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Four Sales Compensation Tactics for Consumption-Based GTM with MongoDB’s SVP of Sales

SaaStr

Meghan Gill, SVP of Sales Ops and Sales Dev at MongoDB, shares different consumption-based compensation models that drive the right behaviors. Compensation will drive it and have unexpected results. If you want to get rid of the cobras, paying for every cobra killed clearly wasn’t the right behavior to compensate.

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Consumption-based pricing models: transition guidance for CFOs

OPEXEngine

For example, technology companies like AWS, GCP, and Snowflake offer no contracts for customers interested in using their self-service option or beta-testing the solution. The shift to consumption-based pricing impacts the customer engagement model significantly; it requires companies to focus on driving continual consumption.

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No, You Can’t Just Switch to a Usage-Based Pricing Model Overnight

OpenView Labs

SaaS companies exploring a usage-based model need to plan for both go-to-market and operational challenges spanning from pricing to sales compensation to billing. Customer engagement software Twilio offers deeper discounts when a customer commits to usage for an extended period. Designing sales compensation plans.

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11 Data-Driven Sales Enablement Tips from Brand Leaders at Dreamforce 2019

Sales Hacker

Show ‘em the Money – Sales reps are incentivized by variable compensation, so use data to drive peak performance. The content that resonates best with buyers discusses issues and tells great stories, says Cameron Tanner at AWS. Companies that lack data typically tell Cabrera, “If there’s data, let’s look at the data.

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SaaStr Podcasts for the Week with Outreach and OverView — December 20, 2019

SaaStr

292: Manny Medina is the Founder & CEO @ Outreach, the market leading sales engagement platform that turns your team into a revenue driving machine. Befofe that Manny was a Senior Product Manager @ Amazon where he engineered the compensation system for Amazon Associates and Web-Services which accounts for 15% of Amazon’s traffic.

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The Art of Ensuring Customer Success During Mergers and Acquisitions

SmartKarrot

The phrase – Age of the Customer – was first used by Forrester, who defined it as a customer-obsessed enterprise that concentrates its strategy, energy, and budget on processes that enhance knowledge of and engagement with customers and prioritizes these over maintaining traditional competitive barriers.

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David Barrett, CEO of Expensify: Good Intentions, Bad Advice: How to Keep Your Board Aligned with Your Vision (Video + Transcript)

SaaStr

It’s a brutal, awful slog in the start. I would say, it’s always good to call out just how awful it is to be a founder, to be an entrepreneur, because that is a unique perspective that you bring to the board room that no one else shares. That sounds like an awful idea,” and then you have to work for it.