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GTM 151: AI-First GTM, Lean Teams, & Customer Obsession with Dennis Lyandres

Sales Hacker

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Dennis Lyandres is an Advisor with ICONiQ and a Board Member of Speedchain and CaptivateIQ. He’s now an investor, advisor, and board member to iconic B2B SaaS companies, and one of the most respected voices in GTM for vertical SaaS.

AI 88
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GTM 153: Building Technical Growth Machines & Signal-Based Selling with Austin Hughes

Sales Hacker

We get into the tactics, how to validate and scale Go-To-Market programs, how to operationalize product data, what technical growth really means in 2025 plus why AI doesn’t eliminate the need for growth. Sophie Buonassisi: I wanna transition to a little bit more around the technical side. Enjoy the episode.

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The State of GTM Jobs: Customer Success

Sales Hacker

… Scott Gifis (CEO of NoFraud) advises: This challenge becomes even more pronounced as companies cater to different customer segments or profiles with varying needs. The Technical Model: Centered on support or professional services, this model often monetizes certain functions, particularly for highly technical or complex products.

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GTM 140: How Microsoft Scaled from $600M to $5B: The Enterprise Playbook with Hayden Stafford

Sales Hacker

Technically deep, deep, deep, but also business deep. What that CEO is compensated on, or what the CRO is metriced on. Uh, so it’s, I advise any company that’s getting going. Net [00:48:00] retention is a CS sales number of service ses, so basically compensating around net retention. Um, and just.

Scale 63
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Optimizing GTM for PLG with Stage 2 Capital Co-Founder and Managing Director Mark Roberge (Pod 594 + Video)

SaaStr

He advises bringing these features to a B2B growth team and then shares mistakes that B2B companies make while adding go-to-market (GTM) to PLG. They invest development resources for non-technical people to quickly run and analyze these experiments. Mistake #3: Not designing a sales compensation plan for PLG. “We

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The Top 18 SaaStr Articles on Excelling at Work

SaaStr

Tie compensation to these metrics to incentivize performance. A classic on founder compensation, always one of the most searched topics. He advises that when these warning signs appear, founders should make a change sooner rather than later to avoid further issues. How does a CEO/founder/owner pick his salary?

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What Type of Job is This: My First Year as Chief Product Officer

Casey Accidental

I had been an advisor for Eventbrite for about two years, so I had a lot of comfort with the CEO and many of the executives before ever starting the role. When I started advising Eventbrite, the company had a business unit structure, so it didn’t even have a CPO role, but product leaders embedded into different business units.