Fri.May 31, 2024

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7 Marketing Hot Takes with SaaStr Founder and CEO Jason Lemkin on the Exit Five Podcast 

SaaStr

SaaStr founder and CEO Jason Lemkin joins Dave Gerhardt on the Exit Five podcast to talk about all things marketing in SaaS: How sales and marketing had changed since 2020 What motivates people to keep going Solopreneurship Jason’s content creation process What makes a great VP of Marketing Questions every marketer and founder should ask in interviews Should the CMO report to the CRO And much more!

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Clouded Judgement 5.31.24 - Software Sentiment Crumbles

Clouded Judgement

Every week I’ll provide updates on the latest trends in cloud software companies. Follow along to stay up to date! Subscribe now Software Sentiment Software sentiment is incredibly low at the moment - and rightfully so. Q1 earnings have been a disaster, and they’ve gotten worse as companies with April quarters started reporting. Nearly 70% of software companies who reported Q1 with an April quarter end guided Q2 below consensus!

Cloud 184
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The Google API Leak Should Change How Marketers and Publishers Do SEO

Sparktoro

Recently, my good friend Wil Reynolds wrote a LinkedIn post questioning whether the recent Google Search API leak had actionable takeaways that would be applicable to customer campaigns.

Marketing 143
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4 Insights From the Google Leak — Whiteboard Friday

The Moz Blog

In this Whiteboard Friday, Tom touches on four particular insights gleaned from the recent Google documentation leak.

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Mastering Apache Airflow® 3.0: What’s New (and What’s Next) for Data Orchestration

Speaker: Tamara Fingerlin, Developer Advocate

Apache Airflow® 3.0, the most anticipated Airflow release yet, officially launched this April. As the de facto standard for data orchestration, Airflow is trusted by over 77,000 organizations to power everything from advanced analytics to production AI and MLOps. With the 3.0 release, the top-requested features from the community were delivered, including a revamped UI for easier navigation, stronger security, and greater flexibility to run tasks anywhere at any time.

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How to Design a SaaS Metrics Dashboard Code-Free

User Pilot

Would you like to learn how to design a SaaS metrics dashboard for your team without any coding? If so, you're in the right place! In the article, you will find examples of various SaaS dashboards and learn how to create them with Userpilot analytics. We also explain what metrics you may want to track and how to use the insights they offer. Let's dive in, shall we?

Metrics 105

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How to Find Product-market Fit: 5 Strategies for Web3

Andreessen Horowitz

5 strategies for finding product-market in web3, from new approaches to customer research to building incentive systems.

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First Round In Depth Podcast on Marketplaces

Casey Accidental

I recently sat down in person with Brett Berson, partner at First Round Capital, to talk about marketplaces on First Round’s In Depth podcast. We cover a lot of different topics such as how to start marketplaces, what factors still matter in building marketplaces in 2024, how competition has shaped some of the biggest categories of marketplaces, as well as some common mistakes to avoid when scaling marketplaces.

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How to Integrate Multiple Platforms with Baremetrics

Baremetrics

Baremetrics subscription reporting data can provide exceptional insights for SaaS brands and startups looking to understand how subscription activity is impacting their business.

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The 4-question test: A strategic guide to customer-led growth

Zuora

By David Warren, Principal Director at Subscribed Institute Retaining customers is a top priority for any subscription-based business. But truly understanding and catering to their needs goes beyond intuition. It requires a strategic framework that delves deeper into the nuances of customer behavior and preferences. We use and promote a four-question test that unlocks […] The post The 4-question test: A strategic guide to customer-led growth appeared first on Zuora.

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Agent Tooling: Connecting AI to Your Tools, Systems & Data

Speaker: Alex Salazar, CEO & Co-Founder @ Arcade | Nate Barbettini, Founding Engineer @ Arcade | Tony Karrer, Founder & CTO @ Aggregage

There’s a lot of noise surrounding the ability of AI agents to connect to your tools, systems and data. But building an AI application into a reliable, secure workflow agent isn’t as simple as plugging in an API. As an engineering leader, it can be challenging to make sense of this evolving landscape, but agent tooling provides such high value that it’s critical we figure out how to move forward.

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How Data Engineers Can Connect All Their Data Using Baremetrics

Baremetrics

Data engineers are often challenged with consolidating diverse data sets from multiple platforms, preventing data silos so they can better store, access, and analyze data effectively. Many businesses rely heavily on their data engineers’ assessments, so this is a crucial task and often a significant challenge.

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When Bundling Makes Sense For Your Business – Zuora

Zuora

Value meals. Home and auto insurance. Streaming services. We see bundling everywhere, but is it the right move for your subscription business? Bundles address challenges companies face in selling individual products or features. By grouping offerings together, they can appeal to specific groups of customers. While some businesses see bundles as a strategic growth driver, […] The post When Bundling Makes Sense For Your Business – Zuora appeared first on Zuora.

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My MRR Data is Different: Why Baremetrics Doesn’t Match Stripe

Baremetrics

If you use multiple data reporting platforms, we can almost guarantee that you’ve experienced that frustrating, squinting-at-the-computer confusion when you find discrepancies in the data— even when both platforms are seemingly tracking simple metrics that should be calculated consistently across the board.

Data 52
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The HR Software Showdown: Eddy HR Vs. Paylocity On Features And Pricing 

How To Buy Saas

In today’s aggressive corporate environment, simplifying human resources (HR) operations is no longer an option; it is a necessity. Consider dealing with piles of paperwork, transferring personnel data between spreadsheets, and manually calculating payroll. This is where human resource software comes in. It serves as a superhero, automating tasks, increasing efficiency, and allowing your HR team to focus on what is most important: your workers.

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.