SaaStr

JULY 11, 2023

In a special session of Workshop Wednesday, Gorgias Founder & CEO Romain Lapeyre and Gorgias VP of Sales & Partnerships Aasif Osmany share their learnings, advice, and hacks for optimizing your sales process. For example, Gorgias knew they were targeting not only eCommerce but also customer service. Mid-Market?

Sales Hiring 173

Sales Hiring SMB Sales Recruiting Payment Methods 173

Sales Hacker

JULY 18, 2022

Which is why it’s key to strengthen customer retention processes by automating them, keeping customers engaged, and detecting any signs of churn before they happen. Automate these 5 processes to boost customer retention. Personalize campaigns further than mail merge. Send them from Customer Success Managers. Use Outreach?

Payment Services 76

Payment Services Churn Payment Methods Payment Solutions 76

User Pilot

FEBRUARY 25, 2024

The former tracks trends for software users , while a consumer behavior trend mainly refers to online shopping, such as buy-now-pay-later payment methods. Predictive analytics are driving business decisions such as product and marketing strategy. Personalized experiences are becoming standard in the SaaS world.

SaaS Payments 105

SaaS Payments Trends Payment Solutions Payment Methods 105

SaaStr

MAY 29, 2019

Stripe’s software allows its customers to make and receive payments by providing the technical, fraud prevention and banking infrastructure to operate online payment systems. Qualtrics is an online survey software maker. Ryan Smith Qualtrics Founder/CEO.

Payment Methods 231

Payment Methods Payment Solutions Payment Services Banking 231

Unbounce

SEPTEMBER 16, 2021

PPC is a method of digital advertising in which you aim to get your ads to rank as the highest result displayed for user searches, and you, as the advertiser, pay a fee each time it’s clicked. It can also appear on websites that have similar content and keywords to your business. Image courtesy of Bloomberg Wealth.

Payment Methods 145

Payment Methods Payment Solutions Payments AI Search 145

FastSpring

APRIL 13, 2023

They Formed a Strategic Partnership With an Agency to Work On Their Brand Positioning Dopple’s team worked with Tomorrow , an ecommerce-focused agency, to shape their positioning. “We They have dimension, they have shape, they have personality. It’s truly about expression of that product. It starts with self service.

Payment Methods 142

Payment Methods Marketing Payments SaaS Payments 142

User Pilot

JUNE 28, 2023

Sustaining user engagement throughout the entire onboarding process can feel like a task only large teams can achieve. Platformly uses a progress bar and empty state CTAs to simplify the onboarding process for their complex product. Create a multimedia onboarding flow with product screenshots and videos.

Onboarding 97

Onboarding SaaS Payments Payment Services Payment Solutions 97

FastSpring

APRIL 30, 2021

When price localization isn’t a part of your growth strategy, it limits long-term growth and prevents your business from reaching customers that want your products and services. Sometimes that includes presenting prices in their currency, other times it includes accepting their regional payment methods and correctly calculating taxes.

Payment Methods 81

Payment Methods SaaS Payments Payments Pricing 81

User Pilot

FEBRUARY 22, 2024

Customer lifetime value , repeat customer rate, product adoption rate, and customer churn rate are key metrics to measure alongside your customer retention rate. Personalize the experiences of your new customers to accelerate their time to value. Why is retaining customers important in SaaS? Source: ExplodingTopics.

SaaS Payments 52

SaaS Payments Payment Methods Strategy Payments 52

User Pilot

APRIL 3, 2024

TL;DR Product-led innovation emphasizes improving the product to attract customers, reducing reliance on marketing for growth. Product-led innovation focuses on developing a personalized product that naturally attracts and retains customers. User persona example. Tailor the customer journey with Userpilot.

Innovation 104

Innovation Payments Strategy Payment Solutions 104

User Pilot

APRIL 29, 2024

TL;DR Segmentation is a process of grouping customers by shared characteristics. For example, age or product usage patterns. Customer segmentation enables teams to better understand customer needs and pain points and deliver personalized product experiences t o accommodate them. Let’s dive in!

Payment Solutions 104

Payment Solutions SaaS Payments Payment Methods Payments 104

Sales Hacker

JUNE 7, 2021

For example, a minimum number of maintenance technicians would be critical if you sell a field service app. Persona and market insights come in here – even though we’re at an early point in the sales process. If not then you may be wasting your time but we will come back to disrupting the status quo later. and capture them.

Sales Recruiting 108

Sales Recruiting Payment Services Payment Methods Sales 108

SaaStr

NOVEMBER 16, 2022

Even a stretch one before you have two reps that hit quota because a head of sales’ job is to hire reps three through 300, not to create product market fit. There’s another old classic SaaStr post, don’t hire the wrong VP marketing, you’ll just get a bunch of pens with your blue logos on it.

Sales Hiring 234

Sales Hiring VP of Engineering Payment Methods Scale 234

Sales Hacker

MAY 15, 2023

In addition, approximately 35% of startups fail because there is no market need for their products or services. And that may include owning and executing the sales process , from initial outreach and lead generation to closing deals — not hiring a sales team right away. And 20% of startups get plain out-competed.

Sales Hiring 86

Sales Hiring Scale Outsourcing Services Payment Services 86

Casey Accidental

NOVEMBER 28, 2023

After product/market fit, most companies’ obsession is not thinking about how to create their next amazing product. Specifically, how do I get this product I know is valuable in the hands of everyone it can be valuable to. As I have discussed in previous essays , product/market fit can be hard to interpret at the time.

Payments 63

Payments Scale Payment Methods Underperforming Technical Team 63

Intercom, Inc.

NOVEMBER 7, 2019

Creating a new product category also creates a plethora of challenges – from spotting the right market niche to convincing customers that yours is a service they need. If people aren’t looking for your solution, you have to educate them about the problem your product solves. This is why I decided to jump in.

Scale 162

Scale Payment Methods Payment Solutions Marketing 162

User Pilot

OCTOBER 15, 2023

TL;DR A SaaS conversion rate refers to the percentage of visitors who take a desired action on the website or in-app. They are website visitors to a free trial, a free trial to product-qualified lead (PQL), PQL to paying users, and growth metrics conversion. Personalize the first-time user experience to reduce the time to value.

SaaS Payments 105

SaaS Payments Payment Methods Payment Solutions Payments 105

User Pilot

JULY 27, 2023

TL;DR SaaS, or “Software as a Service,” is a business model that delivers centrally hosted software to subscribers over the internet. The different roles in SaaS companies: Chief Executive Officer : As the highest-ranking executive, this person ensures the company runs smoothly and employees are happy and engaged.

Sales Hiring 98

Sales Hiring SaaS Payments Sales Recruiting CTO Hire 98

OPEXEngine

FEBRUARY 22, 2022

This is because using a customer-centric definition highlights the key operational differences that drive strategic decision-making at these businesses as well as influencing the relevant performance indicators for them. The most common strategies are Direct Sales, Inside Sales, eCommerce Marketplaces, and Partnerships. Direct Sales.

SaaS Payments 52

SaaS Payments Payment Services Payment Methods Marketplace as a Service 52

Baremetrics

JULY 30, 2021

Within their platform, users can manage various aspects of their online customers such as subscription, recurring billing, invoicing, payments, accounting, taxes, and more. Baremetrics on the other hand monitors subscription revenue for businesses that bring in revenue through subscription-based services.

Systems Review 52

Systems Review Technical Review Payment Features Payments 52

Baremetrics

JANUARY 24, 2021

Transitioning to SaaS On January 1st 2020, we transitioned the company out of a strategic partnership (we were operating the platform under a non SaaS business model!). Our smallest self-serve plan was basically a revolving door, and users couldn’t upgrade or downgrade their plan without calling a sales person.

Churn 71

Churn SaaS Payments Payment Methods Payment Solutions 71

Baremetrics

JULY 20, 2021

Following HubSpot’s lead is a good way to prepare your SaaS product marketing plan, but to do so effectively you’ll need a step-by-step process to get started. In this article, we will walk through 7 steps for creating a solid marketing strategy for your SaaS product. Table of Contents.

SaaS Payments 105

SaaS Payments Payment Services Marketing Payment Solutions 105

ProfitWell

DECEMBER 9, 2019

To help you get started, we’ve put together a nine-step checklist that walks through how to create a subscription service. With a deep dive into your intended market—whether that’s tracking SaaS funding trends or conducting competitor research—you’ll understand your target customers on a deep level and know how to target them.

SaaS Payments 61

SaaS Payments Payment Services Subscription Payment Features 61

FastSpring

MARCH 27, 2023

It got us thinking: Why is there no purpose-built operating system for corporate learning and development teams, when their jobs are so strategic to the business, and they’re managing massive budgets, but they can’t track things like ROI?” And I just started a consulting business, it was a service business.

Payment Solutions 111

Payment Solutions Payment Services SaaS Payments VP of Engineering 111

ProfitWell

JUNE 15, 2020

This report is a quick but mighty read, jam-packed with data and trends to help you optimize your DTC marketing strategies. Here are the main takeaways: Customers expect highly-personalized experiences and contextualized customer journeys. I found a resource that may help: The Quick Guide to Inventory Management for Ecommerce.

Payment Methods 76

Payment Methods Merchant Services Payments Customer Lifetime Value 76

SaaStr

JULY 9, 2019

I’m probably the most hated person in the room right now, but please indulge me. More than half of Kenya’s GDP is now transacted through a mobile, through arguably the most successful mobile banking and payment system called M-Pesa. They didn’t have any cell phone credit. I’ll go easy on you.

Scale 162

Scale Sales Recruiting Scaling SaaS Payments 162

ChurnZero

MAY 20, 2021

Even for more tenured Customer Success organizations, it’s an ongoing challenge to maintain consistency and perspective in your strategies and processes – keeping the customer at the center of your bustling and expanding operations. Traits: Product-market fit. $6M You get an impulse to define your internal processes.

Customer Success 90

Customer Success Payments Payment Services Scale 90

SaaStr

DECEMBER 26, 2019

Guillaume : Now that we have the MarTech outlook and the marketing shifts, a couple of things. So if we can pop up the Slido slide and I want to invite you all to take your phone and go on slido.com for this session so that you can start asking the panel questions. Alice : Definitely pre-product market fit.

Sales Hiring 149

Sales Hiring Payment Methods Payment Solutions Marketing 149

Intercom, Inc.

MAY 8, 2018

The next generation of messengers will be built to help businesses accelerate growth by actually helping teams do work, like process payments or schedule meetings. For marketers like me, this is an incredibly powerful concept. Which apps should we show website visitors versus in-app customers?

Payment Solutions 176

Payment Solutions Payment Methods Payments SaaS Payments 176

Chart Mogul

JUNE 24, 2021

Even the simplest pricing localization method requires new workflows and considerations, so it’s understandable if you’re apprehensive about jumping in feet first. When you use this strategy, customers avoid any sticker shock at checkout or after payment since they see the price they’ll pay upfront. 2 types of pricing localization.

Pricing 128

Pricing SaaS Payments Payments Payment Features 128

SaaStr

NOVEMBER 2, 2019

What is the process to do it efficiently? Does it have to be in person? How should this data feedback into your product roadmap and pipeline? * So if we start on the first type of SaaS businesses that sell to SMBs and often one to five person teams, and they likely will always sell to those types of teams.

Scale 126

Scale SaaS Payments Sales Recruiting Payment Services 126

User Pilot

JULY 5, 2023

TL;DR Customer satisfaction is the level of happiness your customers have with your product or service. You can use the following 14 effective tactics to improve customer satisfaction scores : Offer personalized customer experiences from the onboarding phase by tailoring them to customers’ needs and preferences.

SaaS Payments 98

SaaS Payments Payment Solutions Payment Services Payment Methods 98

User Pilot

OCTOBER 5, 2023

Collaboration between product , marketing, and sales teams is essential to effectively identify and target high-value customers. Marketing and sales teams use the metric to assess the efficiency and effectiveness of their company’s customer acquisition efforts. Why is tracking the CAC payback period important?

SaaS Payments 105

SaaS Payments Customer Lifetime Value Payment Solutions Acquisition 105

Incredo

DECEMBER 3, 2019

And here are the best answers we have received. #1 Denis Lunev Founder at DepositFix , Payment Integration for HubSpot “ The most expensive time of year to advertise on Google and Facebook is Black Friday and Christmas. We have interviewed tens of SaaS community members to understand how they perceive SaaS Christmas promotions.

SaaS Payments 204

SaaS Payments Payment Solutions Payments Social Media 204

ProfitWell

FEBRUARY 28, 2020

Today, eBay may be looking to subscription to amp up its ecommerce reach. We know and love eBay as the classic ecommerce platform that’s nailed it in that space since the 90s. Just this week, a seller said eBay sent a survey asking specifically about the issue, which we read in a report by Ecommerce Bytes. We can attest.

Payment Methods 52

Payment Methods Payments Payment Solutions SaaS Payments 52

User Pilot

JUNE 29, 2022

You can also use gathered data to create personalized in-app experiences for customer segments, therefore, increasing customer satisfaction. Create personalized in-app experiences for customer segments. Such personalization will activate your customers and make them happier and more engaged. No self-service.

SaaS Payments 98

SaaS Payments Software Review Payment Solutions Payment Methods 98

Totango

MAY 19, 2020

The continuing COVID-19 health crisis may well produce a recession that has a significant impact on the Software-as-a-Service (SaaS) industry. As their customers are presented with changing markets and deal with the uncertainty that comes with current events, SaaS companies must be prepared for a potential wave of churn.

SaaS Payments 77

SaaS Payments Churn Payment Solutions Payment Methods 77