Stax

MARCH 16, 2025

That said, industry experts agree that your SaaS companys goal churn should be below 2%. As a SaaS business leader, reducing software user churn is an important part of maintaining your customer base and increasing revenue. TL;DR The average software industry churn rate is 14%, but SaaS companies should aim for under 2%.

Payment Solutions 88

Payment Solutions Software Review Churn SaaS Payments 88

User Pilot

APRIL 24, 2024

SaaS renewals can be a breath-holding moment. It’s when a customer decides whether to continue paying for your product or not. If you want to ensure customers renew each time, continue reading ahead. In this article, we’ll share everything you need to know for increasing customer renewals.

SaaS Payments 103

SaaS Payments Retention Payment Services Payment Solutions 103

Neil Patel

MARCH 8, 2023

In the most basic terms, customer lifetime value measures how much a customer will spend over their entire “lifetime” with your company. Customer lifetime value goes beyond traditional marketing practices by providing insight into a customer’s long-term value to your business.

Customer Lifetime Value 80

Customer Lifetime Value Payment Methods Payments Payment Features 80

Subscription Flow

OCTOBER 16, 2024

Operating a business entails a number of processes like managing products and payments, invoices, customer engagement, revenue, unpaid invoices and much more. That is why most modern SaaS and subscription-based businesses have transitioned to using a good billing software, reducing their workload by a great deal.

Payment Services 59

Payment Services Payment Solutions Payment Features SaaS Payments 59

User Pilot

NOVEMBER 14, 2024

In this article, you will explore why customer expansion matters for your SaaS growth, discover various customer expansion tactics, and learn how to embed them in successful expansion campaigns. What is a customer expansion strategy? How to calculate customer expansion revenue?

Strategy 105

Strategy Payment Solutions Payments Customer Lifetime Value 105

Incredo

JULY 14, 2019

Whether you are a startup owner, a manager of a growing business or the CEO of an established company, you might find yourself asking questions like “ Should our SaaS subscription model be monthly, annually or both ?” History of the subscription pricing model: From newspapers to the rise of SaaS subscription. Key finding?

Payment Features 184

Payment Features SaaS Payments Payment Methods Subscription 184

Stax

MARCH 18, 2025

The SaaS industry has seen explosive growth in the past decadeand this is expected to continue this year. Data cited by Statista shows that the software as service is expected to hit $299 billion by the end of 2025. Part of this can be attributed to the SaaS model’s unique aspect of relying primarily on future revenue.

Scale 117

Scale Payment Services Payments SaaS Payments 117

SaaStr

JULY 30, 2024

PLG ensures your product is doing the work for you in terms of customer advocacy, acquisition, and retention. The traditional SaaS model doesn’t always scale, and not every company has all the bells and whistles to fund marketing, sales, and customer success teams. There are three facets to consider to achieve this.

Underperforming Technical Team 282

Underperforming Technical Team Enterprise Scale Payments 282

Valuize Consulting

NOVEMBER 25, 2024

In today’s competitive SaaS landscape, Customer Success has emerged as a vital strategic asset, driving revenue growth and long-term profitability. However, to fully unlock its potential, companies must go beyond qualitative insights and bring data into the decision-making process within Customer Success ranks and investments.

Payment Services 52

Payment Services SaaS Payments Customer Success Payments 52

How To Buy Saas

DECEMBER 20, 2024

2024 is coming to a close, and it has been a terrific year for SaaS businesses as the industry has witnessed quite a favorable growth. For SaaS companies, accounting becomes one of the most crucial processes to understand their financial and overall business health, and then make informed decisions about future steps.

Payment Services 52

Payment Services SaaS Payments Payment Solutions Payment Features 52

SaaStr

APRIL 30, 2022

Average Revenue per Customer. Customer Lifetime Value (LTV). Customer Acquisition Cost (CAC). & So the first question is what made SaaS so successful. If you kind of that question, thinking about the stakeholders and the decisions and companies of using SaaS products, there’s kind of three types.

SaaS Payments 246

SaaS Payments Metrics Payment Methods Scale 246

FastSpring

OCTOBER 27, 2021

The end of the year is the perfect time to show appreciation for your existing customers in ways that build loyalty and boost sales. We asked five SaaS and software companies what they did for existing customers around the holidays. Repeat customers also get several charges waived for our services,” CEO Gary Tailor explained.

Customer Lifetime Value 78

Customer Lifetime Value Payment Solutions SaaS Payments Payment Services 78

Subscription Flow

MAY 22, 2024

First impressions are rarely the last impressions, but they can prove to be just that for your company if you do not strategize a high customer lifetime value (LTV) for SaaS businesses. Why is CLTV an important SaaS metric? Churn is expensive!)

Customer Lifetime Value 52

Customer Lifetime Value SaaS Payments Payment Services Technical Advisors 52

User Pilot

JANUARY 10, 2022

How important is customer success KPIs to your SaaS business? Customer success metrics help you analyze how effectively you help customers gain value from your SaaS product. When measuring customer success metrics, it’s never only about the results. What is customer success in SaaS?

Customer Success 105

Customer Success SaaS Payments Customer Lifetime Value SaaS 105

User Pilot

NOVEMBER 30, 2023

Based on the insights you generate, you can create better experiences for website visitors and users, driving more engagement, conversion, and retention. Step 1: Define your conversion points There are several conversion points in SaaS, each action bringing users closer to being paid customers or loyal users of your premium plans.

SaaS Payments 105

SaaS Payments Payment Services Payment Methods Payment Solutions 105

FastSpring

APRIL 26, 2022

Last week, I canceled an annual SaaS subscription (I had three weeks left until renewal). In the language of SaaS, I churned. In part two, we’ll cover five churn-prevention strategies that have been successful in other SaaS businesses. Part I: SaaS Churn Benchmarks. Is There an Ideal Churn Rate for SaaS?

Benchmarks 147

Benchmarks Churn Payments SaaS Payments 147

User Pilot

AUGUST 6, 2024

What is a SaaS marketing funnel, and how do you create one for your business? TL;DR A SaaS marketing funnel outlines the steps users take from their initial awareness of your product to becoming loyal users. Marketing funnels are designed to attract and educate potential customers. Book a demo to get started today!

SaaS Payments 103

SaaS Payments Metrics Scale Marketing 103

SaaStr

MARCH 28, 2025

Your suppliers might actually be your customers 30% of Bill.com’s core revenue comes from suppliers making payment choices, completely reframing their TAM calculations. For SMB SaaS, aim for 6 quarters of LTV:CAC, not 4 Ren adjusted the traditional benchmark because SMB customers stay longer than typically measured.

SMB 130

SMB Payments Payment Services SaaS Payments 130

User Pilot

JANUARY 26, 2023

There are ten metrics you can use to measure customer loyalty. Celebrate customer success with gamification. Send payment reminders both through email and in-app to prevent involuntary churn. Check product usage analytics to identify at-risk customers and contact them for help. loyal customers.

SaaS Payments 98

SaaS Payments Payment Solutions Metrics Payment Methods 98

User Pilot

JULY 23, 2020

You’re leaving cash on the table for your competitors to sweep up if you don’t have a strategy for retention marketing. So, in this blog we’ll show you how to keep your customers happy with a targeted retention strategy. And remember – happy customers are paying customers. What is Retention Marketing?

Retention 91

Retention SaaS Payments Strategy Payment Solutions 91

User Pilot

FEBRUARY 4, 2022

If you ask any sales rep, they’ll all tell you the same thing: the SaaS sales process is absolutely grueling! Today, we’re going to walk you through the top techniques you should implement into your SaaS sales strategy. SaaS sales can be broken down into three models: self-service, transactional, and enterprise.

SaaS Payments 98

SaaS Payments Scale Payment Services Payment Solutions 98

Point Nine Land

JUNE 18, 2023

Everything you always wanted to know about cohort analysis (but were afraid to ask) Back in 2012, I wrote a blog post titled “Know your user cohorts” , which began like this: “One of the most important tools to better understand the usage of a web application — or a service, a game or a mobile app, it doesn’t matter — is a cohort analysis.

SaaS Payments 128

SaaS Payments Payment Services SaaS Payments 128

User Pilot

DECEMBER 19, 2023

Managing customer accounts is a pretty tough job, but you know what’s even tougher? SaaS account management. With the emergence of software-as-a-service (SaaS) companies, the role of account managers has also evolved – and gotten harder. What is SaaS account management?

SaaS Payments 103

SaaS Payments Management Customer Lifetime Value SaaS 103

SaaStr

FEBRUARY 19, 2019

The promise at the heart of the SaaS business model has always been that by sacrificing relatively large one-time payments, you’d maximize revenue over the long-term lifetime of the customer. In four letters, the promise of the SaaS model is CLTV (Customer Lifetime Value).

Customer Success 159

Customer Success Payment Solutions SaaS Payments Scale 159

FastSpring

JULY 16, 2019

One of the best ways to reduce costs and decrease time-to-market is to use a SaaS-friendly billing system. Since SaaS-friendly billing, also known as recurring billing , is designed specifically for companies who sell online services with a subscription model, it offers many advantages over a typical payment system.

Payment Methods 97

Payment Methods Payments SaaS Payments Payment Services 97

Baremetrics

MAY 18, 2021

Working to acquire, qualify, and convert leads is a critical part of SaaS business success, whether you’re a startup or an established enterprise. Trying to balance multiple efforts for marketing, sales, and retention can be extremely challenging. Your SaaS funnel is a model that visualizes important stages along the customer journey.

SaaS Payments 100

SaaS Payments Customer Lifetime Value Payments SaaS 100

Baremetrics

APRIL 6, 2021

ProfitWell is a cloud-based app that generates real-time financial and subscription metrics for data-driven SaaS enterprises. But ProfitWell does not benefit all SaaS companies. Baremetrics is one such ProfitWell alternative that optimizes SaaS analytics. The number of SaaS metrics available on Baremetrics is impressive.

SaaS Payments 93

SaaS Payments Payment Services Payments Payment Solutions 93

User Pilot

NOVEMBER 28, 2023

So, let’s start with the basics: TL;DR A Go-To-Market (GTM) strategy is an action plan that outlines the time, the place, the positioning, the audience, and the goal of a new product or service. They can reveal customer interactions, patterns, and preferences. Customer acquisition cost. Customer churn rate.

SaaS Payments 105

SaaS Payments Metrics Customer Lifetime Value Marketing 105

Stax

APRIL 17, 2025

For SaaS companies looking to scale, upselling is one of the most effectiveand often underutilizedrevenue levers. Instead of pouring resources solely into acquiring new customers, smart SaaS businesses focus on increasing revenue from existing customers by guiding them to higher tiers, unlocking premium features, and expanding their usage.

Payments 88

Payments Merchant Services SaaS Payments Payment Services 88

User Pilot

JULY 20, 2023

Attrition is the bane of every subscription business; low retention rates will result in a duce and the customer lifetime value and revenue will plummet. The main reasons for customer churn are: Bad product-customer fit. Bad customer service. Provide proactive customer service.

Churn 98

Churn SaaS Payments Payment Solutions Strategy 98

User Pilot

OCTOBER 5, 2023

Reducing the CAC payback period can help SaaS companies boost their financial performance and drive growth. TL;DR The CAC payback period measures the time it takes for a company to recover the money invested in new customer acquisition. There are 3 main reasons why a SaaS company should track the CAC payback period.

SaaS Payments 105

SaaS Payments Customer Lifetime Value Acquisition Payment Solutions 105

Stax

JUNE 18, 2024

Subscription models offer companies large and small the opportunity to build predictable revenue and high customer lifetime value. In a subscription business model, customers pay a recurring fee in exchange for a product or service.

Payment Features 88

Payment Features Payment Solutions Payment Services SaaS Payments 88

User Pilot

AUGUST 31, 2023

What is customer acquisition for SaaS, and how can you leverage it to drive sustainable growth ? Customer acquisition marketing refers to the subset of strategies and activities within customer acquisition that focus on marketing techniques to attract and convert potential customers. Book a demo now to learn more.

Acquisition 110

Acquisition SaaS Payments Payment Methods Metrics 110

FastSpring

APRIL 11, 2019

We’ve seen explosive growth in the field of subscription and recurring billing with more and more software and SaaS companies discovering how impactful implementing a subscription model can be for their long-term growth plans. According to FinancesOnline , the growth of the SaaS public market is expected to hit $76 billion by 2020.

SaaS Payments 99

SaaS Payments Payment Methods Payment Solutions Payments 99

Totango

AUGUST 23, 2022

B2B Customer Journey Touchpoints: A Guide for CS Teams. B2B customer journey touchpoints mark the roadmap toward successful outcomes for clients and CS teams. In this way, customer journey B2B touchpoints serve as a powerful tool for increasing the effectiveness of your customer success strategy. Customer service.

B2B 122

B2B Payment Methods Payments SaaS Payments 122

Subscription Flow

MAY 30, 2024

As a business that provides software as a service, you will not only need to jump on this bandwagon, but more importantly, you will need the right set of subscription management tools to stay on it to keep reaping the profits of this booming industry. Acquire data analytics about their service’s performance. Automate all billing.

Merchant Services 97

Merchant Services Payment Solutions Payment Services SaaS Payments 97

User Pilot

APRIL 29, 2024

Mastering SaaS renewals’ best practices can transform a routine administrative task into a strategic opportunity to drive customer success and propel your business toward sustainable growth. TL;DR The SaaS renewal process involves a series of actions on/before the renewal date that lead to a customer’s renewal.

SaaS Payments 102

SaaS Payments Business SaaS Payment Solutions 102