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Who is Marty Cagan: Background, Books, Product Management Tips, and More

User Pilot

In many ways, he has shaped how successful products are built and how teams can be organized to work toward excellence. If you’re interested in learning more about Marty, including his background and top blog and podcast recommendations, continue reading ahead. Marty Cagan is a popular name in the product management world.

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Product Analytics Guide for SaaS Products

User Pilot

We finish with an overview of product analytics tools that your team can benefit from. Marketing analytics focuses on tracking the performance of marketing campaigns, while product analytics is interested in product engagement and user behavior inside the product. As a result, product teams are able to make quicker decisions.

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Overengineering 101: What Is It and How Can Product Managers Avoid It?

User Pilot

Developing and releasing sophisticated products with all the bells and whistles imaginable might seem like a great idea. After all, you want your newly released software to be as good as it gets when it’s finally launched, right? Poor prioritization and external pressure are also common causes. Book the demo!

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11 Key SaaS Roles and Responsibilities in 2023

User Pilot

The different roles in SaaS companies: Chief Executive Officer : As the highest-ranking executive, this person ensures the company runs smoothly and employees are happy and engaged. They also manage finances and supervise one or more engineering teams. Average salary: $196,172/yr. Average salary: $192,383/yr.

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Customer Acquisition Strategy for SaaS Companies: A Complete Guide

SaaSOptics

Below, we’ll dive into how to develop a customer acquisition strategy from start to finish. . How to Develop a Customer Acquisition Strategy. Funneling time, energy, and resources into developing a stellar customer acquisition strategy is only helpful if it’s designed with your target market in mind.

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Veeva: The Biggest Vertical SaaS Success Story of All Time (Video + Transcript)

SaaStr

If you don’t have tickets, lock in Early Bird pricing today and bring your team! When you get that thing where you’re a rational person and you think it will be great and 99 out of 100 people think it’s bad, that’s when you have opportunity. I was a software developer, a product person. Get tickets here.

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14 Real-Life Product Adoption Examples for Every Stage of The Customer Journey

User Pilot

Experiencing the value of the product and engaging with a core feature. Installing chatbots on your website to engage leads, like Hubspot. Adding interactive walkthroughs to make the onboarding process more engaging, like Kommunicate. Leveraging gamification to engage customers with your product, like Asana.