User Pilot

JUNE 28, 2023

Sustaining user engagement throughout the entire onboarding process can feel like a task only large teams can achieve. Introducing core features, driving user activation, and maximizing retention rates after the user onboarding experience will all impact the user journey moving forward.

Onboarding 97

Onboarding SaaS Payments Payment Services Payment Solutions 97

Intercom, Inc.

OCTOBER 31, 2018

Our customers are already seeing value from implementing Custom Bots on their website by personally engaging new visitors with video, automatically qualifying leads and nurturing new trial users to paid plans. “In three weeks, we’ve seen a 50% growth in engagement with the Messenger.”

Scale 128

Scale Engagement Marketing Onboarding 128

User Pilot

JUNE 9, 2023

Are you struggling with segmenting onboarding messages for your customers? So let’s check out some ways of segmenting onboarding messages to tailor product communication to individual needs. So let’s check out some ways of segmenting onboarding messages to tailor product communication to individual needs.

Onboarding 94

Onboarding SaaS User Experience Engagement 94

User Pilot

SEPTEMBER 19, 2023

User engagement refers to any interaction your customers have with your brand, product, or website across all touchpoints. It can be anything starting from signing up for a product, completing an onboarding checklist, upgrading the account, filling out a micro survey, and canceling the subscription. But why does that matter?

Engagement 52

Engagement Software Review Onboarding Subscription 52

User Pilot

OCTOBER 31, 2022

Looking for the right product engagement metrics to track and see how well users are interacting with your product? As a product manager, you need to track product engagement metrics as it allows you to measure user engagement and find ways to deliver more value to your daily active users. Ready to get started? Let’s go!

Engagement 98

Engagement Metrics Strategy Churn 98

Blulogix

FEBRUARY 19, 2024

This blog post delves into advanced strategies that can help subscription services foster deeper connections with their customers, thereby improving retention rates and fostering brand loyalty. Tailor experiences, from onboarding to customer service, ensuring each subscriber feels uniquely valued.

Retention 52

Retention Engagement Strategy AI Search 52

Neil Patel

SEPTEMBER 17, 2021

Because it is one of the only social networks left that is truly “personable” and the engagement is still decent because of it. Over the last three of four months, I have been using a few of the features in MobileMonkey (you can do it with a free account) to automate my Instagram marketing and the results have been great.

Engagement 145

Engagement Social Media Marketing Underperforming Technical Team 145

Intercom, Inc.

MAY 13, 2022

The process of guiding a customer through the marketing funnel, from the first engagement as a prospect all the way to the point when a customer becomes a brand advocate, is called lifecycle marketing. . For example, a subscription-based service requires continuous nurturing so that the customer will be a repeat subscriber.

Marketing 118

Marketing Social Media Branding Onboarding 118

Payrix

JANUARY 30, 2024

Their cloud-based software suite supports donor engagement, member management, event planning, volunteer tracking and more, allowing their clients to put focus back into doing good. In pursuit of transforming how nonprofits are supported, Neon One knew their clients faced integration issues and lacked payments expertise.

Payments 130

Payments Merchant Services Payment Solutions Payment Services 130

User Pilot

MARCH 1, 2022

There are multiple channels and tactics you can implement to engage with customers and bring them back. why segmentation and good customer service are key drivers of user engagement. 10 re-engagement strategies you can start implementing right away. The “feature highlight” email marketing campaigns.

Engagement 98

Engagement SaaS Social Media Churn 98

User Pilot

AUGUST 6, 2023

How do you calculate marketing automation ROI? More importantly, how can marketing teams maximize it? On top of that, our article: Defines what marketing automation is. Identifies the areas of marketing that you can automate. Identifies the areas of marketing that you can automate. What is marketing automation?

Marketing 98

Marketing SaaS Social Media Onboarding 98

SaaStr

FEBRUARY 9, 2024

In this latest episode of CRO Confidential , Sam Blond, Partner at Founders Fund and former CRO at Brex, sits down with the CRO of Zapier, Giancarlo Lionetti (GC), to chat about Product-Led Growth (PLG) and Go-To-Market (GTM). In a product-led growth strategy, the product serves as the focal point of your company’s marketing and strategies.

Scale 252

Scale Sales Hiring Sales Marketing 252

User Pilot

AUGUST 15, 2021

A key reason why customer engagement metrics are important to successful SaaS businesses. While customer acquisition is important, if you're unable to keep user engagement up, you've built a leaking house that will drown everyone in it! Measure engagement by feature usage to understand what brings the most value.

Engagement 98

Engagement Metrics Scale SaaS 98

User Pilot

APRIL 29, 2024

The renewal rate is calculated as the number of customers who renew their subscription divided by the total number of customers up for renewal at any given period. SaaS renewal best practices for driving free to paid conversions include: Create a personalized onboarding experience to retain trial users.

SaaS Payments 100

SaaS Payments Business SaaS Payment Solutions 100

Totango

AUGUST 25, 2022

Six Customer Engagement SaaS Strategies That Work. For software service providers, customer engagement SaaS strategies play a central role in a successful business model. In this article, we’ll offer some tips for a winning customer engagement SaaS strategy. Next, we’ll share six keys to effective SaaS customer engagement.

Engagement 96

Engagement Strategy SaaS Scale 96

FastSpring

JULY 12, 2019

Since most SaaS and subscription-based businesses depend on recurring payments to sustain themselves, it can pay dividends to keep a close eye on lifetime value and customer retention rates. 30 (average recurring revenue per account) * 24 months (partnership length) = $720 CLV. What is Customer Lifetime Value?

Customer Lifetime Value 66

Customer Lifetime Value Payment Features Finance Payment Solutions 66

Subscription Flow

DECEMBER 1, 2023

Recurring revenue models, or subscription models , can be a great way for businesses to generate income while providing customers with the options they want. However, a distinct set of metrics is needed for the subscription business model in order to track and keep an eye on the company’s health.

Subscription 59

Subscription Payment Features Metrics Business 59

User Pilot

JANUARY 9, 2023

Every good product marketer knows; the only thing better than acquiring new customers is retaining existing customers. Can personalized retention marketing grow your customer’s lifetime value and customer retention rate? This article considers all you need to know about retention marketing. Let’s begin!

Customer Lifetime Value 98

Customer Lifetime Value Retention Marketing Scale 98

User Pilot

JANUARY 18, 2023

With so many product marketing strategies floating around the SaaS world, it can be hard to identify the right one. In this guide, we’re going to go over what PLG marketing is and why it just might be the perfect approach for your business. Utilize viral marketing and product experiments to generate more word-of-mouth traffic.

Strategy 98

Strategy Marketing Scale Software Review 98

User Pilot

JULY 31, 2023

Looking to power up your retention marketing strategy? The big deal is turning them into paying customers who keep renewing their subscriptions long-term. This article will show you practical strategies to crack the customer retention code and maintain sustainable recurring revenue. What is retention marketing?

Retention 98

Retention Strategy Marketing SaaS 98

User Pilot

MARCH 9, 2022

In-app messages work well with behavioral segmentation and behavioral marketing since they can be triggered based on segments, events, or when users click on a specific element. In-app messages help you nudge users towards key activation points within contextual onboarding flows. Let’s get started! What is in-app messaging?

Engagement 98

Engagement Customer Lifetime Value SaaS Onboarding 98

User Pilot

DECEMBER 18, 2020

Declining user engagement is a slippery slope to churn – every Product Manager’s greatest nightmare. Here’s a summary: Disengaged users are people who are still using your app but their activity has significantly dropped or they could be more engaged compared to other users. How to bring back disengaged users? No time to read?

Engagement 98

Engagement Strategy Underperforming Technical Team Social Media 98

Totango

AUGUST 8, 2021

We recommend six best practices for using customer information to improve engagement with your software product and increase the likelihood of customer renewal : Establish Goals and Milestones. The first step in building strong SaaS customer engagement is understanding the current customer experience. Offer Relevant Communications.

Engagement 118

Engagement Customer Success Software Onboarding 118

User Pilot

APRIL 29, 2024

How can you use them for better customer engagement ? A market segmentation survey is a market research tool. This improves satisfaction, retention, and brand loyalty , and improves the performance of marketing strategies. Segmentation is a strategy used in marketing, product development, and customer support.

Payment Solutions 74

Payment Solutions SaaS Payments Payment Methods Payments 74

SaaStr

OCTOBER 5, 2022

In a volatile economic climate and market, founders must employ smart growth strategies while focusing on efficiency. Where do they show up during the engagement cycle? You can answer these questions by tapping into market data and insight. This might present a chance to complement product-led engagement with enterprise sales.

VP of Engineering 188

VP of Engineering Scale Scaling Sales Hiring 188

Totango

NOVEMBER 5, 2021

What do you do when you realize that 95 percent of your customer base is tech-touch and you don’t have the manpower to properly engage with and measure this group? Getting Started: Tips for Implementing an Effective Customer Engagement Strategy. How many employees support digital engagement at Aruba?

Scale 110

Scale Engagement Scaling Strategy 110

User Pilot

JANUARY 23, 2023

Marketing segmentation comes in handy here. Segmenting customers into groups based on similar traits, allows you to still market highly relevant content to keep them engaged, and do so efficiently. In this article, we cover: How is marketing segmentation used in customer retention? Why is retention important in SaaS?

Market Segmentation 98

Market Segmentation Retention Marketing Software Review 98

User Pilot

FEBRUARY 13, 2024

Contextual email marketing isn’t just about sending emails—it’s about delivering the right message at the right time and relevant to the user’s behaviors. But how can you implement the right email marketing strategy to drive product engagement in SaaS businesses?

Marketing 52

Marketing Engagement Software Review Onboarding 52

Totango

JUNE 4, 2021

Use These Great Customer Engagement Ideas to Increase Retention. Engagement is key to retention and referrals. Here are seven great customer engagement ideas you can easily put into practice. We’ll also show you how technology can help you automate your engagement strategy. Cater Promotions to Client Needs.

Engagement 62

Engagement B2C Technical Review Retention 62

ChurnZero

JULY 22, 2022

Does your Customer Success team have a shallow view of onboarding? If you consider onboarding to be a success when a customer reaches their go-live date, then you need to dig deeper. How to increase customer value during onboarding with Donna Weber. Let me go back to my six-stage onboarding framework.

Scale 98

Scale Onboarding Scaling Underperforming Technical Team 98

User Pilot

JANUARY 29, 2021

An excellent user engagement strategy can have a ripple effect on what product marketers’ care the most about: Make your users see the value of your product and its features during the free trial. What if you could implement a simpler engagement strategy tied directly to your product’s core feature? What Is User Engagement?

Engagement 98

Engagement Strategy Onboarding Sales Hiring 98

User Pilot

APRIL 22, 2024

In this article, we’ll share 17 best practices that you can implement today to increase retention , revenue, and engagement. Teams of customer success are responsible for building playbooks , managing churn , streamlining onboarding, enhancing customer experiences, driving account expansion , and gathering feedback.

Customer Success 99

Customer Success Retention Software Review Customer Lifetime Value 99

User Pilot

FEBRUARY 25, 2024

In the article, we show you how to identify and reduce customer friction in your SaaS product to boost product engagement. Customer can experience friction at all stages of their lifecycle , for example, when researching the product, during the sign-up and onboarding , when using the product, or while trying to access support.

Scale 104

Scale SaaS Onboarding Engagement 104

CustomerSuccessBox

APRIL 7, 2022

And, of course, in remote customer onboarding! Read on to know how remote customer onboarding can do so many things that you never thought could have been possible! Every customer success team during the onboarding, buzz around the term “Early value”, the question is how does it all start and even delivered?

Onboarding 52

Onboarding SaaS Payments Payment Methods Scale 52

Totango

NOVEMBER 5, 2021

What do you do when you realize that 95 percent of your customer base is tech-touch and you don’t have the manpower to properly engage with and measure this group? Getting Started: Tips for Implementing an Effective Customer Engagement Strategy. How many employees support digital engagement at Aruba?

Scale 84

Scale Engagement Scaling Strategy 84

Totango

SEPTEMBER 22, 2020

There are 5 recommended best practices in using customer information to improve engagement with the product and increase the likelihood of customer renewal : Establish Goals and Milestones. The first step in building strong customer engagement is understanding the current customer experience. Data-Driven, Goal-Based Engagements.

Engagement 95

Engagement Strategy Scale Customer Success 95

Totango

NOVEMBER 18, 2020

It is critical that at each phase in the customer success lifecycle, you are engaging your customer with the goal of retaining them. Onboarding is a vital part of this customer retention focus, however, an onboarding process that is too lengthy or complicated can sour customer relationships early on.

Onboarding 77

Onboarding Scale Technical Review Systems Review 77