Okta’s Playbook to PLG, Developer Experience, and Enterprise ARR
SaaStr
JULY 30, 2024
Okta’s VP of Engineering, Monica Bajaj, and Senior Director of Platform Product Marketing, Priya Ramamurthi, share Okta’s playbook to PLG, developer experience, and Enterprise ARR. PLG ensures your product is doing the work for you in terms of customer advocacy, acquisition, and retention. Lower customer acquisition costs.
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