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Customer Interviews: The Most Insightful B2B Marketing Technique Marketers Often Ignore

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Simply put, you conduct customer discovery interviews before launching a new product, or whenever you want to discover potential customers. User Interviews is an example of a product born out of customer discovery interviews. You learn your customers’ language. Click To Tweet.

article thumbnail

Customer Interviews: The Most Insightful B2B Marketing Technique Marketers Often Ignore

Chart Mogul

Simply put, you conduct customer discovery interviews before launching a new product, or whenever you want to discover potential customers. User Interviews is an example of a product born out of customer discovery interviews. You learn your customers’ language. Tweet this quote.