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Top 10 Insights from the 2022 Startup Sentiment Survey

Tom Tunguz

The survey results review the trends in the public market, in founders’ minds, and the private market. About 20% of those polled will conduct a layoff, and on average will reduce headcount by 20%. 50% of companies won’t change compensation this year, 33% will increase it, and 17% will reduce it.

Startup 199
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ChurnZero’s Greatest Hits from 2021 Feat. Top 10 Articles and Other Noteworthy News

ChurnZero

It’s the end of the year which means it’s once again time for roundups of the most popular trends from the past 365 days. All thanks to various trends from the late-’90s to mid-2000s coming back into style. Now, that’s a trend I’m willing to get behind. How do I structure a budget for headcount?”. Hint: Watch out for NRR.

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2024 SaaS Landscape: Why 2024 Could be Pretty Darn Good for SaaS IPOs with SaaStr CEO and Founder Jason Lemkin (Video + Podcast)

SaaStr

They grew headcount fairly aggressively from ‘21 to ‘22, and then Q4 of last year dipped and held flat before starting to regrow. Monday will probably add 25% headcount this year. We’ve gotten used to certain types of sales compensation, certain levels of Customer Success, and certain types of coverage and marketing spend.

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A New Era of B2B Sales: Three Strategies Growth Leaders Must Implement Today with Outreach VP Global Innovation Evangelist Mary Shea (Video)

SaaStr

It can be both costly and exhausting to stay privy to the latest trends and able to predict the next big thing. Three macro trends summarize the recent shifts in B2B sales: Millennial generational shift. However, to compensate for this merging, the average selling organization will become smaller as it delivers predictable results.

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How to build, manage and scale a sales team – 12 strategies from the experts

Intercom, Inc.

question becomes even more pressing given the trend toward “bottom-up” product adoption – i.e., offering a given product for free or without a formal top-down sales motion, as is common with SaaS. Choose a compensation model – salary or bonus-heavy compensation? Align compensation to how your buyer buys.

Scale 156
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4 Traits of Fast-growing SaaS Companies

OpenView Labs

Despite disparities in reporting, self-reported data on CAC payback does reveal a clear trend: The fastest growing SaaS companies report a median CAC payback period of only 8 months. To improve net dollar retention, examine just how you’ve designed your product packages, pricing model , customer onboarding, and sales compensation.

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The Sales Summit: The trends and challenges shaping the future of sales

Intercom, Inc.

I got off the flight, called them, and literally asked them, “How are you compensated? And the reason I say that is I think there are a couple of real important macro trends that need to be considered versus the pace of innovation. I was blown away. Pinged our CEO to tell him that this is amazing. I disagree.

Scale 139