User Pilot

OCTOBER 15, 2023

TL;DR A SaaS conversion rate refers to the percentage of visitors who take a desired action on the website or in-app. They are website visitors to a free trial, a free trial to product-qualified lead (PQL), PQL to paying users, and growth metrics conversion. Four SaaS conversion rates are significant to focus on.

SaaS Payments 99

SaaS Payments Payment Methods Payment Solutions Payments 99

Chart Mogul

JUNE 24, 2021

Even the simplest pricing localization method requires new workflows and considerations, so it’s understandable if you’re apprehensive about jumping in feet first. When you use this strategy, customers avoid any sticker shock at checkout or after payment since they see the price they’ll pay upfront. 2 types of pricing localization.

Pricing 128

Pricing SaaS Payments Payments Payment Features 128

Intercom, Inc.

NOVEMBER 7, 2019

Creating a new product category also creates a plethora of challenges – from spotting the right market niche to convincing customers that yours is a service they need. If people aren’t looking for your solution, you have to educate them about the problem your product solves. Nico: Exactly.

Scale 162

Scale Payment Methods Payment Solutions Marketing 162

User Pilot

FEBRUARY 22, 2024

Customer lifetime value , repeat customer rate, product adoption rate, and customer churn rate are key metrics to measure alongside your customer retention rate. Personalize the experiences of your new customers to accelerate their time to value. Drive recurring revenue : Loyal customers spend more through repeat purchases over time.

SaaS Payments 52

SaaS Payments Payment Methods Strategy Payments 52

Sales Hacker

JULY 18, 2022

Personalize campaigns further than mail merge. Personalize outreach content based on industry, individual use cases, necessary features, team size, etc. Automated education sequences improve customer retention by offering the customer more value and a deeper understanding of a product. Send them from Customer Success Managers.

Payment Services 75

Payment Services Churn Payment Methods Payment Solutions 75

Chart Mogul

MARCH 9, 2020

We spoke to Buffer’s CEO Joel Gascoigne about his experience building Buffer and the role and place subscription data plays for the company. For the first 2-3 years of Buffer’s existence, Joel and his team did not need a specialized solution for subscription analytics. The Solution: Invest in a revamped data infrastructure.

Payment Solutions 113

Payment Solutions Payment Features Payments Social Media 113

FastSpring

APRIL 13, 2023

They Formed a Strategic Partnership With an Agency to Work On Their Brand Positioning Dopple’s team worked with Tomorrow , an ecommerce-focused agency, to shape their positioning. “We They have dimension, they have shape, they have personality. It’s truly about expression of that product. What are the values of the brand?

Payment Methods 116

Payment Methods Marketing Payments SaaS Payments 116

User Pilot

JULY 5, 2023

TL;DR Customer satisfaction is the level of happiness your customers have with your product or service. You can use the following 14 effective tactics to improve customer satisfaction scores : Offer personalized customer experiences from the onboarding phase by tailoring them to customers’ needs and preferences.

SaaS Payments 97

SaaS Payments Payment Solutions Payment Services Payment Methods 97

Incredo

DECEMBER 3, 2019

And you look for ideas on how to promote your software for these holidays. Or maybe you are curious whether Christmas marketing works at all? We have interviewed tens of SaaS community members to understand how they perceive SaaS Christmas promotions. And we do not really fit perfectly with our SaaS.

SaaS Payments 162

SaaS Payments Payment Solutions Payments Social Media 162

SaaStr

NOVEMBER 2, 2019

Does it have to be in person? How should this data feedback into your product roadmap and pipeline? * Krish Subramanian: We are software engineers by training. My co-founders cut their teeth at Zoho for over 10 years building product and for over six years [inaudible] software products.

Scale 133

Scale SaaS Payments Sales Recruiting Payment Services 133

User Pilot

JULY 27, 2023

TL;DR SaaS, or “Software as a Service,” is a business model that delivers centrally hosted software to subscribers over the internet. The different roles in SaaS companies: Chief Executive Officer : As the highest-ranking executive, this person ensures the company runs smoothly and employees are happy and engaged.

Sales Hiring 97

Sales Hiring SaaS Payments Sales Recruiting CTO Hire 97

Baremetrics

JANUARY 24, 2021

Anyone managing a SaaS or subscription business is aware of customer churn. Our smallest self-serve plan was basically a revolving door, and users couldn’t upgrade or downgrade their plan without calling a sales person. The system was too flexible and didn’t provide enough guidance and structure for those going through enrollment.

Churn 71

Churn SaaS Payments Payment Methods Payment Solutions 71

ProfitWell

DECEMBER 9, 2019

From the rise of SaaS to the sudden glut of subscription boxes, the subscription business model has never been more popular. So much so that Gartner research predicts that in 2020, all new entrants to the software market and 80% of existing companies will offer some sort of subscription package. Do your research.

SaaS Payments 61

SaaS Payments Payment Services Subscription Payment Features 61

Chart Mogul

JUNE 24, 2021

Even the simplest pricing localization method requires new workflows and considerations, so it’s understandable if you’re apprehensive about jumping in feet first. When you use this strategy, customers avoid any sticker shock at checkout or after payment since they see the price they’ll pay upfront. 2 types of pricing localization.

Pricing 52

Pricing SaaS Payments Payments Payment Features 52

User Pilot

JULY 18, 2023

This article shows you various ways to calculate churn, make sense of the data, and create proactive solutions to retain more customers. TL;DR Customer churn is the rate at which users discontinue their subscription or stop using a particular product or service. Monthly recurring revenue. Weak customer relationships.

Churn 90

Churn Payments SaaS Payments Payment Solutions 90

ProfitWell

JUNE 15, 2020

Last week, MRR gain spiked to almost +16% because it was the beginning of the month and subscriptions renewed. This report is a quick but mighty read, jam-packed with data and trends to help you optimize your DTC marketing strategies. I found a resource that may help: The Quick Guide to Inventory Management for Ecommerce.

Payment Methods 76

Payment Methods Merchant Services Payments Customer Lifetime Value 76

OPEXEngine

FEBRUARY 22, 2022

Customers of these SaaS companies also referred to as “Small and Medium Businesses” or SMBs, need the same software solutions as Enterprise companies but have resource constraints that prevent them from using the top SaaS vendors. The most common strategies are Direct Sales, Inside Sales, eCommerce Marketplaces, and Partnerships.

SaaS Payments 52

SaaS Payments Payment Services Payment Methods Marketplace as a Service 52

Chart Mogul

DECEMBER 20, 2022

They hold the key to finding product-market fit and telling an effective growth story. But we knew that sometimes those solutions might not be the most efficient in terms of time or developer resources. Combining revenue, product, CRM, and other data sets can uncover powerful insights. Try it out. .

Systems Review 52

Systems Review Payment Solutions Payments Azure 52

User Pilot

OCTOBER 5, 2023

Collaboration between product , marketing, and sales teams is essential to effectively identify and target high-value customers. In short, how much you charge affects how easy it is to attract new customers on the one hand and how much revenue your product generates on the other.

SaaS Payments 101

SaaS Payments Customer Lifetime Value Payment Solutions Acquisition 101

ProfitWell

FEBRUARY 28, 2020

Today, eBay may be looking to subscription to amp up its ecommerce reach. Listen wherever you get podcasts: Your top subscription news. We know and love eBay as the classic ecommerce platform that’s nailed it in that space since the 90s. And a subscription offering may just be the way to do so.

Payment Methods 52

Payment Methods Payments Payment Solutions SaaS Payments 52

Casey Accidental

OCTOBER 27, 2020

Platforms can create an immense amount of long-term value for companies, or be a minor component of their product strategy to maintain product/market fit. In an integration platform, the product integrates with other types of software the product’s customers already use. The Types of Platforms.

Payments 56

Payments Business Model Payment Solutions SaaS Payments 56

User Pilot

JUNE 28, 2023

Segment users by their role or goal as soon as possible to provide a personalized onboarding experience. Analyze user feedback to determine which features need more attention in your in-app flows. Create a multimedia onboarding flow with product screenshots and videos. Source: Osano.

Onboarding 83

Onboarding SaaS Payments Payment Services Payment Solutions 83

User Pilot

JUNE 14, 2021

Build your marketing automation strategy in five steps: map the user journey stages , identify repeating tasks that can be automated, set your marketing automation strategy goals, pick the right tool for the job, and measure success to learn and improve. What is marketing automation? What is marketing automation?

SaaS Payments 52

SaaS Payments Payment Solutions Strategy Payment Methods 52

FastSpring

MARCH 27, 2023

It got us thinking: Why is there no purpose-built operating system for corporate learning and development teams, when their jobs are so strategic to the business, and they’re managing massive budgets, but they can’t track things like ROI?” We’re enterprise software for a new category called LearnOps.

Payment Solutions 91

Payment Solutions Payment Services SaaS Payments VP of Engineering 91

Chart Mogul

MARCH 9, 2020

We spoke to Buffer’s CEO Joel Gascoigne about his experience building Buffer and the role and place subscription data plays for the company. For the first 2-3 years of Buffer’s existence, Joel and his team did not need a specialized solution for subscription analytics. The Solution: Invest in a revamped data infrastructure.

Payment Solutions 52

Payment Solutions Payment Features Payments Outsourcing Services 52

SaaStr

JULY 9, 2019

I’m probably the most hated person in the room right now, but please indulge me. More than half of Kenya’s GDP is now transacted through a mobile, through arguably the most successful mobile banking and payment system called M-Pesa. They didn’t have any cell phone credit. I’ll go easy on you.

Scale 170

Scale Sales Recruiting Scaling SaaS Payments 170

ChurnZero

MAY 20, 2021

In this preliminary phase, you’re still likely trying to reach product-market fit, you can count your customers on two hands, and you have a good sense of your customers’ satisfaction with your service despite not having any formal surveying. Traits: Product-market fit. $6M Pre-Build Phase. Build Phase.

Customer Success 90

Customer Success Payments Payment Services Scale 90

ProfitWell

MARCH 3, 2020

What’s the next milestone disrupting the market? Listen wherever you get podcasts: Your top subscription news. Dave Kellogg , the consultant, advisor, and blogger with an expertise on enterprise software startups—author of the cleverly titled Kellblog —recently posted a piece on Coronavirus and its correlation to CEOs everywhere.

Sales Hiring 59

Sales Hiring Scale SaaS Payments Payment Services 59

ProfitWell

OCTOBER 16, 2019

Why is it so hard to define an average churn rate—and what does that mean for your subscription business? The fact that there’s no standard reporting method for churn doesn’t help. Nathan Latka interviews founders and publishes their SaaS metrics on his website —the average gross churn rate of the 300 listed companies is 16.8%.

Churn 55

Churn SaaS Payments Payments Payment Methods 55

ProfitWell

NOVEMBER 12, 2019

A pricing audit assesses your subscription business’ pricing process to ensure consistency across similar accounts, maximize profitability, and benchmark against other companies. Discounting is a huge topic of interest in the subscription world and unnecessary discounts can have a negative impact on your business.

Payments 45

Payments Pricing Underperforming Technical Team SaaS Payments 45

FastSpring

JUNE 22, 2022

Are you still making assumptions about your B2B go-to-market motion — assumptions that ignore B2C selling methods — that are limiting your growth potential? We talked about one of the biggest trends playing out in the software industry: the convergence of B2B and B2C. Products Are Finding New Growth in the Opposite Segment.

B2C 125

B2C Payments SaaS Payments B2B 125

Intercom, Inc.

MAY 16, 2019

It’s easy to dream up a sophisticated solution to a problem, but first you need to validate your assumptions to ensure you’re on the right track before going nuts with features. To differentiate yourself in a crowded market, ease of use is only part of the equation. Patrick, can you describe exactly what Product Tours is?

Payment Solutions 106

Payment Solutions Underperforming Technical Team Onboarding Software Review 106

SaaStr

APRIL 30, 2022

So growth of the kind of subscription, eCommerce industry has been over 100% year on year for the past five years, according to McKinsey. It wasn’t the case 20 or even 10 years ago, where the business models of the internet were more focused on eCommerce, marketplaces, or even advertising. Reworking your product.

SaaS Payments 243

SaaS Payments Metrics Payment Methods Scale 243

SmartKarrot

AUGUST 10, 2021

A world where eCommerce is ruling and online shopping/transactions are the norms? Where market competition is fierce, the buyer has a lot of choices and significantly less patience? How will you perfect your software? Which product/service do they check out? Do they react to your marketing methods?

Payment Methods 10

Payment Methods SaaS Payments Payments SaaS 10

Casey Accidental

DECEMBER 11, 2023

In a previous post , I talked about how product work post-product/market fit shifts from zero to one innovation to features, growth, and scaling work. New Product Value and S-Curve Sequencing In my previous post, I talked about S-Curves. You can read parts 1 and 2 here and here.

Payments 113

Payments Scale Payment Solutions Technical Review 113

User Pilot

NOVEMBER 28, 2023

What GTM metrics should you track as a product marketer? On your way to building a go-to-market strategy to launch a new product, you might wonder the former question a lot. GTM metrics are pieces of data or indicators that help product marketers like you keep track of the success of their strategy.

SaaS Payments 94

SaaS Payments Metrics Customer Lifetime Value Marketing 94

User Pilot

AUGUST 14, 2023

With more players entering the SaaS market and the growing use of digital technology in marketing, traditional marketing alone cannot sustain your business. Therefore, leveraging growth marketing is crucial to stand out among your competitors. Use growth loops like referral programs to drive potential users to your app.

Growth Marketing 94

Growth Marketing SaaS Payments Strategy Payment Methods 94