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Who’s who: Understanding your business with customer segmentation

Intercom, Inc.

You can’t find email lists using Job-to-be-Done, but you can find ones for B2C subscription businesses that have a high volume of website traffic. additional data on our customers’ business models, size, web traffic, and verticals. At Intercom, we used several external sources to provide. actions taken), outputs (e.g.

Business 184
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Clouded Judgement 3.22.24 - ERR vs ARR and the Conundrum of AI Revenue Streams Today

Clouded Judgement

Subscribe now ARR (Annual Recurring Revenue) vs ERR (Experimental Runrate Revenue) ARR (Annual Recurring Revenue) is one of the most popular SaaS (Non-GAAP) metrics. In it's truest form, ARR is used by pure SaaS business models to describe the aggregate annual value of the entire customer set. Do you have ARR or ERR?

AI 190
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SaaS customer acquisition: Feed it or starve it?

Practical Advice on SaaS marketing

Because of the way the SaaS business model works, if you feed the customer acquisition process, you hurt profits and burn cash. They pay you over the life of the subscription. Cut sales and marketing headcount and scale back spending on customer acquisition programs. The bad news is that you don't attract many customers.

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Clouded Judgement 3.31.23

Clouded Judgement

How Will AI Effect Software Business Models? Like many, I’ve been thinking about how AI and foundation models will effect the world of software. In particular - how AI will effect software business models. Companies that do not disclose subscription rev have been left out of the analysis and are listed as NA.

Cloud 130
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When to Buy and When to Build When It Comes to Your Subscription Analytics

Chart Mogul

Everything you need to consider before you’re ready to make the Build vs Buy decision for your subscription analytics platform. In this post, we want to share some of that knowledge in order to help companies that are trying to decide whether they should build or buy their subscription analytics software. Further reading.

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Mental Models to Help You Grow

Sales Enablement, SaaS and Growth

Put simply, enduring companies have moats which defend their business model - they are a competitive advantage. There are many examples of businesses with moats and they’re characterised as being difficult to replicate (which is why they’re desirable) - below are several examples: Moat. Subscription business model.

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When to Buy and When to Build When It Comes to Your Subscription Analytics

Chart Mogul

Everything you need to consider before you’re ready to make the Build vs Buy decision for your subscription analytics platform. In this post, we want to share some of that knowledge in order to help companies that are trying to decide whether they should build or buy their subscription analytics software. Further reading.