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How Ecommerce Company Packlane Delivers On-Brand, Targeted Campaigns with Custom Landing Pages

Unbounce

They make retail-ready, custom corrugated mailer boxes, shipping boxes, and folding cartons for subscriptions, ecommerce, and gifts that can be as simple or fancy as your heart desires. When they do, they undermine your campaign thanks to inconsistent branding, rushed copy, or poor-quality images. One launch comes to mind.

Branding 143
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What is User Engagement Analysis? Top 9 Metrics to Track

User Pilot

Customer engagement is a wider concept than user engagement encompassing customer interactions with the brand across all customer journey stages. AI writing assistants help teams make their microcopies concise but informative and engaging. The latter is only limited to user behavior within the product.

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7 Key Elements of a High-Converting Sales Funnel

Sales Hacker

There’s sales pipeline , a 7-stage journey describing what your sales team must do to convert a lead to a customer. The 4-stage AIDA model involves the following: Awareness: Potential customers discover your brand and products. For your team, this step is about making your prospects realize they need your products or service.

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Proactive Churn Prevention Promotes Customer Retention

Totango

For example, if you sell a subscription SaaS product, a simple procedure for calculating your monthly churn rate would be: Take how many subscribers canceled their subscriptions that month. The retention rate is calculated in a similar way, except you start with how many subscribers renewed their subscription that month.

Churn 89
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5 Feature Adoption Metrics That Every PM Should Track & 5 Strategies To Improve Them

User Pilot

In this article, we’ll cover the key metrics you need to develop an informed feature adoption strategy and discuss how you can improve them. Feature adoption allows you to separate the successful features from the underperforming ones. Uncover weak spots and improve feature adoption. We’ve got you covered! Time to adopt.

Metrics 86
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Do SaaS Affiliate Programs Work? [+7 Related Stories from SaaS people]

Incredo

And end up wasting their time and resources with affiliates that underperform. I see many SaaS companies jump headlong into creating an affiliate program thinking it will bring in a large number of customers without much effort. In our case, we needed to invest a lot in product development. But is your website ready?

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Lowering your SaaS Churn Rate: The Ultimate List of Tips and Suggestions

Natalia Luneva

However, the subscription business model can’t survive if you keep on acquiring new custo mers but the old ones keep on walking away. 1 Focus on creating a brand, not just a company. Though not connected directly, brand perception influences people’s decision on whether to stay with this company or walk away.