SaaSOptics

MAY 19, 2022

Not only is it one of the main drivers of revenue growth for early-stage companies, but it’s a primary goal for SaaS businesses across market stages. For subscription-based SaaS businesses, your customer acquisition metrics indicate how effectively you acquire new users via sales, marketing, or a product-led approach like a free trial.

Acquisition 59

Acquisition Scale Strategy Software Review 59

OPEXEngine

JANUARY 14, 2020

Many factors drive the high-growth of SaaS companies, including higher market adoption of SaaS and the structural advantages of the recurring subscription revenue model – see Why SaaS Companies Grow Faster. However, many unprofitable SaaS companies are cash flow positive because of the upfront SaaS payments by B2B clients.

SaaS Payments 59

SaaS Payments SaaS Scale Customer Lifetime Value 59

FastSpring

APRIL 13, 2023

When Justin and his initial team started looking for a way to capitalize on VR/AR technology, they focused their attention on the “made-to-order” industrial market. But they quickly realized the market was too small and that there was a bigger opportunity elsewhere — in wider B2B and B2C commerce.

Payment Methods 124

Payment Methods Marketing Payments SaaS Payments 124

Chart Mogul

FEBRUARY 11, 2019

Segmenting your metrics by product usage enables you to measure the correlation between user actions in your product (e.g. feature usage, login frequency, etc) and subscription metrics such as MRR. Characteristics of a useful customer segment. “…is the segment measurable, addressable, stable and consistent?

Metrics 76

Metrics SaaS Churn Startup 76

Chart Mogul

JUNE 29, 2018

A few key opportunities for differentiation: Branding (see Why B2B is finally investing in brand ). With a rate of growth rarely seen in B2B software businesses, the company has demonstrated the kind of ROI found through category creation. Marketo (marketing automation). Hubspot (inbound marketing). Oh how far we’ve come.

Venture Capital 70

Venture Capital Scale Cloud Branding 70

Sales Hacker

NOVEMBER 15, 2017

This sales glossary is meant to reduce ramp time for new reps that are getting immersed in B2B sales jargon for the first time. Account-Based Marketing. Annual Recurring Revenue (ARR) is the value of contracted, often subscription-based revenues normalized for one calendar year. AB Testing. Base Salary. BASHO Email.

Scale 99

Scale Payment Methods Sales Recruiting SaaS Payments 99

SaaSOptics

APRIL 14, 2022

SaaS pricing is typically done on a subscription basis where customers pay a recurring monthly or annual fee to use a company’s software. These flexible pricing options have allowed them to capture new market segments and give their customers the option to scale with them as their product usage increases.

Payments 98

Payments Pricing SaaS Payments Payment Services 98

OpenView Labs

JANUARY 29, 2020

CEO Brian Halligan describes their revamped go-to-market motion as “ a flywheel where the customers are the main driver that pulls new prospects in ” and boasts that half of HubSpot’s new customers use the free product before they buy. For certain customer profiles or market segments, it may be necessary to combine freemium with a sales team.

Pricing 82

Pricing Payments SaaS Payments Payment Solutions 82

SmartKarrot

APRIL 5, 2022

Revenue is earned on a monthly or yearly basis through recurring payments. Bad Market Research. Market research is necessary before starting any business. The product is a cloud-based software that one can choose to use on any device with an internet connection.

SaaS Payments 11

SaaS Payments Software Review Payment Solutions Payment Services 11

Chart Mogul

JUNE 9, 2021

His first tech startup was called MyCase, a SaaS product that, “keeps all of your important case details — documents, contacts, calendars, emails, tasks, invoices — in a single, organized location.” Matt’s first SaaS success led to more and after some experimentation in B2C, he decided to start another B2B legal tech company, Lawmatics.

Payment Features 101

Payment Features Strategy Entrepreneurship B2C 101

Chart Mogul

JUNE 9, 2021

His first tech startup was called MyCase, a SaaS product that, “keeps all of your important case details — documents, contacts, calendars, emails, tasks, invoices — in a single, organized location.” Matt’s first SaaS success led to more and after some experimentation in B2C, he decided to start another B2B legal tech company, Lawmatics.

Strategy 52

Strategy Entrepreneurship Payment Features B2C 52

FastSpring

JANUARY 8, 2019

A marketing concept where a business offers several related products or services and sells them as one package solution, often at a reduced price. Business to business (B2B). Refers to the ability of a recurring billing solution to manage the process and communication surrounding expired payments, failed payments, and renewals.

Payment Methods 62

Payment Methods Merchant Services Payment Services Outsourcing Services 62

ProfitWell

DECEMBER 4, 2019

SaaS, or software as a service, is a delivery model in which a centrally hosted software is licensed to customers via a subscription plan. Recurring payments. Recurring payments take the form of monthly recurring revenue, otherwise known as MRR. What is the SaaS business model.

Business Model 54

Business Model SaaS Payments Payment Methods Payments 54

OpenView Labs

MAY 13, 2021

Customer segmentation is the way. What is customer segmentation and why does it matter? Also known as market segmentation, customer segmentation is the division of potential customers in a given market into discrete groups. Explore B2B customer segmentation schemes. Buying characteristics (i.e.,

Scale 60

Scale Underperforming Technical Team Technical Review Software Review 60

Hull

JULY 9, 2020

I personally believe that it is, I mean, apart from the market differences like B2B, B2C, there's a few. Romain (03:53): One of the other ways that we can see that is obviously B2B versus B2C. I mean, I think it comes down to market segmentation. I mean, obviously, you started with one of the hardest questions.

B2C 52

B2C Underperforming Technical Team B2B Data 52

SaaSOptics

AUGUST 16, 2018

He’s experienced in leading multiple B2B software companies from startup through acquisition. We were born and raised and bred serving the needs of early stage emerging and growth SaaS and subscription based businesses. He is going to be our host and moderator.

SaaS 40

SaaS Scale Sales Hiring Venture Capital 40

SaaSOptics

AUGUST 16, 2018

He’s experienced in leading multiple B2B software companies from startup through acquisition. We were born and raised and bred serving the needs of early stage emerging and growth SaaS and subscription based businesses. He is going to be our host and moderator.

SaaS 40

SaaS Scale Sales Hiring Venture Capital 40

SaaSOptics

AUGUST 16, 2018

He’s experienced in leading multiple B2B software companies from startup through acquisition. We were born and raised and bred serving the needs of early stage emerging and growth SaaS and subscription based businesses. He is going to be our host and moderator.

SaaS 40

SaaS Scale Sales Hiring Venture Capital 40