Baremetrics

DECEMBER 7, 2023

Here’s an overview of the series: Part 1: How to Categorize Expenses in a SaaS Startup v2.0 Even without any breakdowns, obviously the CEO was fully aware of the company’s increased spending in sales and marketing. What’s their new CAC Payback Time? Use area charts for more detail. New Gross Margins?

Merchant Services 90

Merchant Services Startup DevOps as a Service SaaS 90

SaaStr

JULY 5, 2019

For me, it took a while to build up the experiences and confidence to get there: First, I worked with enough startups and CEOs to “get it”. I had a chance as a startup lawyer working in “Silicon Valley” to work with 20+ startups. Second, I joined the best startup that would have me, as a Director and then Senior Director.

Part-Time VPE 157

Part-Time VPE Fractional VPE CTO Hire Sales Recruiting 157

SaaStr

AUGUST 18, 2019

Even if you don’t like sales, or big companies, or whatever. Not hiring a good enough CTO. If you never thought you’d sell to sales reps, and even sort of hate sales, but that’s your core customer — embrace it. A bit more here: 15+ of The Top Sales & Marketing Mistakes SaaS Startups Make | SaaStr.

Growth Hacking 116

Growth Hacking CTO Hire Startup Sales Hiring 116

SaaStr

JANUARY 12, 2022

Indeed this was also my #1 mistake and the #1 I see from so many startups learning to go upmarket. You have to be careful to pair that with someone strong to manage the relationship, that has more time and that also can be trusted. As a founder, you’ll just run out of time to properly manage key customers and partners yourself.

CTO Hire 277

CTO Hire Sales Hiring New CTO CTO 277

SaaStr

DECEMBER 3, 2020

403: Sam Taylor is the VP of Sales and Success @ Loom, the startup that helps you get your message across by making it easy to record instantly shareable videos. Before Quip, Sam spent an incredible 3 years at Dropbox where he was the first enterprise sales rep in the entire company. Should you hire 2 at a time?

Scale 173

Scale Sales Hiring Sales Recruiting Sales 173

SaaStr

FEBRUARY 25, 2020

Just like filing your income tax returns or hanging that state-mandated safety poster up in your break room, sales tax is a back-office pain point, not a profit center. . That makes sales tax compliance easy to ignore… until it becomes a problem. . Why is sales tax such a pain for SaaS companies? There are a few reasons.

Merchant Services 172

Merchant Services Scale Technical Review Sales Hiring 172

Tom Tunguz

NOVEMBER 18, 2015

Last night, SaaS Office Hours hosted Optimizely co-founder and CTO Pete Koomen. First, hire a management coach to work with you as the company grows. The best ways he found to learn leadership skills was to hire a management coach to meet him once per month, to talk through the issues facing him at Optimizely.

CTO Coach 101

CTO Coach Sales Hiring CTO Hire Startup 101

User Pilot

JULY 27, 2023

Before hiring, assess your current needs and hire as your company grows. What to do before building a team for your SaaS company You can’t just jump into hiring without some forethought, or you’ll make many mistakes. Before the hiring process, take some time to decide on your current needs and hire as your company grows.

Sales Hiring 95

Sales Hiring SaaS Payments Sales Recruiting CTO Hire 95

OpenView Labs

MARCH 17, 2020

When you ask average questions, you get average hires. If a potential senior hire has gotten so far as to talk with the CEO , she’s probably someone the company wants. Related: Are You Hiring for Culture Fit or Culture Add? For example, I met with a new client recently, the CTO of a fin-tech startup.

Sales Hiring 52

Sales Hiring CTO Hire Interviewing Underperforming Technical Team 52

SaaStr

NOVEMBER 11, 2022

They were aware of it, but startups that I work with closely or invested in, if they got all the way to 25 million with 75% NRR, I would tell them to quit today. They have service and all this, but the second cloud for them was sales. Your core models for sales, for marketing spend, for hiring and engineering and product.

Outsourcing Services 186

Outsourcing Services Banking CTO Hire New CTO 186

Sales Hacker

FEBRUARY 17, 2021

analyzing how often Directors and Executives are involved in the sales process. Scott pulled the research from Chorus, which reported that over five weeks (~May-June 2020), 88% more directors have been joining calls and 72% more executives are joining sales calls on the sell side. Playing the right roles.

Underperforming Technical Team 121

Underperforming Technical Team CTO Hire CTO Coach Technical Review 121

The Angel VC

OCTOBER 18, 2012

Continuing my little series using the "minimum viable" approach , here is my 2nd DO for SaaS startups: Build the right team I've written about the topic before, so if you've read this post from early this year most of what I'm going to write now won't be new for you and you may want to skip this article. What comes next?

Sales Hiring 121

Sales Hiring CTO Hire Startup Outsourced Development 121

Kellblog

JANUARY 29, 2020

The majority of startups solve a problem that is already being solved in some way today. Most interesting ideas attract several startups so, odds are, you have fairly direct competitors pretty much from inception. Some startups have relatively complete teams while others have only a CEO and CTO and a few functional directors.

Startup 99

Startup Sales Hiring CTO Hire New CTO 99

SaaStr

JANUARY 17, 2020

. * What are the biggest green lights for CIOs when startups are pitching them? What are the biggest red flags CIOs see when startups are pitching them? What must startups always remember when pitching CIOs? * What must startups remember about how CIOs think about price? Where do founders make mistakes in negotiation?

CTO Hire 133

CTO Hire compliance Scale Startup 133

OpenView Labs

MARCH 10, 2020

Adapting sales cycle expectations for the enterprise. Enterprise sales cycles are significantly longer and more complex than those of smaller customers. A lot of our clients want to target CTOs or C-level executives,” said Valentino Volonghi, CTO of AdRoll. That’s not always the best way to go, practically speaking.

Enterprise 52

Enterprise Software Review CTO Hire Software 52

SaaStr

OCTOBER 25, 2023

For part one of this Ask Me Anything session, Jason covers everything you need to know about hiring your first VP of Sales, what he really thinks about AI, what the future of lead generation in 2024 looks like, and much more. Lead generation tools do change, but the basic motions of sales and marketing haven’t changed much.

Scale 241

Scale Sales Hiring AI Sales Recruiting 241

SaaStr

JANUARY 10, 2020

297: Bob Moore is the Founder & CEO @ Crossbeam, the startup that helps companies find overlapping prospects and customers while keeping the rest of their data private and secure. Does Bob agree with the notion that channel sales have completely died in the world of SaaS? 298: Startup success is not exclusive to Silicon Valley.

Sales Hiring 132

Sales Hiring Scale Outsourcing Services CTO Hire 132

Kellblog

APRIL 4, 2021

The CEO said to the CTO as we were leaving, “spend the $9M anyway.” To investors [4], advisors, and startup execs as a reminder that founders are not managers, even though sometimes we might like them to act more as if they were. We don’t have a sales model, so why are you calculating its efficiency?

CTO Coach 99

CTO Coach CTO Hire Sales Hiring CTO 99

SaaStock

MARCH 29, 2019

Which is why you should sign up for the 2 for 1 Insider Sale and get two people for the price of one. The Gold: these are very rare and hard to achieve at the scale-up stage, so you’ll mostly encounter them with startups. Hire Game Changers to Propel Growth. Covering all ground won’t be easy. Full post. . Full post. .

Scale 103

Scale Sales Hiring CTO Hire Social Media 103

SaaStr

MARCH 3, 2020

Brendon introduces his playbook to hiring the first VP of Sales from his experiences as VP of Sales at LinkedIn, EchoSign, Talkdesk and more. Learn the dos and don’ts to make the correct hire the first time and not rush into hiring the wrong VP of Sales, which can cost the company months or even years.

Sales Hiring 155

Sales Hiring Sales Recruiting Scale CTO Hire 155

Intercom, Inc.

DECEMBER 21, 2021

Will Larson , CTO of Calm. Maggie Hott , Director of Sales at Webflow. Des Traynor , Co-founder and CTO of Intercom. Webflow’s Maggie Hott on building a scalable sales team from the ground up. Scaling a sales team is not for the faint of heart – for one, it’s not even that much about selling.

VP of Engineering 118

VP of Engineering Scale Technical Review Outsourcing Services 118

User Pilot

MARCH 7, 2024

This could be explained by the fact that it was women, more often than men, who had to step down and work part-time to take care of stay-at-home children during the pandemic. It was an iPad interactive brochure and sales tool for sales centres. Sima Banijamali – Sr. I knew nothing about tech.

Technical Review 105

Technical Review CTO Coach Sales Hiring CTO Hire 105

Intercom, Inc.

JANUARY 5, 2022

Suddenly, the team got to know SOC 2 Reports all too well and realized just how burdensome and unscalable it could become, especially for high-growth startups. Evernote’s CTO on Your Biggest Security Worries From 3 to 300 Employees. Liam: I’ve read a lot about difficulties in startups becoming SOC 2 Compliant.

Scale 211

Scale compliance Software Review Technical Review 211

SaaStr

MARCH 26, 2024

AI is coming for sales and marketing, and Jason is a super fan of AI in marketing. Because hundreds of the best founders are radically ripping through post-sales AI, and now it’s time for marketing. It’s challenging to find super high-quality folks unless you’re in B2C, where customer support is sales.

AI 236

AI Pricing Artificial Intelligence Scale 236

SaaStr

JULY 28, 2021

One of the most popular sessions at SaaStr Annual, Busting the Myths About Startup Success with BlackLine CEO and Founder Therese Tucker is up at the top of our must-watch list. I retired from SunGard Treasury Systems as their CTO. We see that guy all the time down in LA. Don’t be that guy with your startup.

Startup 271

Startup CTO Hire Sales Hiring CTO Coach 271

Point Nine Land

APRIL 9, 2021

So if you’re a US-based startup, you might be able to shoot slightly higher ;) Unlike SaaS companies which have been around for years, B2B marketplaces are a relatively new category and not many investors have invested in them yet. In general, European rounds tend to be slightly smaller and valuations slightly lower than they are in the US.

Marketplace as a Service 59

Marketplace as a Service Payments B2B SaaS Payments 59

Natalia Luneva

APRIL 30, 2021

We don’t necessarily think it affects our sales, but it definitely impacts overall customer satisfaction. . Of course, our team is involved to an extent, and we have an external part-time moderator for support. What’s the most essential thing for an early-stage startup? Of course, “real feedback from users”. #9

Marketing 98

Marketing Social Media SaaS New CTO 98

SaaStr

JULY 13, 2023

Startups come in all shapes and sizes on various stages of a timeline, yet it’s not surprising how many have the same questions and concerns about how to scale from x to y to z, the right time to hire and fire, and how to keep a team motivated during hard times. Q: Where Should SDRs Report — Marketing or Sales?

CTO Hire 180

CTO Hire Sales Recruiting Sales Hiring Scale 180

Mucker Capital

APRIL 6, 2023

Hila Qu joined Mucker’s Tony Yang for an Ask-Me-Anything (AMA) conversation about Product-Led Growth (PLG) for Startups to kickoff the 2023 Mucker Growth Series. Hila Qu has been the Head of Growth or VP of Growth at a number of different companies and startups, most notably Acorns and GitLab. That is a natural hurdle for PLG motion.

Startup 52

Startup Scale CTO Hire Outsourced Development 52

SaaStr

APRIL 7, 2021

The first type is the kind of management team hired by second+ time founders. They often staff up their teams with folks they already know and have been successful with at their last startup. Often folks they convince to once again be a VP of Eng or VP of Sales. But most of us are first-time founders, or close to it.

Part-Time VPE 234

Part-Time VPE Sales Hiring Sales Recruiting CTO Hire 234

SaaStr

DECEMBER 20, 2023

So to serve both segments at the simultaneously, ZoomInfo has been rolling out a Product-led sales motion, that gives the ability for an SMB customer to sign up directly on their website for a free trial and grow into a paid customer, without ever having to talk to an sales rep or go through a demo process. So, what’s new at ZoomInfo?

New CTO 250

New CTO Scale Sales Hiring AWS 250

ProfitWell

JANUARY 24, 2020

The Athletic 's strategy for the past three years has been to hire top-talent journalists in the sports space, getting people to pay for high-quality journalistic content. The waitlist is free and open to anyone, and includes a gamification situation that other startups and traditional automakers haven’t yet dabbled in.

Sales Recruiting 40

Sales Recruiting CTO Hire New CTO Sales Hiring 40

Sales Hacker

JUNE 12, 2020

This video training was originally presented at the 2019 Sales Hacker Success Summit. In it, Co-Founder and CRO of Kronologic, Aaron Bollinger, shows us how to close enterprise level deals when you’re a startup. How to overcome limited sales support. How to overcome limited sales support (06:15). ? What You’ll Learn.

Enterprise 69

Enterprise CTO Hire Startup Technical Cofounder 69

SaaStr

AUGUST 2, 2020

I retired from SunGard Treasury Systems as their CTO. We see that guy all the time down in LA. Don’t be that guy with your startup. The reality is most startups fail. There were any number of times when I was really convinced that it was a dead, dead, dead proposition. We failed almost many times.

Startup 155

Startup CTO Hire Scale CTO Coach 155

Sales Hacker

SEPTEMBER 29, 2020

Today on the show, we’ve got Vishal Sunak, CEO and co-founder of LinkSquares, a company that applies AI to your contract. Subscribe to the Sales Hacker Podcast. Sam Jacobs: Today on the show, we’ve got Vishal Sunak, CEO and co-founder of LinkSquares, a company that applies AI to your contract. We’re on iTunes.

Scale 107

Scale CTO Hire Scaling CTO Coach 107

SaaStr

JUNE 1, 2021

Co-founder and CTO Dharmesh Shah shared with us how they got there — and the top mistakes they made — just 3 quarters after their IPO. We have someone that probably 98 percent of you know virtually or socially in some sense, Dharmesh Shah, founder and CTO of HubSpot. But of course, it wasn’t always quite that big!

Part-Time VPE 220

Part-Time VPE Technical Cofounder CTO Hire New CTO 220

SaaStr

SEPTEMBER 24, 2021

Michael Seibel, YC Partner and CEO of YC’s Startup Accelerator @ Y Combinator. Amy Appleyard, VP Sales @ VMWare. Michelle Benfer, VP, Head of North America Sales @ HubSpot. Christine Spang, Co-Founder and CTO @ Nylas. Dave Walters, CTO @ Hired. Christa Diaz, Senior Director, Customer Success @ Hired.

VP of Engineering 271

VP of Engineering Technical Cofounder CTO Coach CTO Hire 271