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The Complete Guide to SaaS Pricing Strategy

Tom Tunguz

To be effective, a startup’s pricing strategy must align with its marketing case studies, website messaging, PR releases and sales pitches. Second, annual contracts often include terms that require pre-payment up-front which rewards the startup with lots of cash to grow faster. How about a 50 person SaaS company?

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Software-led payments: What’s on the horizon for platforms in 2025? | Episode 46

Payrix

In this episode of PayFAQ: The Embedded Payments Podcast, host Ian Hillis welcomes Matt Downs, President of Worldpay for Platforms, to discuss software-led payments predictions for 2025 and beyond. Navigating market dynamics in 2025 and beyond Matt emphasized the cyclical nature of the payments industry, likening it to a pendulum.

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Facebook Ads: A Quick-start Guide for Beginners

Buffer Resources

Another significant benefit of Facebook's current analytics is the ability to add the Meta Pixel to your website. Most content management platforms allow you to easily add this piece of code to your website and track the effectiveness of your Facebook Ads. These steps are for using it on a desktop or laptop computer.

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How to use landing page sales funnels to convert more visitors

Unbounce

Unlike a regular website, a landing page funnel focuses on specific actions you want visitors to take, like signing up for your email list or purchasing. What’s the difference between a website, a landing page, and a funnel? Website: the hub for all of your landing pages, content and products.

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FastSpring at Unlocked: Mobile & App Growth Summit Singapore 2025

FastSpring

The Mobile & App Growth Summit Singapore is one of the premier events in Southeast Asia dedicated to mobile app growth, user acquisition, retention, and monetization. Session Title: The Direct Monetization Shift: Unlocking Global App Growth Through Smarter Subscriptions and Payments Sept. Catch Us Live: Tech Talk at 12:45 p.m.

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How to Create a Successful Customer Expansion Strategy? (+Best Practices)

User Pilot

In-app behavior , like events they’ve completed, features they’ve used, or in-app flows they’ve engaged with. For example, the payment page could be a touchpoint on the acquisition or revenue stage (depending on your acquisition model), and you can use it to sell add-ons or other products. Path analysis in Userpilot.

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Top 10 VWO Competitors and Alternatives This Year 

Full Session

Are you looking to optimize your website’s performance but unsure if VWO is the right choice? Pricing starts from $0.0000500/event. Optimizely: A digital experience analytics platform focusing on A/B testing, experimentation, and personalization with advanced targeting capabilities. You’re in luck!