Totango

MAY 19, 2020

The continuing COVID-19 health crisis may well produce a recession that has a significant impact on the Software-as-a-Service (SaaS) industry. As their customers are presented with changing markets and deal with the uncertainty that comes with current events, SaaS companies must be prepared for a potential wave of churn.

SaaS Payments 77

SaaS Payments Churn Payment Solutions Payment Methods 77

SaaSX

FEBRUARY 28, 2021

For many startup software companies (and their founders), an early capital-efficient approach to growth can make a huge difference in the long run. For example, a 1:1 capital efficiency ratio means you’re earning one dollar for every dollar you invest into company growth. Capital efficiency is the ratio between spend and growth.

Payment Solutions 52

Payment Solutions Software Review Software Payments 52

Intercom, Inc.

NOVEMBER 7, 2019

Creating a new product category also creates a plethora of challenges – from spotting the right market niche to convincing customers that yours is a service they need. If people aren’t looking for your solution, you have to educate them about the problem your product solves. Nico: Exactly.

Scale 162

Scale Payment Methods Payment Solutions Marketing 162

FastSpring

MARCH 27, 2023

It got us thinking: Why is there no purpose-built operating system for corporate learning and development teams, when their jobs are so strategic to the business, and they’re managing massive budgets, but they can’t track things like ROI?” We’re enterprise software for a new category called LearnOps.

Payment Solutions 95

Payment Solutions Payment Services SaaS Payments VP of Engineering 95

Unbounce

SEPTEMBER 16, 2021

We’re here to show you how to get the best bang for your buck by cleaning up your Pay-Per-Click (PPC) strategy. The Role of PPC in Marketing Strategies Why Your PPC Ad Needs a Dedicated Landing Page A Step-by-Step Guide to Optimizing Your Post-Click Strategy. The Role of PPC in Marketing Strategies.

Payment Methods 145

Payment Methods Payment Solutions Payments AI Search 145

Chart Mogul

MARCH 9, 2020

CEO Joel Gascoigne tells us about the decision to invest in new analytics tools and how Buffer sustained long-term growth thanks to growing their ARPA. For the first 2-3 years of Buffer’s existence, Joel and his team did not need a specialized solution for subscription analytics. The Solution: Invest in a revamped data infrastructure.

Payment Solutions 113

Payment Solutions Payment Features Payments Social Media 113

SaaStr

DECEMBER 26, 2019

This session weighs the options to create the right combination for your martech strategy. Pauline Fumeron | Marketing Automation Manager @ OpenC lassrooms. Guillaume : So your the… as the founder and CEO of a very early stage, like almost pre-product market fits a startup. Want to see more content like this?

Sales Hiring 153

Sales Hiring Payment Methods Payment Solutions Marketing 153

OPEXEngine

FEBRUARY 22, 2022

Customers of these SaaS companies also referred to as “Small and Medium Businesses” or SMBs, need the same software solutions as Enterprise companies but have resource constraints that prevent them from using the top SaaS vendors. Being “stuck in the middle” drives SMM SaaS companies to invest in one of two strategies.

SaaS Payments 52

SaaS Payments Payment Services Payment Methods Marketplace as a Service 52

OPEXEngine

MAY 18, 2021

The growth stages are defined as: Early Stage – Product/Market Fit Stage, . When calculating this metric, it is important to only use contracted recurring revenue and not one-time payments from services or any other one-time payment. . Growth Stage – Scaling the Business, and .

SaaS Payments 98

SaaS Payments Metrics Payments Payment Services 98

Sales Hacker

MAY 15, 2023

I’ll talk you through figuring out if you’re ready to hire salespeople, and make my pitch for why a founder-led sales strategy makes sense for early B2B startups. Hiring a sales team too soon can lead to issues like: Your team tries to sell a product to a market that doesn’t need it or want it. And this is a big deal.

Sales Hiring 85

Sales Hiring Scale Outsourcing Services Payment Services 85

SaaStr

MARCH 19, 2019

For those of you who did not clap, Stripe is a set of developer APIs that help businesses accept payments online and do all sorts of innovative things in moving money in the cloud. We have over 1,500 apps listed in our app directory, so those are with third party partners. Thank you Ceci. I’m Vicki Lin.

Payments 122

Payments Scale Scaling Revenue 122

SaaStr

MAY 9, 2019

Most people know the YC Accelerator, but YC actually has a number of programs now, including Amook, the Accelerator, a Series A program to help companies raise Series A, and a growth program to help companies expand post product market fit. Sometimes we call ourselves experts in failure. Like any good list, I have a top ten list.

Sales Hiring 169

Sales Hiring Scale Payment Solutions Banking 169

ChurnZero

MAY 20, 2021

Chasing the wrong priorities and investments can quickly snowball and compound over time, resulting in stunted progress and flatline growth. That’s why it’s essential to invest in the people, processes, and technologies that create the most value for your customers and your organization. Traits: Product-market fit. $6M

Customer Success 90

Customer Success Payments Payment Services Scale 90

Chart Mogul

MARCH 9, 2020

CEO Joel Gascoigne tells us about the decision to invest in new analytics tools and how Buffer sustained long-term growth thanks to growing their ARPA. For the first 2-3 years of Buffer’s existence, Joel and his team did not need a specialized solution for subscription analytics. The Solution: Invest in a revamped data infrastructure.

Payment Solutions 52

Payment Solutions Payment Features Payments Outsourcing Services 52

Chargify

APRIL 23, 2019

There are specific stages a software-as-a-service (SaaS) company moves through during its life cycle. You may also hear this stage referred to as discovery , vision/mission , or problem/solution fit. and ‘Does my proposed solution solve it effectively?’ Finding channel/market fit. Are we still a startup? Pre-Startup.

Scale 74

Scale SaaS Payments Scaling Payment Services 74

FastSpring

APRIL 13, 2023

From leading sales at Zillow to brand strategy at Tumblr to revenue at FiscalNote (a global policy platform), Justin Scott started noticing a trend. Across markets, companies were “taking big data sets and visualizing them in interesting ways to create user experiences.” But the market of eto is fairly small. Jera Brown Nice.

Payment Methods 124

Payment Methods Marketing Payments SaaS Payments 124

SaaStr

NOVEMBER 2, 2019

How should this data feedback into your product roadmap and pipeline? * How does Krish think your customer acquisition and GTM strategy has to change with the movement from SMB to enterprise? Krish Subramanian: We are software engineers by training. Does it have to be in person? What questions reveal the most?

Scale 131

Scale SaaS Payments Sales Recruiting Payment Services 131

SaaStr

APRIL 23, 2019

How they came up with the idea of Brex, and product market fit. Dashboard, which was a payments company back in Brazil that did payment processing, like Stripe, Braintree, or ePay, all those … That’s you guys’ versions of the company. We know a lot about payments. Did you have a product?

Sales Hiring 172

Sales Hiring Sales Recruiting Scale Payment Methods 172

ProfitWell

MARCH 3, 2020

Dave Kellogg , the consultant, advisor, and blogger with an expertise on enterprise software startups—author of the cleverly titled Kellblog —recently posted a piece on Coronavirus and its correlation to CEOs everywhere. Patrick has written some great content around freemium strategies and how freemium is an acquisition strategy.

Sales Hiring 59

Sales Hiring Scale SaaS Payments Payment Services 59

SaaStr

SEPTEMBER 3, 2019

Lambda School trains people online to be software engineers. Grasswire, it was because we had no team and no monetization strategy, which I do not recommend. At LendUp, it was because we were in the subprime lending space and we were trying to not screw people over, unlike the rest of the market. Join us at SaaStr Annual 2020.

Acquisition 141

Acquisition Software Review Payment Methods Marketplace as a Service 141

FastSpring

FEBRUARY 23, 2023

Needless to say, Michael knows a thing or two about helping software and big tech manage their global marketing presence. I interviewed Michael about successful global marketing strategies. Market Research: How to Quickly Test The ROI of a New Region I asked Michael how to quickly test a new market.

Payment Solutions 126

Payment Solutions SaaS Payments Strategy Software 126

User Pilot

AUGUST 14, 2023

Are you struggling with creating an effective growth marketing strategy? With more players entering the SaaS market and the growing use of digital technology in marketing, traditional marketing alone cannot sustain your business. Therefore, leveraging growth marketing is crucial to stand out among your competitors.

Growth Marketing 87

Growth Marketing SaaS Payments Strategy Payment Methods 87

SaaStr

APRIL 30, 2022

Sitting down with folks and helping them to integrate Stripe on their U app. 10% basically means you don’t have any product market fit. I believe pricing is not enough … There’s not enough investment from companies going into pricing and thinking about pricing. And launching another product.

SaaS Payments 243

SaaS Payments Metrics Payment Methods Scale 243

SaaStr

JUNE 14, 2019

Here’s what Elisa talks about: How to win Talentshare when the system is stacked against you. How to drive synchronization, productivity when your needs are constantly evolving and the talent mix is incredibly fluid and diverse. Dave Kellogg: Well, Harry, I’ve been doing enterprise software for over 25 years.

Sales Hiring 144

Sales Hiring Payment Services SaaS Payments Underperforming Technical Team 144

ProfitWell

OCTOBER 16, 2019

These customers believe in you—s igning a longer contract is a strong sign your customers are willing to commit to your product. If they're willing to make such a big monetary commitment, they're likely more invested in using your product to win and less likely to churn out after a short time period. What is a good churn rate?

Churn 55

Churn SaaS Payments Payments Payment Methods 55

Intercom, Inc.

OCTOBER 16, 2019

The classic example sees a company move from niche startup to mainstream scale-up, but it can also see companies hone their product-market fit by focusing on a more specialized, and yet more lucrative, user base. Entry level application (<$5,000 p.a.). Gaining new customers.

Business Model 195

Business Model Scale Pricing Payment Methods 195

Casey Accidental

DECEMBER 11, 2023

In a previous post , I talked about how product work post-product/market fit shifts from zero to one innovation to features, growth, and scaling work. New Product Value and S-Curve Sequencing In my previous post, I talked about S-Curves. You can read parts 1 and 2 here and here.

Payments 113

Payments Scale Payment Solutions Technical Review 113

User Pilot

NOVEMBER 28, 2023

What GTM metrics should you track as a product marketer? On your way to building a go-to-market strategy to launch a new product, you might wonder the former question a lot. GTM metrics are pieces of data or indicators that help product marketers like you keep track of the success of their strategy.

SaaS Payments 85

SaaS Payments Metrics Customer Lifetime Value Marketing 85

SmartKarrot

NOVEMBER 22, 2022

What is the land and expand strategy? . The land-and-expand strategy starts when you land a small deal with an organization and use the contract to form a solid relationship with the organization by providing superior service. It is also known as the “seed and grow” strategy. It is also known as the “seed and grow” strategy.

Engineering 10

Engineering Scale SaaS Payments Payment Solutions 10

User Pilot

APRIL 18, 2024

In SaaS, getting users to value quickly matters a lot, so invest in onboarding and self-service support. Userpilot is a product onboarding platform that can help you with that. Try Userpilot and Take Your Product Marketing to the Next Level Get a Demo 14 Day Trial No Credit Card Required What is a conversion path?

Payment Methods 85

Payment Methods Marketing SaaS Payments Payments 85

User Pilot

MARCH 9, 2023

In this article, we’ll discuss customer attrition in depth and discuss the strategies you can use to reduce churn and increase customer retention and loyalty. TL;DR Customer attrition, also known as customer churn , takes place when customers leave your product or service. What is customer attrition?

Underperforming Technical Team 94

Underperforming Technical Team SaaS Payments Payment Solutions Payment Services 94

Andreessen Horowitz

NOVEMBER 28, 2023

So, I co-founded another payments company called PropertyBridge, which allowed you to pay rent electronically. And I wanted to do another payments company, but I didn’t know what I wanted to do. You’re a payment nerd. So I knew nothing about building a card product. Why don’t you put them on a card?

Merchant Services 87

Merchant Services Payment Methods Payments Payment Solutions 87

Intercom, Inc.

JULY 13, 2018

When it comes to getting the word out about your product, ask yourself, “Who do my customers and prospects turn to for advice when they are looking to learn about great solutions or make a buying decision?” For accounting and payroll products, the No. Can you invest in customer acquisition too early? I built an audience.

Acquisition 156

Acquisition Strategy SaaS Payments Payments 156

Intercom, Inc.

NOVEMBER 27, 2019

. “The reason why businesses grow is they’re in a great market” It’s this approach to scaling their business that has enabled Paddle to achieve 2475% revenue growth over the last four years. It’s even garnered them an enviable position among Deloitte’s Fast50, a list of the fastest growing software companies in the UK.

Payments 186

Payments Scale Revenue SaaS Payments 186

Buffer Resources

OCTOBER 2, 2023

and as far away as Morocco Initial capital invested: $5,000 Financial support for business: Sold stock from a former employer for startup costs; $7,000 loan from family Revenue streams: The Global Grant Writers Collective : An online course, community, and coaching program priced at $500 per month. Business Snapshot Years in business: 6.5

Payment Methods 114

Payment Methods Sales Hiring Payments Business 114

SaaStr

NOVEMBER 21, 2020

I was working on a startup that was an early mobile payment platform. It was basically using Bluetooth and an app on PalmPilots to do wireless payments in restaurants. And there’s a lot of benefit to running a software as a service, in general. So if you’re ERP, boom, Workday.

SaaS Payments 274

SaaS Payments Scale Payment Services Payment Solutions 274

ChurnZero

APRIL 27, 2021

As ChurnZero recently secured a Series B investment bringing our total funding that has been raised to date to $35 million, we thought we’d take a look back and see the role that Customer Success plays at each respective stage of funding for SaaS companies. And we thought, who better to ask than those that chose to invest in us along the way.

Scale 98

Scale Customer Success Payments Underperforming Technical Team 98