Andreessen Horowitz

APRIL 30, 2024

In this conversation, a16z General Partner Angela Strange talks with J eff Sloan, former CEO of Global Payments, about how he was early to spot significant industry trends, how to make bets that move an organization, and the sea change that AI represents for the financial services industry. Angela: Why Global Payments?

Payment Solutions 78

Payment Solutions Payments Payment Services SaaS Payments 78

User Pilot

OCTOBER 31, 2023

This article explores 15 strategies to help you achieve that. TL;DR A free trial is a sales strategy that allows prospective customers to use your product for a limited time. A free trial is a sales strategy that allows prospective customers to use your product for a limited time. Book a demo to learn more.

SaaS Payments 84

SaaS Payments Payment Methods Strategy Payment Solutions 84

FastSpring

APRIL 4, 2024

As an experienced sales and GTM leader, John Eitel has more than witnessed how product-led growth (PLG) has affected the tech and SaaS space in the last few years — he and his teams have been up close and personal with how PLG increased in popularity as a sales strategy. “I Set up a demo or try it out for yourself. Jump to video.

Scale 150

Scale Sales Payment Methods Merchant Services 150

Unbounce

SEPTEMBER 16, 2021

PPC is a method of digital advertising in which you aim to get your ads to rank as the highest result displayed for user searches, and you, as the advertiser, pay a fee each time it’s clicked. We’re here to show you how to get the best bang for your buck by cleaning up your Pay-Per-Click (PPC) strategy. Hop straight to it here :).

Payment Methods 145

Payment Methods Payment Solutions Payments AI Search 145

User Pilot

MAY 8, 2024

We also share 13 strategies to help you cater to various needs. Tips and strategies that can help you satisfy customer needs include: Prioritize essential customer needs using techniques like Kano or MoSCoW. Personalize experiences for different customer segments. Here are 13 strategies to satisfy them.

SaaS Payments 97

SaaS Payments Payment Solutions Payment Services Payments 97

CustomerSuccessBox

SEPTEMBER 2, 2021

Customer Acquisition Cost (CAC) can be calculated by dividing all the Marketing and Sales costs required to acquire a new customer within a specific time. An average SaaS business spends 92% of their first-year revenue on customer acquisition. In other words, it takes 11 months to pay back their customer acquisition cost.

Acquisition 52

Acquisition Payments Scale SaaS Payments 52

Casey Accidental

DECEMBER 11, 2023

B2B requires suite expansion. Why does B2B require suite expansion? Acquisition, retention, and monetization potential of your first product is another reason B2B tends to expand earlier. Generally, in B2B, product adjacencies are more obvious and less of a gamble to invest in.

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Payments Scale Payment Solutions Technical Review 113

Subscription Flow

FEBRUARY 14, 2024

The reason why in today’s day and age a CRM software can be of assistance to a B2B company is by managing all the needs of its customers (the way Salesforce membership management does). In short, by implementing this strategy, you get to have your cake and eat it too. Section 2: How does Salesforce membership management work?

Payment Features 52

Payment Features Payment Solutions Payments SaaS Payments 52

User Pilot

APRIL 18, 2024

If you’re struggling to convert your website visitors into customers, your marketing conversion path may need optimization. It’s a step-by-step process designed to guide website visitors through a funnel that converts them first into leads and then into paying customers. Hence this guide. Let’s dive in.

Payment Methods 91

Payment Methods Marketing SaaS Payments Payments 91

Incredo

NOVEMBER 1, 2019

maintain healthy atmosphere in your Smarketing team, make smart choices regarding your SaaS sales model, strategy, pricing, . SaaS Sales Strategy. Do you also ignore these 5 sales strategies like most of the SaaS CEO’s do? 8 Smart tactics for your SaaS customer acquisition strategy. SaaS Pricing.

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SaaS Payments Payment Methods Sales Recruiting Sales Hiring 157

FastSpring

APRIL 26, 2022

In part two, we’ll cover five churn-prevention strategies that have been successful in other SaaS businesses. Part I: SaaS Churn Benchmarks Part II: 5 Proven Strategies for Reducing SaaS Churn Part III: Churn Definitions and Additional Resources. Quantitative Data Gathering: Website and Product Data. Table of Contents.

Benchmarks 141

Benchmarks Churn Payments SaaS Payments 141

Baremetrics

MAY 13, 2021

You’ll instead focus on creating an extremely robust subscription marketing strategy. When you want your potential customers to make a more significant investment in a higher priced product, they may require some additional persuasion from a sales professional and benefit from strategies behind other SaaS sales models.

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SaaS Payments Payment Services Strategy Payment Methods 66

ProfitWell

JUNE 15, 2020

This report is a quick but mighty read, jam-packed with data and trends to help you optimize your DTC marketing strategies. Here are the main takeaways: Customers expect highly-personalized experiences and contextualized customer journeys. I found a resource that may help: The Quick Guide to Inventory Management for Ecommerce.

Payment Methods 76

Payment Methods Merchant Services Payments Customer Lifetime Value 76

User Pilot

FEBRUARY 28, 2024

Amplitude simplifies product usage tracking and informs your sales strategies. Detailed lead data : Access detailed lead information so you can customize your customer acquisition strategy accordingly. With it, you can see product analytics on HubSpot , launch hyper-personalized campaigns, and create laser-focused segments.

Payment Solutions 99

Payment Solutions Data Analysis Software Review SaaS Payments 99

CustomerSuccessBox

MARCH 25, 2021

Unlike the traditional business model, where once the opportunity is marked closed-won, it’s time to celebrate, but when it comes to SaaS, the acquisition is not the end game. In B2B SaaS you spent anywhere between 1 – 3X times the Annual contract value (ACV) as your Cost of Acquiring the Customer (CAC).

Retention 52

Retention SaaS Payments B2B Business 52

Hull

SEPTEMBER 19, 2019

We’ve compiled a list of common B2B use cases along with links to our related resources pages with tactical takeaways to get up-and-running in no time. Acquisition. Build targeted account lists: Sometimes the accounts you really want to work may be right under your nose, perusing your website and you may not even realize it.

Scale 60

Scale B2B Payment Methods SaaS Payments 60

SaaStr

DECEMBER 26, 2019

This session weighs the options to create the right combination for your martech strategy. I’ve worked at multiple high growth SaaS businesses as a growth leader, and the data we’re seeing right now … This is from … is that CAC is increasing both in B2B and B2C, and you’re going to see how that relates, right?

Sales Hiring 149

Sales Hiring Payment Methods Payment Solutions Marketing 149

ProfitWell

JULY 23, 2020

companies manufacture and ship their products directly to buyers without relying on traditional stores. Here are some popular DTC brands that may ring a bell: Casper: Online mattress company founded in 2014. Rent the Runway: Online service providing rental designer clothing and accessories, with the option to subscribe.

Payment Methods 56

Payment Methods Metrics SaaS Payments Customer Lifetime Value 56

Baremetrics

NOVEMBER 9, 2021

At some point in your journey, you’ll need to think about your exit strategy from your SaaS startup. Whether you’re an early-stage founder or you’ve built up an established B2B SaaS business, it's crucial to understand how valuations work and how you can prepare for an exit when the time is right for you. Table of Contents.

SaaS Payments 105

SaaS Payments Technical Review Development Team Review Software Review 105

User Pilot

DECEMBER 3, 2022

Lifecycle management strategies for every stage in the customer journey. There are five different stages in the customer experience lifecycle – reach, acquisition , conversion , retention , and loyalty. The next stage is acquisition, where customers sign up for a product or service for the first time. Acquisition.

SaaS Payments 96

SaaS Payments Payment Solutions Software Review Payment Services 96

BrightBack

JANUARY 17, 2022

billing, product, CRM, support), to deploy and test personalized user experiences that actually save customers, and to hire product managers with the time to run ongoing experiments, track results, and optimize at scale.

Payments 59

Payments Payment Methods Payment Features Payment Solutions 59

User Pilot

MAY 9, 2024

The article will teach you how to design an onboarding strategy for your SaaS. How to create a customer onboarding strategy for new customers? Now that you know the importance of customer onboarding, it’s time to build your onboarding strategy. Acquisition , Activation, Adoption, Retention, Expansion, and Advocacy ).

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SaaS Payments Payment Services Onboarding Payment Solutions 52

Subscription Flow

NOVEMBER 17, 2023

In this blog, keeping these concerns and this specific context in mind, we will go over firstly an understanding of what SaaS customer journey is, see the specifics of B2B SaaS customer journey , before going over a short guide of steps to follow for the perfect Customer journey SaaS. What is SaaS customer journey?

SaaS Payments 52

SaaS Payments SaaS Payments Payment Services 52

Hull

SEPTEMBER 1, 2020

Different post-payment feature adoption strategies you can use on Facebook. Product-led growth (PLG) is the term used when your product is the primary driver of customer acquisition. This method also works on expansion, retention, churn and user/feature adoption. Personalize the user adoption flywheel to them.

Payment Methods 52

Payment Methods Payment Solutions Sales Recruiting SaaS Payments 52

Sales Hacker

SEPTEMBER 16, 2019

They seem to be completely at odds, with one focused on clients with a high acquisition cost and high ACV (annual account value), the other focused on a high sales velocity. Instead of selling face-to-face, inside sales utilizes all the communication tools that modern salespeople have at their disposal: Phone. CRM platforms.

Sales Hiring 81

Sales Hiring Scale Sales Recruiting Payment Methods 81

OpenView Labs

JULY 2, 2020

Nailing your SaaS pricing strategy requires more than just picking the optimal price and forgetting about it. B2B and B2C SaaS and Subscription Report. About half of respondents, evenly distributed across size or industry, were offering temporary relief on payment terms. Picking a Pricing Strategy for Your Product.

Pricing 135

Pricing SaaS Payments Payments SaaS 135

Sales Hacker

MARCH 2, 2020

Strategy and Process. B2B Is Really P2P. If you truly want to be a better leader, better salesperson , better speaker, better writer, or just a better person, you need to study the craft. Based on an in-depth analysis of more than 700 B2B purchases amounting to $3.1 The Psychology of Selling. SalesTruth. Hacking Sales.

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Scale Sales Hiring Sales Recruiting Payment Methods 141

Point Nine Land

JUNE 18, 2023

Cohort analysis is a powerful method used to analyze groups of customers and their behavior over time. If you’re acquiring a lot of new customers quickly, metrics like “usage from repeat users” or “payments from repeat customers” may go up nicely, even if your retention rate sucks. 3) How much can I spend on customer acquisition?

SaaS Payments 128

SaaS Payments Payment Services Payments SaaS 128

ProfitWell

DECEMBER 4, 2019

Recurring payments. The software-as-a-service business model involves providing a subscription service, so you will have to worry about getting payments every month/year as opposed to only once. Recurring payments take the form of monthly recurring revenue, otherwise known as MRR. In SaaS, clients do not buy hardware.

Business Model 54

Business Model SaaS Payments Payment Methods Payments 54

ChurnZero

MAY 18, 2021

Purchase – The stage where the user purchases the product by placing the order and completing the payment. Was it through an online search, social media, or referral? Offer multiple payment options. Show that the payment is safe and secure. This, in turn, brings down the customer acquisition costs drastically.

Payment Services 84

Payment Services Payment Methods Payment Solutions B2C 84

CustomerSuccessBox

JULY 19, 2022

There is no clearly defined method for planning, developing, and managing a customer success segmentation strategy. Busy customer success teams can’t figure out how to build a framework and strategy. In contrast, a framework covers all the best practices & fundamentals that should be present in all B2B SaaS businesses.

Customer Success 52

Customer Success SaaS Payments Payment Services Outsourced Development 52

CustomerSuccessBox

APRIL 3, 2022

In customer success, email marketing is among the most effective strategies. Since email marketing plays such an important role in customer acquisition, retention, etc., it’s crucial to get your customer success email strategy in place. What are Customer Success email templates?

Customer Success 52

Customer Success SaaS Payments Payment Methods Payment Services 52

OpenView Labs

JANUARY 29, 2020

The much-discussed pricing strategy took over the SaaS world and helped fuel the phenomenal success of SaaS pioneers like Dropbox, Evernote, SurveyMonkey and Hootsuite. They also better understand how to measure the success of freemium and strategies to convert free users into paying customers (hint: product qualified leads are your friend).

Pricing 82

Pricing Payments SaaS Payments Payment Solutions 82

Intercom, Inc.

MARCH 22, 2018

Upon joining that team, I led online marketing and user acquisition growth for about a year. There are trade-offs between the two, and clearly their method won out. There was one other person inside the company already digging into this lever, so we connected and really hit it off. We raised a $1.5-million

Marketplace as a Service 189

Marketplace as a Service Scale Payment Solutions Payment Services 189

ProfitWell

OCTOBER 9, 2019

Every month you need to make sure recurring payments are being processed by your payment gateway and accepted by various merchant accounts. If you miss out on a one-time payment or recurring charge, that’s money you might not get back. Subscription management services bring together several payment and billing functions.

Payment Services 40

Payment Services Payment Features SaaS Payments Merchant Services 40

Sales Hacker

JULY 16, 2020

In a recent conversation, Gainsight CEO Nick Mehta told us he’s turning his attention to his partner ecosystem as the market tightens, “ Partnerships have the lowest customer acquisition costs out there,” he said. of partner managers report that exchanging warm introductions with partners is part of their go-to-market strategy.

Scale 96

Scale Payments SaaS Payments Payment Solutions 96

Chart Mogul

MARCH 24, 2020

Contrary to what both proponents of bootstrapping and raising capital want you to believe, choosing between the two sides of the debate is not just a matter of personal preference. A good example of this is Saasu , an online accounting application you’ve likely never heard of. As if it’s a 50/50 call. Tweet this quote.

Payment Methods 52

Payment Methods Venture Capital SaaS Payments Sales Hiring 52