Tom Tunguz

DECEMBER 6, 2022

PLG companies spend comparable amounts on sales & marketing (S&M) to SLG companies, but they spend more on research & development (R&D). The chart above shows the combined Sales & Marketing + Research & Development Costs divided by revenue. Engineering teams do this to a lesser extent.

Headcount 300

Headcount Market Research Acquisition Education 300

Intercom, Inc.

AUGUST 26, 2020

With more than half (52%) of companies planning to reduce the size of their team as a result of the current economic downturn, support leaders are turning to technology, not headcount, to scale their efforts. Intercom commissioned an independent market research firm to survey a random sample of 593 support managers and leaders.

Trends 233

Trends Scale Headcount Technology 233

Intercom, Inc.

MAY 9, 2018

It’s easy when R&D, Marketing, Sales and Finance all fit in a single room and two pizzas are sufficient to feed everyone. It’s simple math: if everyone has to be involved in every decision, doubling your headcount quadruples the distinct conversations needed. Market research. Obviously this doesn’t scale well.

Scale 182

Scale Sales Hiring Headcount Scaling 182

BetterCloud

DECEMBER 16, 2020

If your hand is in the air right now, you have a lot in common with most of the folks who attended last week’s webinar—and with the IT leaders that Forrester interviewed for this market research report. Sadalgi was curious to know how many people organizations already have dedicated headcount for this function.

Enterprise 52

Enterprise SaaS Scale Headcount 52

Sales Hacker

JULY 8, 2020

I think the difference is, for example, today Compass has over 400 product and engineering headcount. The scale can happen because you’ve tested a few things and you know the market’s waiting for this, and there’s an opening for it. Maybe they do, maybe they don’t, but that allows us to move faster. .”

Scale 113

Scale Scaling VP of Engineering Technical Review 113

ChurnZero

JANUARY 13, 2023

First, digital CS will become a way of life due to flat or reduced headcount. Organizations tap into customer feedback for free market research. However, it’s tough to predict the future alone — so we asked Customer Success leaders across the industry to share their top trends for 2023. A few common themes emerged.

Trends 98

Trends Customer Success Sales Hiring Scale 98