SaaStr

DECEMBER 4, 2023

With the turbulence in the market in 2023, sales cycles have only been getting longer and a lot more complicated. At this year’s SaaStr Annual , CEO and co-founder of Capchase Miguel Fernandez and Director of Marketing Rose Johnson share five tips for getting sales right in any market. Lay out the sales process early on.

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How To Buy Saas

DECEMBER 20, 2024

2024 is coming to a close, and it has been a terrific year for SaaS businesses as the industry has witnessed quite a favorable growth. For SaaS companies, accounting becomes one of the most crucial processes to understand their financial and overall business health, and then make informed decisions about future steps.

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Payment Services SaaS Payments Payment Solutions Payment Features 52

Stax

JANUARY 28, 2025

Completing online payments via manual card entry can be time-consuming and off-putting for customers. This article will cover everything you need to know about Click to Pay, including its history, how it works, and how you can implement the payment method in your business. Learn More What is Click to Pay?

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Payment Methods Payment Services Merchant Services SaaS Payments 68

Stax

MARCH 16, 2025

That said, industry experts agree that your SaaS companys goal churn should be below 2%. As a SaaS business leader, reducing software user churn is an important part of maintaining your customer base and increasing revenue. TL;DR The average software industry churn rate is 14%, but SaaS companies should aim for under 2%.

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Payment Solutions Software Review Churn SaaS Payments 88

SaaStr

JULY 10, 2024

So there’s a vertical SaaS company at over $600m ARR that is extremely well known to its customers that you’ve probably never heard of — Instructure. That’s the power of compounding revenue in SaaS! Billion market cap But, Instructure has A lot, lot of debt to service. Your kids may well use it.

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SaaStr

MARCH 27, 2023

Capchase Co-Founder & CEO Miquel Fernandez and 01 Advisors VP Kristen Clifford use data to show us what differentiates the best SaaS companies from the rest. The top SaaS companies are growing really fast, roughly at twice the rate of their peers. Very few or no services at all. Services generally have a lower gross margin.

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SaaS Payments Technical Review Software Review Venture Capital 246

SaaStr

AUGUST 21, 2024

Grew Restaurant Locations 29% Year-Over-Year to 120,000 Perhaps the most important metric at scale. Only 18% of Revenue From SaaS. It’s probably not really a SaaS company, but close enough to include it in our series and our ecosystem. #3. 13% Market Share in U.S. This is what one 10x ARR leader really looks like.

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Payrix

APRIL 17, 2024

You’ve decided to offer Embedded Payments to your customers. Adding Embedded Payments gives you an exciting opportunity to grow your business and solve real pain points for your customers. However, to capture success you’ll need to promote your new payments offering with customers and prospects.

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Payments Embedded Payments Merchant Services SaaS Payments 130

User Pilot

AUGUST 6, 2024

What is a SaaS marketing funnel, and how do you create one for your business? TL;DR A SaaS marketing funnel outlines the steps users take from their initial awareness of your product to becoming loyal users. Marketing funnels are designed to attract and educate potential customers.

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SaaS Payments Metrics Scale Marketing 103

Unbounce

JANUARY 6, 2025

Despite what you may be hearing through the grapevine, the marketing conversion funnel is most definitely still alive and well When its built right, that is. TABLE OF CONTENTS SHARE Josh Gallant Josh is the founder of Backstage SEO , an organic growth firm that helps SaaS companies capture demand. Updated on January 6, 2025.

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SaaStr

JUNE 17, 2022

The reality is though, in SaaS, especially if you are primarily sales-driven, that’s often gonna be tough. So if you’re building a model for your SaaS start-up, or thinking about cash-flow positive as a goal, let me offer a few learnings about how we got there faster: Land A Few Whales. Big Customers) in SaaS.

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SaaS Payments Sales Hiring SaaS Payment Services 304

Stax

APRIL 15, 2025

In fact, monthly recurring revenue (MRR) is one of the most important metrics subscription businesses should be aware of. MRR is an important metric for SaaS businesses to track to understand business health. Let’s say you ran a CRM business where you charged your customers $1000 a year over 12 monthly payments.

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SaaStr

MAY 12, 2022

Offering its services as a freemium-based model, CircleCI recognizes driving trials as the cornerstone of a go-to-market strategy for any developer tool. . Jim Rose, CEO of CircleCI, leverages his experience marketing to software developers to discuss the merits of moving from a subscription-based to a usage-based business model.

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FastSpring

NOVEMBER 14, 2024

As you work to expand your SaaS, software, mobile games, or other digital product business worldwide, having the right payment methods available to global customers is key to ensuring they all feel comfortable purchasing. If you want to offer more payment methods around the world, don’t miss this episode of Growth Stage.

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Payment Methods Payment Solutions Payments Merchant Services 158

SaaStr

JULY 31, 2020

Founded in 2015, Chorus operates a SaaS platform that provides valuable insights from conversations – say with calls, video conferences and emails — for revenue teams. The NLP (Natural Language Processing) technology has even provided guidance on how to handle COVID-19 discussions with customers and prospects. .

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SaaStr

JULY 20, 2022

It’s something we don’t see too often these days, as $200m+ ARR sort of became the new floor to IPO in SaaS. Today, it crosses dentistry, optometry, veterinary, physical therapy, specialty medical services, audiology, plumbing, electrical, HVAC and other home services. Many SMBs just prefer it. #4.

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SaaS Payments Scale Payment Methods SMB 281

Stax

FEBRUARY 19, 2025

Through strategic ISV partnerships, businesses can enhance their service offerings, streamline operations, and open new revenue streams. Unlike traditional vendor-client relationships, ISV partnerships are often built on mutual benefits, where both parties enhance their market positioning through integration. What is an API?

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Payments Merchant Services Payment Services Payment Solutions 88

Subscription Flow

OCTOBER 16, 2024

Operating a business entails a number of processes like managing products and payments, invoices, customer engagement, revenue, unpaid invoices and much more. That is why most modern SaaS and subscription-based businesses have transitioned to using a good billing software, reducing their workload by a great deal.

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Payment Services Payment Solutions Payment Features SaaS Payments 59

User Pilot

NOVEMBER 28, 2023

What GTM metrics should you track as a product marketer? On your way to building a go-to-market strategy to launch a new product, you might wonder the former question a lot. That’s why we’re going to show you 12 of the most important product analytics metrics that you’ll need in order to measure your product success.

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SaaS Payments Metrics Customer Lifetime Value Marketing 105

FastSpring

JANUARY 27, 2022

Small tweaks to your SaaS billing practices can make a huge impact on the customer experience. For example, Jon Torres — a digital marketing consultant specializing in SaaS commerce — noticed that, for some of his clients, refund requests spiked around renewal time. “It 7 growth hacks from the SaaS experts.

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Merchant Services Payment Services SaaS Payments Payment Solutions 146

Tom Tunguz

MARCH 19, 2020

Most SaaS companies will have existing customers. This is important to project churn rates, assess timing of software payments, and estimate the impact on cash flows/burn. The volatility in the market is so great that long term projections aren’t likely to be meaningful. Second, gauging customer health.

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Incredo

JULY 14, 2019

Whether you are a startup owner, a manager of a growing business or the CEO of an established company, you might find yourself asking questions like “ Should our SaaS subscription model be monthly, annually or both ?” History of the subscription pricing model: From newspapers to the rise of SaaS subscription. Key finding?

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Payment Features SaaS Payments Payment Methods Subscription 184

FastSpring

MAY 20, 2024

Moving some, all, or simply more of your software offerings from a one-time perpetual license model to a software as a service (SaaS) subscription model can be daunting, but it’s so powerful for building dependable, recurring revenue. Are you looking for a merchant of record that will partner with you to grow your SaaS business?

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SaaS Payments Payments Merchant Services Payment Solutions 158

Stax

MARCH 18, 2025

The SaaS industry has seen explosive growth in the past decadeand this is expected to continue this year. Data cited by Statista shows that the software as service is expected to hit $299 billion by the end of 2025. Part of this can be attributed to the SaaS model’s unique aspect of relying primarily on future revenue.

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Scale Payment Services Payments SaaS Payments 117

Valuize Consulting

NOVEMBER 25, 2024

In today’s competitive SaaS landscape, Customer Success has emerged as a vital strategic asset, driving revenue growth and long-term profitability. However, to fully unlock its potential, companies must go beyond qualitative insights and bring data into the decision-making process within Customer Success ranks and investments.

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How To Buy Saas

MAY 29, 2025

This article goes beyond the buzz to show how AI is already driving results in SaaS, finance, retail, and operations, with lessons and case examples that any executive can learn from. AI systems can process vast datasets and spot trends or risks that humans might miss. Scenario Planning: Leaders can quickly model what-if scenarios.

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The Angel VC

MARCH 23, 2016

Almost exactly four years ago I published a financial plan template for SaaS startups based on a model that I had created for Zendesk a few years earlier. The original v1 model was a very simple plan for early-stage SaaS startups with a low-touch sales model. The "Revenues" line shows your end-of-month MRR for the respective month.

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Baremetrics

MARCH 30, 2021

Finding the right recurring payment system to process recurring invoices for your subscription-based business isn't easy. Aside from there being a multitude of options in the market, SaaS and subscription businesses often have a diverse and complex set of items that they need their chosen platform to check-off the list.

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Payment Features Payment Solutions Merchant Services Payment Methods 105

Subscription Flow

MARCH 1, 2024

When talking about ClickFunnels payment gateways – when a reliable payment gateway is integrated with ClickFunnels – this vision comes to pass. A payment gateway is not just an essential component that connects customers’ bank accounts to your merchant platform—it is more than a service.

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Payment Services Payment Methods Payments Merchant Services 105

FastSpring

SEPTEMBER 16, 2022

In our first post about our online community , we mentioned launching the Global SaaS Leaders Slack group because we saw a need for the kind of software-and-SaaS-focused community we’d want to be a part of. But marketing is only one of the reasons we’re doing this. We provide a service; you make money; repeat on autopilot.

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SaaS Payments Payment Solutions Merchant Services Software Review 148

FastSpring

MAY 25, 2023

FastSpring previously presented on SaaS fees pricing and packaging to combat stagflation in 2022, but this article is based on an updated presentation delivered in March 2023 by David Vogelpohl. This article offers tips for optimizing pricing and packaging of your SaaS products in a less-than-stellar economy: What is stagflation?

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OPEXEngine

MAY 18, 2021

Just six Cloud companies listed on the Bessemer Nasdaq Cloud Index each are valued at over $100B, and together currently represent a market capitalization well over $1trillion. In this blog, we are looking at the business metrics that can be measured quantitatively and providing a few insights on how investors analyze them.

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SaaS Payments Metrics Payments Payment Services 98

User Pilot

NOVEMBER 7, 2024

An interactive demo is a self-guided walkthrough that uses tooltips, modals, hotspots, and other interactive elements to help users quickly explore your SaaS product. Why build interactive demos for your SaaS product? This both shortens the sales process and enhances the customer experience. What is an interactive product demo?

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Payment Methods Payment Solutions Software Review SaaS Payments 103

Baremetrics

SEPTEMBER 26, 2021

There might not be an industry more addicted to its metrics than SaaS, and there is good reason for it. Coming from data and engineering backgrounds, most SaaS founders know that good decisions require good data, and great decisions require as much good data as you can find. What are metrics? What are metrics?

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Metrics SaaS Payments SaaS Customer Lifetime Value 95

Baremetrics

OCTOBER 11, 2021

Content marketing is one of the most effective methods of generating brand awareness and brand preference specifically among your ideal target audience. The purpose of this marketing strategy is to attract organic traffic to your domain, and establish your business as a trusted authority in that area. Take Baremetrics for instance.

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Payrix

MAY 14, 2024

Adam Tesan, CRO at Worldpay for Platforms, is a seasoned executive leader with decades of experience in sales, marketing, and revenue in the software space. During his tenure, Chargebee experienced high growth, scaling from processing about $3 billion in revenue to $13-14 billion. And so that was a big conversation at the board level.

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SaaStr

MARCH 31, 2022

What you’ll see in that cloud spend box is actually Gartner’s 2020 estimate for infrastructure as a service spending for companies, which was $50 billion. And if you also look at the platform as a service category, that’s also an additional $50 billion of spend, and that’s typically with those same vendors.

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