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The Hiring Opportunity Most B2B SaaS Companies Are Missing

Outseta

Why most SaaS companies are blind to some of the best talent on the market By Geoff Roberts 9 min read I believe that most SaaS companies are missing out of a major opportunity when hiring—the opportunity to hire more part-time help, where the employee acts as a fully integrated (albeit part-time) member of the team on an ongoing basis.

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Applications for Reforge’s Spring 2022 Cohort are Now Open

Casey Accidental

Over the past four years, I’ve worked closely with the Reforge team to create three of the 16 programs it currently offers including: Product Strategy. Build, communicate, and execute a cohesive product strategy across feature, growth, scaling and innovation product work. Advanced Growth Strategy. Product Strategy.

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2021 in conversation: Learnings from the podcast

Intercom, Inc.

Will Larson , CTO of Calm. Des Traynor , Co-founder and CTO of Intercom. Productboard founder and CEO Hubert Palan on mastering product strategy. Far too many businesses rely on early-on hunches to inform their product strategies. Later’s Farhan Virji on adapting B2C support strategies for B2B teams.

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How 13 SaaS Companies Use Community Marketing to Grow

Natalia Luneva

Of course, our team is involved to an extent, and we have an external part-time moderator for support. 5 Sebastian Schaeffer, CTO at dofollow.io (B2B PR SaaS) says: “ Our community is primarily on Facebook and Linkedin and it has been live for over a year. We use the community from time to time to promote our services.

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The subscription sales guide: how to sell subscriptions (B2B/B2C)

ProfitWell

Different audiences require different targeting strategies. The most important distinction you can make between different customers is whether your company is selling to individual customers (B2C) or to businesses (B2B). B2B/Enterprise subscription sales. B2B pricing. Contract length. Let’s dive in. Market data.

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10 Companies Show you their Positioning Strategy for Marketing

Upscope

Related : 10 Companies Show you their Go-to-Market Strategies Also see : 3 Copywriting Secrets for Ranking on Google And : Using Jobs to be Done Method to Explain What Your Company Does Contents Skip this blog post and just read the book Why positioning matters What is positioning? It’s how you differentiate your brand in the mind.

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QBR (Quarterly Business Review) vs. EBR (Executive Business Review): And the Winner Is…

SmartKarrot

You can customize your approach and strategy with customers. In QBR meetings, you can notice any signs of distrust in the brand. Customers choose a product with one goal, and this goal evolves over time. Initially, the customer’s goal could be managing a particular problem that might have changed over time.