Tom Tunguz

DECEMBER 6, 2022

PLG companies spend comparable amounts on sales & marketing (S&M) to SLG companies, but they spend more on research & development (R&D). The chart above shows the combined Sales & Marketing + Research & Development Costs divided by revenue.

Headcount 294

Headcount Market Research Acquisition Education 294

Intercom, Inc.

AUGUST 26, 2020

The majority (78%) want to move to a proactive approach, and 50% are deepening their investment in automation. Below we dive into each of the five key trends from our research. Today support leaders are increasingly investing in a different approach – proactive support. The shift to proactive support gains momentum.

Trends 233

Trends Scale Headcount Technology 233

BetterCloud

DECEMBER 16, 2020

If your hand is in the air right now, you have a lot in common with most of the folks who attended last week’s webinar—and with the IT leaders that Forrester interviewed for this market research report. Sadalgi was curious to know how many people organizations already have dedicated headcount for this function.

Enterprise 52

Enterprise SaaS Scale Headcount 52

Sales Hacker

JULY 8, 2020

I think the difference is, for example, today Compass has over 400 product and engineering headcount. The scale can happen because you’ve tested a few things and you know the market’s waiting for this, and there’s an opening for it. Maybe they do, maybe they don’t, but that allows us to move faster. .”

Scale 114

Scale Scaling VP of Engineering Technical Review 114

ChurnZero

JANUARY 13, 2023

First, digital CS will become a way of life due to flat or reduced headcount. Organizations tap into customer feedback for free market research. If Customer Success and onboarding leaders want a seat at the table, they need to be seen as an investment, not a cost, by the C-suite, the board, and with their buyers.

Trends 98

Trends Customer Success Sales Hiring Scale 98