Payment Services Subscription Payment Features 61

Incredo

NOVEMBER 1, 2019

How marketing and sales synergy model works for SaaS companies. 8 Smart tactics for your SaaS customer acquisition strategy. When you’re looking to generate significant revenue as a newbie in the SaaS market, your product prices shouldn’t go above $5000. Focus: Product and Customer Journey. SaaS Pricing.

SaaS Payments 157

SaaS Payments Payment Methods Sales Recruiting Sales Hiring 157

Sales Hacker

AUGUST 7, 2020

VP Nokia Software, North America Sales. Manager, Business Development. People First Productivity Solutions. Team Lead, North America – Global Marketing Solutions. Director, Sales Solutions, North America. Manager, LinkedIn Sales Solutions. Sales Manager, SMB New Business Acquisition.

VP of Engineering 121

VP of Engineering Sales Recruiting Sales Hiring Payment Services 121

SaaStr

JULY 9, 2019

Giraffe is a mobile job matching platform that helps medium skilled workers get access to opportunities and helps businesses to recruit staff faster, and easier, and more affordably than any other way. The next thing I would say we learned is really about removing all barriers to user acquisition. I’ll go easy on you.

Scale 169

Scale Sales Recruiting Scaling SaaS Payments 169

OpenView Labs

APRIL 11, 2019

I started the growth team and scaled Dia&Co’s customer acquisition and retention strategies. The team developed a digital community playbook and created a viral growth engine focused on maximizing lifetime value & minimizing cost per acquisition. The business focuses on generating profit at scale through the growth mindset.

Strategy 64

Strategy Payment Solutions PayPal Underperforming Technical Team 64

Outseta

JANUARY 20, 2020

What started as Dimitris (now my Co-founder at Outseta ) writing a few lines of code to collect rent payments from tenants he had living in a duplex in Providence, Rhode Island, turned into something worth hundreds of millions of dollars 15 years later. We could translate the software into Spanish. How the hell does that happen?

SaaS Payments 145

SaaS Payments Sales Hiring Payment Methods Payment Services 145

ProfitWell

SEPTEMBER 3, 2019

Freemium acquisition built a huge base of users who are monetized through ads. There are additional revenue opportunities outside of music streaming and discovery that can convert these users but will require Spotify to move away from consumerized thinking. Good product-market fit boosts engagement and trust. “

Payments 63

Payments Payment Methods Payment Services Pricing 63

wepay

FEBRUARY 20, 2018

The Software Pricing blog has a simple post listing ten straightforward strategies to help SaaS businesses grow. In the hourglass example, what pops out the funnel is customer success which in turn grows outward into more revenue for the company on all fronts.”. Putting it all together.

SaaS Payments 40

SaaS Payments Strategy Payments SaaS 40

Baremetrics

APRIL 20, 2020

When it comes to apps and software, cohorts are made up of your users and customers. Cohort analysis is when you draw insights from your cohorts so you can get a better understanding of your product, marketing, onboarding and other parts of your business. Sign up to see your revenue retention chart.

Churn 96

Churn Retention SaaS Payments Payment Solutions 96

Hull

SEPTEMBER 1, 2020

User adoption of your product can be executed in a couple of different ways, through different channels like: Inside the product itself. On external platforms, like Facebook. In this post, we are going to learn: The essential pillars of user adoption of your product. moment of your product through Facebook.

Payment Methods 52

Payment Methods Payment Solutions Sales Recruiting SaaS Payments 52

SaaStr

JUNE 14, 2019

In his most recent role, Dave was the CEO @ Host Analytics where he quintupled ARR, halved customer acquisition costs and increased net retention rates before selling the company to a private equity sponsor. Before that Dave was SVP/GM of Service Cloud @ Salesforce where he led the $500m line of business for customer service applications.

Sales Hiring 147

Sales Hiring Payment Services SaaS Payments Underperforming Technical Team 147

ProfitWell

OCTOBER 16, 2019

Some companies report revenue churn, others only share customer or user churn numbers, and often there’s no distinction between whether churn numbers are annual or monthly. I mean, just take a look at all these different surveys: A 2018 KBCM Technology Group survey reported a median annual revenue churn rate of 13.2% Image via Recurly.

Churn 55

Churn SaaS Payments Payments Payment Methods 55