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Vertical SaaS vs Horizontal SaaS: 8 Differences and Similarities

Stax

Software as a Service (SaaS) has made business software more accessible by offering cloud-based, on-demand access to a range of solutions, from project management and collaboration to sales and marketing. Subscription-based model Subscription pricing is the most common model used by both horizontal and vertical SaaS providers.

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How to Improve Customer Retention: 20 Actionable Strategies

User Pilot

Regularly collect and act on customer feedback to improve the user experience. SaaS companies depend on ongoing customer engagement and subscription renewals. Personalized onboarding experiences focus on specific user needs and introduce only features and information relevant to their use cases. The result?

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13 Customer Success Manager Skills to Look for When Hiring

Totango

CSMs act as the voice of the customer bringing user experience feedback to the product team. In some companies, customer success managers may play an active role in the sales process, helping sales representatives elicit customer goals and persuade buyers of product benefits. CSM role duties may vary by company.

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11 Key SaaS Roles and Responsibilities in 2023

User Pilot

Account Managers: They serve as the lead point of contact for all customer account management matters. Product Marketing Manager: This person is tasked with developing product marketing campaigns , crafting compelling marketing messages, and coming up with ideas to retain customers. Average salary: $46,035/yr.

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My First 16: Launching a New Category with Modern Treasury’s Dimitri Dadiomov

Andreessen Horowitz

In this episode, a16z partner Seema Amble talks with Dimitri Dadiomov, the co-founder and CEO of payment operations platform Modern Treasury, about the challenges of creating a new category, hiring for marketing before you hire for sales, and why developing new features is similar to birding.

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What are you if you're not loyal?

ProfitWell

We also team up with Appcues for a user experience live training, and Kajabi drops a launch. Your top subscription news. Reasons for claiming brand loyalty included great deals, sales, and above and beyond customer service. In the same vein, we’re teaming up with the Appcues family to talk user experience and retention.

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Stop ignoring your landing page

ProfitWell

Your top subscription news. Executives indicate that 7 out of 10 of their organizations are speaking to less than 10 prospects or customers in a non-sales research capacity per month and this doesn’t get better with company size. Subscription Sapien : Gail Goodman. And that’s a wrap for your November 22 subscription news.

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