Natalia Luneva

APRIL 30, 2021

Announcing new features, increasing customer satisfaction and retention are among the top functions of an online community. . #1 Our community is the best way for us to inform our customers about upcoming updates and new features. We measure the success of our community by the direct feedback to our posts.

Marketing 98

Marketing Social Media SaaS New CTO 98

OpenView Labs

OCTOBER 5, 2021

In a B2B company, growth is applied much more broadly, taking a cross-functional, multidisciplinary approach that includes sales, marketing, customer success, product, and others. When I joined GitLab, I was starting a new product-led growth team within the product organization,” Hila says. “We

B2C 65

B2C B2B New CTO Acquisition 65

Upscope

JANUARY 5, 2020

It’s the underpinning of your go-to-market strategy and impacts everything from marketing to sales, to customer success and the product itself. My really crude definition : When I come across a new product I tend think "Wtf is this? Is sending and receiving mails a new shiny technology? Create a new category.

Strategy 128

Strategy Marketing Sales Hiring Engineering 128

Chart Mogul

JULY 1, 2020

Simply put, you conduct customer discovery interviews before launching a new product, or whenever you want to discover potential customers. User Interviews is an example of a product born out of customer discovery interviews. They both might be right, but there could also be other reasons your customers chose you.

Interviewing 76

Interviewing B2B Marketing Underperforming Technical Team 76

Chart Mogul

JULY 1, 2020

Simply put, you conduct customer discovery interviews before launching a new product, or whenever you want to discover potential customers. User Interviews is an example of a product born out of customer discovery interviews. They both might be right, but there could also be other reasons your customers chose you.

Interviewing 52

Interviewing B2B Marketing Underperforming Technical Team 52

Sales Hacker

NOVEMBER 4, 2019

He co-founded and served as CTO of Safend, an endpoint security solution acquired by Wave Systems. If I’m looking for a new dashboard tool or a new financial tool, I really appreciate when someone is asking me, “Okay, what problem are you trying to solve? What’s your target?”

Scale 43

Scale CTO Coach Cloud New CTO 43

GetUplift

FEBRUARY 15, 2019

Basically, you can offer free webinars, resources, ebooks, articles, and workshops, and many other things to help people out. In the examples below you’ll find Forget the Funnel (on the right), and they do a wonderful job creating free content, workshops, and webinars for SaaS marketers. Here are two ways you can do that.

Social Media 59

Social Media Travel Pricing Branding 59