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Stax Payments Appoints Mark Sundt as Chief Technology Officer

Stax

Stax Payments , a leading payment technology provider, has appointed Mark Sundt as Chief Technology Officer. As CTO, Sundt will accelerate the delivery of new products, features, and functionality that unlock and drive increased value for Stax customers and partners. To learn more about Stax, visit staxpayments.com.

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Subscription Billing for Businesses: Everything You Need to Know

Stax

This business model has now been adapted very well in the internet age, especially in the SaaS (Software-as-a-Service) and eCommerce industries. The most potent benefit of the subscription-based business model is that companies are guaranteed a fixed revenue stream—if they can retain their customers or subscribers. The alternative?

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3 Tips to Accelerate You to $100M ARR and Beyond with Payrix Director, Marketing Katie Wickham and Bob Butler, Payrix Chief Commercial Officer (Video)

SaaStr

Build your sales, marketing, customer success, and product development efforts around the needs of your ideal client.”. Brex identified start-ups and technology companies struggling to find credit as its ICP and built their sales, marketing, customer success, and product strategies around this.

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SAP’s Transformation and Innovation in Customer Success

Totango

In our latest installment in the CXO Series , we sat down with Keith Strodtman, COO, Customer First and Shelby Czarnota, Vice President, Customer Success Business Solutions at SAP as we discussed SAP’s Transformation and Innovation in Customer Success and why they deployed Totango as their One Customer Success Platform.

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13 SaaS Renewals Best Practices For Driving Business Growth

User Pilot

Mastering SaaS renewals’ best practices can transform a routine administrative task into a strategic opportunity to drive customer success and propel your business toward sustainable growth. Use interactive walkthroughs to drive customer success. Offer self-service support to improve customer satisfaction.

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What is Product-Led Innovation? Strategies, Examples, and More

User Pilot

Product-led innovation focuses on developing a personalized product that naturally attracts and retains customers. Data-driven decision-making in product-led innovation uses data to guide product development , ensuring decisions enhance customer success. Let’s dive into what makes this product-led approach tick.

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CAC Payback Period: How to Calculate and Reduce It?

User Pilot

TL;DR The CAC payback period measures the time it takes for a company to recover the money invested in new customer acquisition. This metric helps SaaS companies choose the most effective customer acquisition channels , diagnose inefficiencies in customer retention strategies , and inform pricing decisions.