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Everything You Need to Know About Freemium Pricing

OpenView Labs

The much-discussed pricing strategy took over the SaaS world and helped fuel the phenomenal success of SaaS pioneers like Dropbox, Evernote, SurveyMonkey and Hootsuite. Here’s a list of the top freemium pricing strategy resources: Table of Contents. Freemium Model for SaaS – The Good, The Bad, and The In-between.

Pricing 82
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Heap vs Pendo: Which is the Superior Product Analytics Tool?

User Pilot

TL;DR Heap is a digital insights platform that allows product teams to track user behavior in mobile and web-based applications. Userpilot is another product adoption tool with solid analytics , user sentiment tools, and an engagement layer that come at the fraction of the price of the alternative products. We get results right away.

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Using Product Led Growth as an Indicator for Investment w/OpenView Venture Partner, Ashley Smith (Video + Transcript)

SaaStr

Thought I wanted to be an engineer, quickly realized I actually prefer the customer facing side of the startup world. I’m sure all of you that are startup founders love your companies and your products, but I have so much love for all of them. .” Was obsessed with mathematics, went to college at 16, became an engineer.

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Q&A with Maria Pergolino, Anthony Kennada, Aaron Ross and Jason Lemkin (Video + Transcript)

SaaStr

And then I’ve watched, since she made this comment to me about 13 months ago, then I’ve watched with some startups I’ve worked with, where the first marketing hire comes in, and I asked them what their top five priorities are, and then I asked the CEO. And I remember being at that Dreamforce in 2009, which was awful.

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State of the Cloud 2019: Europa Edition with Alex Ferrara, Bessemer Venture Partners (Video + Transcript)

SaaStr

Before I joined the venture capital industry many years ago, I was a software developer, and I worked for a startup around the 2000 time period. Retail was mentioned twice, that’s it, and AWS was mentioned 78 times, so it’s probably not surprising that they’re doing this. A lot of things can happen.

Cloud 100
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A Look Back: “SaaS Metrics Masterclass: Key Business Metrics, Pricing Strategies and Billing Models with Stripe’s Head of France and Southern Europe, Guillaume Princen” (Video + Transcript)

SaaStr

Check out this 2018 Europa session with Guillaume Princen, Head of France and Southern Europe @ Stripe, where he talks about the metrics you need to be focused on in your startup. The second constituent there is the developer. Why do developers love SaaS products? Want to know what to expect at SaaStr Europa? MRR, obviously.

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10 Smart Ways To Build Your Email List 10x Faster

Teamgate

Which is an awfully bad news for marketers who need to keep their audience glued to their screens. Focus on developing strong relationships with your prospects and learn how to boost your credibility if it’s a little shaky. Team up with influencers . Social proof. Image Source: CoSchedule. Image Source: Engadget.

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