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5 Funnel Analysis Examples For SaaS Companies (+ Process & Tools)

User Pilot

From marketing funnel analysis to review funnel analysis, this article shows you the most important funnels for SaaS. TL;DR Funnel analysis helps map out all the steps website visitors and in-app users take to achieve conversion goals , like signing up for your tool or completing the onboarding process. Activation funnel.

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10 Learnings on High-Velocity Sales to SMB with Gorgias CEO and VP of Sales

SaaStr

In a special session of Workshop Wednesday, Gorgias Founder & CEO Romain Lapeyre and Gorgias VP of Sales & Partnerships Aasif Osmany share their learnings, advice, and hacks for optimizing your sales process. For example, Gorgias knew they were targeting not only eCommerce but also customer service. Mid-Market?

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Conversion Rate Optimization For SaaS Companies: A PMM Guide

User Pilot

Conversion rate is one of the most important metrics to track in SaaS, and that’s why conversion rate optimization is an essential focus for growth in any business. Let’s look at the most essential metrics and tactics you can utilize to improve them. Four SaaS conversion rates are significant to focus on.

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15 Effective Strategies For Retaining Customers in SaaS

User Pilot

Customer lifetime value , repeat customer rate, product adoption rate, and customer churn rate are key metrics to measure alongside your customer retention rate. Personalize the experiences of your new customers to accelerate their time to value. Why is retaining customers important in SaaS? What is customer retention?

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What is Product-Led Innovation? Strategies, Examples, and More

User Pilot

TL;DR Product-led innovation emphasizes improving the product to attract customers, reducing reliance on marketing for growth. Product-led innovation focuses on developing a personalized product that naturally attracts and retains customers. User persona example.

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11 Key SaaS Roles and Responsibilities in 2023

User Pilot

Confused about trying to understand SaaS roles? SaaS companies have many moving parts, and it can be difficult to determine who does what. In this article, we’ve outlined the major roles that move the needle in terms of product growth alongside their KPIs and current salary ranges. What is a SaaS business model?

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8 User Onboarding Case Studies to Learn From to Improve Your Onboarding Process

User Pilot

Sustaining user engagement throughout the entire onboarding process can feel like a task only large teams can achieve. Platformly uses a progress bar and empty state CTAs to simplify the onboarding process for their complex product. Create a multimedia onboarding flow with product screenshots and videos.