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5 Holiday Promotion Strategies for SaaS and Software Sellers to Increase Customer Lifetime Value

FastSpring

We asked five SaaS and software companies what they did for existing customers around the holidays. In this piece, you’ll find successful strategies to reward customers, reduce churn, and increase their lifetime value. To combat those negative feelings, run specific promotions for current customers to reduce churn.

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Mastering the Art of Complex B2B Recurring and Subscription Billing: Navigating Financial Process Complexity in B2B Subscriptions

Blulogix

This post covers the challenges of financial process complexity and outlines strategies for streamlining these critical operations, ensuring accuracy, compliance, and customer satisfaction. As businesses strive to adapt to the evolving landscape of subscription services, the intricacy of financial operations increases.

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What Is Loyalty Segmentation? The Ultimate 2024 Guide

User Pilot

Loyalty segmentation is the process of dividing customers into distinct groups based on their loyalty and engagement levels. The goal of loyalty segmentation is to boost customer lifetime value by retaining high-value customers for longer. Create custom segments with Userpilot. Free trials.

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How to Find the Best Subscription Management Tools

Subscription Flow

3. Marketing software : say your subscription management tools have identified a few customers who are at the risk of churning away from your service, what this integrated marketing software can do is it can automatically be fed that data and then send out reminder emails or discount offers to help retain those customers.

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Value Metrics Guide for SaaS Companies

User Pilot

Good value metrics are easy to understand for users, aligned with product value , and grow with customer usage. To evaluate your value metrics and how you use them in your pricing plan, you can track metrics like customer churn , user retention, MRR, or customer lifetime value.

Metrics 88
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SaaS Valuation: How to Value a SaaS Company + Tips for Improving Valuation

User Pilot

Metrics that can affect SaaS business valuation include Monthly /Annual Recurring Revenue, Customer Acquisition Cost , Customer Lifetime Value , Net Revenue Retention, Total Addressable Market, and YoY Growth Rate. Finally, accurate valuations are also important for regulatory compliance and taxation purposes.

SaaS 84
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How FastSpring Drives SaaS Growth: Q4 Product Updates

FastSpring

The subscription dashboard allows you to drill down into MRR, customer lifetime value, churn rates, and beyond. Global payment compliance — FastSpring maintains payment compliance standards for all transactions, such as PCI-DSS, PSD2, and other regional compliance standards.