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The Founder’s Guide to Developer-led Growth with WorkOS (Video)

SaaStr

Developers act, think, and behave differently than your average customer. As an API-first company, WorkOS focuses on selling primarily to developers. Doing Business with Developers. Developers haven’t typically been the buyers in enterprise software, so why should you build for developers?

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11 Key SaaS Roles and Responsibilities in 2023

User Pilot

Before hiring, assess your current needs and hire as your company grows. They also manage finances and supervise one or more engineering teams. Product Marketing Manager: This person is tasked with developing product marketing campaigns , crafting compelling marketing messages, and coming up with ideas to retain customers.

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Intercom’s Rich Archbold on how to run less software

Intercom, Inc.

It means reducing choices amongst engineering teams and standardizing technology, so our team can spend as much time as possible delivering value to customers. Rich Archbold , Senior Director of Engineering, has been at the forefront of codifying and scaling this philosophy over the past few years.

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SaaStr Podcast #403 with Loom VP of Sales Sam Taylor

SaaStr

In Today’s Episode We Discuss: * How Sam made his way into the world of SaaS with Dropbox and how that led to his leading the sales and success team today @ Loom. What was Sam’s biggest lesson from scaling the sales team at Dropbox? When is the right time to hire the first sales rep? Should you hire 2 at a time?

Scale 174
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Drata’s CEO Adam Markowitz on creating a culture of cyber security

Intercom, Inc.

After working on NASA’s Space Shuttle Main Engine, he went on to develop Portfolium, a social networking platform that allows students and graduates to showcase skills beyond the traditional resume to potential employers. Portfolium was eventually acquired, but the team behind it never stopped thinking about a better way to do it.

Scale 211
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10 key lessons SaaStock18 attendees picked up

SaaStock

Here is what he writes: Kieran Flanagan , VP of marketing at HubSpot, shared some interesting insights on approaching new ideas for scaling up your business. The Gold: these are very rare and hard to achieve at the scale-up stage, so you’ll mostly encounter them with startups. Work on developing your brand. The best part?

Scale 103
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SaaStr Podcasts for the Week with Crossbeam and Podium – January 10, 2020

SaaStr

Prior to Crossbeam, Bob founded Stitched, a powerful ETL service built for developers that was acquired by Talend in 2018. At what scale does that become impossible? How does Bob think about when is the right time to hire a Head of Partnerships? What are the drivers of its death?