SaaStr

NOVEMBER 3, 2024

The Cloud Bubble Lasted About 18 Months. State of the Cloud 2024: The Cloud AI Era with Bessemer Venture Partners #3. Approaching Half a Million Customers: How to Win in SMB | BILL CEO and Founder René Lacerte #5. Top Posts: #1. The State of SaaS Go-to-Market with Theory Ventures General Partner Tomasz Tunguz #2.

Cloud 273

Cloud AI SMB SaaS 273

Sales Hacker

DECEMBER 17, 2024

Trusted by GTM leaders at the likes of Snowflake Five9 and Google Cloud to improve GTM efficiency. Why HG Insights? Theyve been writing market reports for years as the pioneer of tech adoption and market insights. Thinking about AI for your sales team but unsure where to start?

Scale 102

Scale Engineering Acquisition Scaling 102

How To Buy Saas

FEBRUARY 25, 2025

Salesforce: A Pioneer in Cloud CRM Salesforce, founded in 1999 by Marc Benioff, was a trailblazer in bringing CRM to the cloud. Through numerous acquisitions (ExactTarget, Tableau, Slack, and more), Salesforce built an expansive ecosystem of cloud services. Rapid SMB adoption with 200K+ customers. Market share leader (21.7%

Scale 52

Scale Underperforming Technical Team Technical Review Marketplace as a Service 52

How To Buy Saas

MAY 21, 2025

Whether youre a startup , an SMB , or a global enterprise , the right ATS can streamline your recruitment process, save time, and help attract top talent in a competitive market. Table of Contents Cloud-Based vs. On-Premise ATS Solutions The Top 10 Applicant Tracking Systems for 2025 1. GDPR for data privacy in Europe).

Systems Review 52

Systems Review Sales Recruiting Sales Hiring Technical Review 52

SaaStr

FEBRUARY 3, 2025

Jean Dwit (Chief Business Officer at Stripe) and Lindsay Scrace (COO at Checker) have done it multiple times at companies like Google Cloud, Stripe, and Checker. They came to SaaStr Annual to share what theyve learned about making the move to go more enterprise actually work.

Scale 272

Scale SMB Enterprise Enterprise readiness 272

SaaStr

OCTOBER 16, 2024

So yes, while it’s true that challenges are real for those in the right-hand column above – overall cloud spend is still up 20%. Google Cloud , Azure, and GitLab, all tied directly or indirectly to AI, are seeing massive acceleration. But Google Cloud, Azure, and GitLab are all benefiting and on fire.

Sales Hiring 317

Sales Hiring Scale AI SaaS 317

Chart Mogul

DECEMBER 12, 2024

With advances in AI, automation and workflow integrations, ABM will be available to even small teams going after SMB and mid-market sized deals. Traditionally it’s been seen as complex and costly, suitable only for large enterprise motions. Sid Jain , Head of Insights at Gain.pro 2025 would be a year of SaaS consolidation.

Fractional VPE 40

Fractional VPE Software Review SaaS Part-Time VPE 40

SaaStr

FEBRUARY 13, 2025

So there are two massively different vibes in B2B and Cloud and SaaS today: Folks fighting to keep slowing growth going. Not just for consumer and SMB. Which, perhaps ironically, leads vendors to be less customer-centric. but also In high-growth AI-fueled spaces, massive competition as well. Free and Freemium are back.

AI 209

AI ChatGPT SMB Enterprise 209

Sales Hacker

JANUARY 7, 2025

And I think all this kind of knowledge we had changed when we came with cloud. So you need to have that because those, especially if you think about SMB, They don’t have, I would say, technical people inside their organization. And I’m a big believer in the SMB space. It’s in the SMB. They cannot resell.

Outsourcing Services 117

Outsourcing Services Scale Outsourced Development AWS 117

How To Buy Saas

MAY 26, 2025

Everything runs through the cloud interface. SMB Guide, for example, gave Skynova an overall score of 4.75/10 Implementation is minimal because Skynova is cloud-based, theres no software to install. You can log in from a Windows PC, Mac, or even a tablet/smartphone browser to use it. Expert review sites have also weighed in.

Software Review 40

Software Review Systems Review Technical Review Payment Solutions 40

Sales Hacker

APRIL 1, 2025

The exact playbook to move from SMB to enterpriseincluding partner enablement, segmentation, and incentive design. 85% of your customers being SMB and mid-market to at the end of that six years, it was 75%, uh, enterprise. Why retention isn’t just a CS metricand how to build a sales team that cares about it.

Scale 63

Scale VP of Engineering Outsourcing Services Enterprise 63

Sales Hacker

FEBRUARY 25, 2025

Obviously, SMB, smaller companies, there’s risk when the market’s the way it is. Look, look at the clouds from the mountaintop kind of, kind of thing? These were early years of just the cloud and SaaS. Everyone’s trying to go upmarket. It’s kind of a common theme. That is rare.

Sales Hiring 84

Sales Hiring Marketing Technical Review Sales Recruiting 84

Sales Hacker

JULY 8, 2025

17:36 What Doug learned running Sales Cloud at Salesforce — and why he left. Doug Campbelljohn, founder and CEO of Coffee, shares lessons from leading sales cloud at Salesforce and sales navigator at LinkedIn and why he believes the future belongs to AI. 13:26 The speed dating hack that landed Coffee’s first sales leader.

Sales Recruiting 82

Sales Recruiting Sales Hiring AI Search Scale 82

SaaStr

JULY 10, 2025

But Toast went a more “SMB” route focusing on smaller restaurants and chains. larger revenue base by 2025. Sometimes the bigger market wins, even with lower initial margins. When are smaller customers “better”? Olo was just acquired for $2B by Thoma Bravo after 20 years — a big success. That’s lead to a $25B market cap today. 10x larger.

Technical Review 175

Technical Review Payments Scale Payment Solutions 175

SaaStr

MARCH 30, 2025

Co-founders Dharmesh Shah (CTO) and Brian Halligan (Chairperson) shared at SaaStr Annual the unfiltered truth on building an SMB powerhouse, pivoting to product-led growth, and why the “M” segment is SaaS gold. We're gearing up to bring together 10,000 of the best in SaaS, Cloud and AI at 2025 [link] May 13-15 in SF Bay!

Scale 194

Scale SMB Sales Hiring Scaling 194

Sales Hacker

JUNE 13, 2025

It’s so much bigger than just cloud or SaaS. At the start of the cloud era, software was a ~$350B market. It took 15 years to grow the cloud economy to $400B. The venture model is working – it’s just taking longer and demanding more. AI is expanding the market beyond software AI is unlocking opportunity.

AI Search 94

AI Search Sales Hiring Sales Recruiting Scale 94

Sales Hacker

MARCH 25, 2025

Previously, he was the Global VP of Product for SAP, CRM and Sales Cloud. Before that, he was the CEO and Co-Founder of DataHug, which was acquired by Calidus Cloud in 2016. Previously to that, it was the global VP of product for SAP, focused on the CRM and sales cloud. They didn’t have to build their own cloud.

AI Search 69

AI Search AI Scale Software 69

SaaStr

APRIL 28, 2021

So many curious things have happened as Cloud and SaaS companies have exploded to $2T+ in market cap. Another is a related challenge to the idea that SMBs, since they don’t pay all that much, sort of “max out” These rules are still true in many cases. As Shopify crossed $4B ARR, it actually got a bit more SMB.

SMB 322

SMB Cloud Enterprise Scaling 322

SaaStr

APRIL 15, 2020

” I’m going to talk to a bunch of Cloud CEOs in the $2m-$20m ARR range, to really hear what they are doing, how they are changing, what they are learning. 001” with Romain Lapeyre, CEO of Gorgias: 2,500+ SMB E-Commerce Customers appeared first on SaaStr. What they are seeing. The post “What Are You Seeing?

SMB 236

SMB Innovation Cloud Data 236

SaaStr

JANUARY 2, 2021

We can see that NRR for tiny customers is probably about 100%, as it is for other SMB leaders. Again, the latest crop of Cloud IPOs shows SMBs seem to have no limit in terms of TAM, with SMB growth at Shopify and Zendesk keeping up with enterprise, and even at Asana, SMB growth is still impressive at $250m ARR.

SMB 363

SMB Enterprise Cloud Churn 363

Clouded Judgement

JUNE 19, 2024

Q1 earnings season for cloud businesses is now behind us. These charts clearly show the ZIRP pull forward, the ensuing cloud cost optimizations, and then the recovery. GCP data is a bit more noisy as they don’t disclose GCP itself, but rather Google Cloud which includes GSuite.

Cloud 318

Cloud GCP(Google Cloud Platform) Software Azure 318

SaaStr

JANUARY 16, 2023

Mike Wiacek, CEO at Stairwell, Mo Jebrini, CTO at Mashvisor, and Michael Ermolenko, CTO at Inworld.ai, discuss with Helene Ambiana, Global SMB and Startups Marketing Director at Google Cloud, how they overcame the hurdles of scaling and reached their goals. . Build an irreplaceable team .

Scale 259

Scale CTO Hire Cloud Scaling 259

SaaStr

AUGUST 31, 2024

So is it a downturn in SaaS or Cloud — or not? There are so many mixed signals: Unicorn product is up 2x over last year, but layoffs continue AI spend is fast and furious, with Google Cloud, Microsoft Azure, etc. 70% of Monday’s SMB customers are outside of tech. seeing record acceleration in growth. Billion in ARR.

Azure 326

Azure SMB Cloud AI 326

SaaStr

FEBRUARY 24, 2021

Upwork is one of those products and marketplaces many of us use all the time — including Team SaaStr — but we don’t often see discussing that much as a public SaaS / Cloud company. Net net, even from SMBs, Upwork manages 100% NRR, just as Shopify and Hubspot do from SMBs. 80% SMB, 20% Enterprise.

Marketplace as a Service 336

Marketplace as a Service SMB Cloud Enterprise 336

SaaStr

JULY 28, 2020

That’s crazy growth — almost all fueled by the crazy growth of the Cloud. That’s up from $800 billion just a little while back when we took a look at Cloud Decacorns. RingCentral went from SMB to enterprise-grade contact center. No SaaS company is yet worth $1 trillion, through perhaps that is coming.

SaaS 363

SaaS SMB Cloud Enterprise 363

SaaStr

FEBRUARY 1, 2022

Toast’s SMB NRR is 114% today — but it took 4 full years just to get to 100%. A reminder that you don’t need to settle for sub-100% NRR from SMBs. And also that, with SMBs, it can take a while and a lot of value-add and learnings to get that NRR over 100%. And it’s the true magic in scaling SMB SaaS.

Scale 364

Scale SMB SaaS Scaling 364

SaaStr

JANUARY 23, 2021

Cloudflare is one of those iconic Cloud companies most of us use, and know about as a product and vendor … but perhaps we don’t think as much about as a public company. What can founders learn from them as a public SaaS / Cloud company? We’ve seen this metric vary wildly at public SaaS and Cloud companies.

Scale 313

Scale SMB Cloud Enterprise 313

SaaStr

MARCH 9, 2022

So DigitalOcean is the quiet Cloud platform that keeps on growing. Focusing on smaller developers, in some ways it’s been a bit overshadowed by AWS, Azure, and Google Cloud. DigitalOcean is growing an impressive 37% at $500,000,000 in ARR, and staying very SMB with 600,000+ customers, but still driving deal sizes up a bit.

Azure 272

Azure AWS SMB Cloud 272

SaaStr

SEPTEMBER 16, 2022

Zoom’s SMB base has flattened after exploding like nothing we’ve ever seen before. From HubSpot to Snowflake to Asana to Monday to Gitlab to Cloudflare, the best in SaaS and Cloud aren’t just growing faster than ever. I put together this slide: No doubt, some categories are still recovering from a Covid Hangover.

SMB 352

SMB SaaS Cloud Scaling 352

SaaStr

NOVEMBER 6, 2023

If you’re selling software to SMB merchants and outside of tech like Shopify and Toast and Monday , things are pretty, pretty good, if in some ways still harder than before. If you’re selling cloud infrastructure, for the most part, growth may be down a smidge but is still strong, e.g., MongoDB.

Merchant Services 307

Merchant Services Azure Software AWS 307

SaaStr

SEPTEMBER 26, 2019

What we learned from ’08-’09 in SaaS: First, SMB churn went through the roof — as SMBs went under much more quickly and often. As soon as the economy went south, SMBs started to simply go bankrupt and/or shut down. Anyone processing a lot of SMB and credit-card deals saw churn probably double.

SaaS Payments 280

SaaS Payments Sales Hiring Scale SMB 280

SaaStr

APRIL 29, 2021

Cloud and ecommerce may end soon, but it hasn’t ended yet. It would be so helpful to know, as the #1 leader in SMB eCommerce, and also one of the very top leaders in SaaS SMB overall. It would be so helpful to know, as the #1 leader in SMB eCommerce, and also one of the very top leaders in SaaS SMB overall.

Merchant Services 316

Merchant Services Payment Methods SaaS Payments Payments 316

SaaStr

AUGUST 17, 2021

Cloud is huge. Coupa isn’t as much a fintech as SMB players like Bill.com, but it’s getting there with Coupa Pay. This is a bigger task than SMB, but a huge market. It’s interesting to see Coupa present its TAM this way in terms of both customer count and market size. And ARR per deal has gone up every quarter.

SaaS Payments 322

SaaS Payments Payments SMB Payment Solutions 322

SaaStr

APRIL 13, 2022

From Asana to Zoominfo: this year’s Europa lineup is bringing the best Cloud speakers from around the globe together for two days of incredible learning and insights. There will be over 2,500+ SaaS and Cloud professionals joining us there in person. Get your ticket now and get a front-row seat when the Cloud comes to Barcelona.

Sales Recruiting 209

Sales Recruiting Cloud Sales Hiring Scale 209

SaaStr

JANUARY 23, 2021

Cloudflare is one of those iconic Cloud companies most of us use, and know about as a product and vendor … but perhaps we don’t think as much about as a public company. What can founders learn from them as a public SaaS / Cloud company? We’ve seen this metric vary wildly at public SaaS and Cloud companies.

SMB 274

SMB Cloud Enterprise Scale 274

SaaStr

MARCH 31, 2022

Jessica Alexander, Senior Director Cloud Technology & OEM Partnerships, Crowdstrike. So for the audience, cloud giants are turbocharging startup sales, and the predominant reason for this is because they’re fundamentally changing IT budgets at the customers that we’re all selling to. Rico Mallozzi, Sr.

Scale 259

Scale Marketplace as a Service Cloud SaaS Payments 259

SaaStr

MARCH 6, 2024

So Okta is one of our favorite SaaS and Cloud leaders. Much, Much, Much More Efficient Than 12-24 Months Ago The story of almost every Cloud leader. But like many SaaS and Cloud leaders today, the bigger ones are still growing faster. The story is super inspiring. Then, they brought out a competing product :).

Fractional VPE 282

Fractional VPE Part-Time VPE Scale SMB 282