Benchmarks Business Model Payment Features Underperforming Technical Team 
OpenView Labs
SEPTEMBER 17, 2019
This week we released our third annual Expansion SaaS Benchmarks report. But benchmarks alone are not enough. We’ve got to make the leap from benchmarks to action. Here’s our advice on how to use the benchmark data to grow even faster in 2020. Lack of segmentation leads to weak product-market fit.
Chart Mogul
OCTOBER 3, 2019
The customer acquisition cost can help you create, measure, and improve a business model that will put your business on the path to profitability. You’re starting a new business. How about your business model ? Every team has their own slightly different way of calculating the cost of customer acquisition.
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Chart Mogul
OCTOBER 3, 2019
The customer acquisition cost can help you create, measure, and improve a business model that will put your business on the path to profitability. You’re starting a new business. How about your business model ? Every team has their own slightly different way of calculating the cost of customer acquisition.
Baremetrics
AUGUST 1, 2021
Acquiring customers for SaaS is a completely different ball game altogether than, say, for the traditional business models (think: eCommerce, for instance). In the SaaS industry, acquiring new leads through short-term marketing promotions will not cut it--which works as a killer strategy for the eCommerce business model.
Baremetrics
JANUARY 24, 2021
Anyone managing a SaaS or subscription business is aware of customer churn. The benchmark customer churn for SaaS for SMBs is 5%. We knew if we wanted to keep our business growing, we needed to figure out why so many customers were leaving, and provide the value-add they need to stay.
OpenView Labs
JANUARY 29, 2020
How to optimize your freemium model. Stories of ditching a freemium model. When is freemium the right strategy for your business? Is Freemium The Right Business Model? Is freemium an effective lead generation, conversion, and revenue driving strategy for your recurring revenue-based business?
Baremetrics
MAY 7, 2019
Choosing the right combination of funding for your business is just as fundamental as choosing the right co-founders (or not), the right market, the right product, and the right team. For each funding option, ask: “Is this funding option aligned with my values and goals for the business?”. What do I need funding for?
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