yoursales
JUNE 2, 2023
By estimating future revenue streams, organizations can determine the appropriate investment in marketing campaigns, sales training, customer acquisition, and retention strategies. It provides a benchmark to measure individual and team achievements, identify gaps, and implement necessary corrective measures.
SaaSOptics
AUGUST 11, 2022
A merger or acquisition can be used to flesh out product offerings, reach new market segments, or take advantage of market opportunities that require the capabilities of a partner company to capitalize on. Right now, SaaS founders need to stay organized and agile until the bear market lets up. It just works.
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OpenView Labs
MARCH 30, 2020
With all of the data sources and benchmarks out there today, it’s understandably easy to get obsessed with tracking your business’ performance. Any sort of churn helps you to understand if your product is providing value for your customers, if it’s priced fairly, if you’re targeting the right market segments and so much more.
OPEXEngine
FEBRUARY 1, 2022
As your business expands across geographies and market segments, you must also contend with multiple pricing models and handle subscription accounting and revenue recognition complexities as SaaS finance leaders. Measure what matters and invest appropriately. However, you do not want to lose sight of balancing growth and costs.
OPEXEngine
JANUARY 14, 2020
If a company expands into a new geography, the benefits of that investment in new sales could take years. For product sales companies, once the sales are made, the investment is repaid more quickly. For SaaS companies, the investment is not recouped until after years of initial SaaS revenues. Deferred Revenue = Deferred Profits.
SaaStr
OCTOBER 31, 2019
It was around that time about 12 years ago that Jeff Bezos launched AWS, and some of you may remember that, when he did this, Wall Street analysts were looking at him and saying, “Why would you take what’s already a very unprofitable business and drive it further into the red by investing in this AWS initiative?”
InsightSquared
APRIL 14, 2021
Sales leaders can use ICP scores to coach reps on the level of investment they should make in a specific account. If the deal is unlike anything you’ve ever won before, you’ll want to invest more time to validate the opportunity with the rep before investing too much effort into it. Win Rate by Meeting Number.
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