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5 Interesting Learnings from HubSpot at $2 Billion in ARR

SaaStr

Combining Strong Growth With A New Level of Efficiency. Revenue Up 30%, but Employee Count Only up 10%, to 7,055. At the end of the day, in SaaS, efficiency really comes from growing revenue faster than headcount. But maintaining 100%+ NRR allows them to grow meaningful faster in revenue than in customer count, even from SMBs.

Scale 257
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Top SaaStr Content for the Week: Dave Kellogg, PayFit and Insider CEOs, Notion COO, Salesforce CMO and More!

SaaStr

Check out this week’s top blog posts, podcasts, and videos: Top Blog Posts This Week: 8 Signs a New VP Won’t Work Out. An updated classic SaaStr guide on how to know if that new VP you worked so hard to find, recruit and get on board … is really going to make it. A deep dive on selling to SMBs and more from SaaStr Europa.

New CTO 250
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The Cold, Hard Truths About SaaS In 2023: Part 1 AMA with SaaStr CEO and Founder Jason Lemkin

SaaStr

It’s too much to learn on the fly for most new VPs of Sales. So, as leaders, you have to start from scratch and hire new people who weren’t trained in horrible ways or hire people who have been around long enough to know that sales are hard and deals can take six months to close. They wanted a one-call close.

CTO Hire 184
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30+ Tough Learnings from Losing a Top Customer

SaaStr

Another top mistake SMB folks make trying to sell enterprise. “That it was much easier to do more in order to keep that customer than to get a new “top” customer. That you can’t have a majority of y our revenue dependent on one customer. Your key champion might buy just 1 or 2 new products a year.

CTO Hire 281
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10 Things That Would Have Helped Me Go From $1m to $10m Faster with Less Stress

SaaStr

We did it by focusing on second-order revenue to generate low-cost leads, and by taking in 110%+ of our MRR each month in cash. 5/ Moving from CTO-led -> VPE-led dev team. This is pretty well understood today, but was fairly new to me. Field vs. mid-market vs SMB early. Less and you under-invest. More here.

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Dharmesh Shah of HubSpot: From Day 0 to IPO. What Went to Plan. What Most Certainly Didn’t (Video, Podcast + Transcript)

SaaStr

Co-founder and CTO Dharmesh Shah shared with us how they got there — and the top mistakes they made — just 3 quarters after their IPO. You will fail if you: 1) try to build a suite of products out of the gate, 2) focus solely on SMBs, or 3) have an MBA. This is the revenue growth for HubSpot leading up to the IPO.

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SaaStr Podcast #214: Erica Schultz, CRO @ New Relic on What It Takes To Successfully Scale Into Enterprise

SaaStr

Erica Schultz is Chief Revenue Officer @ New Relic, the company that gives you the real time insights your software driven business needs to innovate faster. Prior to their IPO, New Relic raised over $214m in funding from some of the best in the business including Benchmark, Insight Venture Partners and Blackrock, to name a few.

Scale 171