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Cyber Weekend Benchmarking Data: 2023 SaaS and Software Holiday Spend Report

FastSpring

Q4 sales numbers usually outperform the rest of the year thanks to year-end holidays and their associated shopping cycles — but how much does that trend carry over into software and SaaS sales? FastSpring serves as a merchant of record for over 3500 companies that use our platform every day to sell digital products globally.

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Unique Ways to Use the B2B SaaS Business Model to Leverage Your Business’s Revenue Growth

Subscription Flow

A major issue that arises, especially in the B2B SaaS business model, is how to break into the upmarket market as startups develop into scaleups that are primarily focused on increasing their market capitalization. In their early stages, SaaS software startups typically target the early adopters in the tech or mid-market segments.

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14 User Behavior Trends For SaaS in 2024

User Pilot

The former tracks trends for software users , while a consumer behavior trend mainly refers to online shopping, such as buy-now-pay-later payment methods. Predictive analytics are driving business decisions such as product and marketing strategy. Personalized experiences are becoming standard in the SaaS world.

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Top 7 Reasons For Customer Churn in SaaS and Tips to Address Them

User Pilot

What are the reasons for customer churn in SaaS? As a SaaS company, your ultimate goal is to retain customers and keep them happy with your product. TL;DR Customer churn refers to the rate at which a business loses customers within a specific period. However, sometimes things don’t go as planned, and customers churn.

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Why TestDome Considers FastSpring a Real Partner for Selling Software Online (Plus: Is Using AI Cheating?)

FastSpring

As a startup with only two or three people, it would be absolutely impossible to go international without this kind of platform.” Are you looking for a merchant of record that will partner with you to grow your business internationally? Our customers have been quite happy with the service.” Here’s why. Now, Stripe offers it.

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SaaS Churn: Myths, Benchmarks, and Strategies to Retain More Revenue

FastSpring

Last week, I canceled an annual SaaS subscription (I had three weeks left until renewal). In the language of SaaS, I churned. In part two, we’ll cover five churn-prevention strategies that have been successful in other SaaS businesses. Part I: SaaS Churn Benchmarks. Is There an Ideal Churn Rate for SaaS?

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16 SaaS community members share their Christmas marketing tactics for Incredo’s holiday post

Incredo

We have interviewed tens of SaaS community members to understand how they perceive SaaS Christmas promotions. And here are the best answers we have received. #1 Denis Lunev Founder at DepositFix , Payment Integration for HubSpot “ The most expensive time of year to advertise on Google and Facebook is Black Friday and Christmas.