Marketplace as a Service Pricing Product Marketing Startup 
Casey Accidental
NOVEMBER 13, 2019
As someone who has spent a lot of time building marketplaces in my career, a curious thing has happened over the last couple years. Founders have started reaching out asking for help converting their SAAS or SAAS-like business into a marketplace. The Weak Transition to Marketplace Arguments. So goes the story.
OpenView Labs
FEBRUARY 3, 2022
As part of our last three annual finance and operating benchmarks surveys, we’ve asked nearly 2,000 startup founders and leaders of B2B SaaS businesses this simple question: “What’s keeping you up at night?”. It’s simply about which areas startup founders feel like they may be coming up short, not doing enough, or missing the mark.
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User Pilot
AUGUST 30, 2023
Product marketing speaker. AI and product management The use of AI in product management isn’t new; small and large companies have been doing it for years. She has a knack for strategic thinking and loves SaaS in general, especially product-led growth. How do we price the product? Positioning.
SaaStr
JULY 9, 2019
What does this mean for startups and tech companies? Now, unfortunately there are a lot of constraints in Africa, major constraints when you’re talking about setting up and scaling a startup. There is no startup ecosystem to speak of. Finally, and importantly, the market size is tiny. Can they be done there?
SaaStr
MARCH 20, 2020
317: Rachel Hepworth is VP of Marketing @ Pilot, the startup that offers the best bookkeeping, tax and CFO services for growing businesses. Before Slack, Rachel spent 4 years at LinkedIn where she led the product marketing team for content experiences. But basically about 15 years ago, I was out of school.
Chart Mogul
JUNE 23, 2022
SaaS startup growth has taken a hit as well as we noted. In the SaaS world, that means the consumer-facing apps & marketplace SaaS have a tougher time ahead. The last 2 years of SaaS twitter summed up sales into two simplistic formulas for achieving growth: PLG & raising prices. Book your ChartMogul demo now.
Intercom, Inc.
APRIL 18, 2019
They didn’t know it at the time, but they had also created an entire business category: an on demand, short-term rental marketplace, which has shot the value of their business north of $38 billion. This is episode six of Scale , a brand new podcast series on moving from startup to scale up. Focus on people, not just product.
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