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Marketing Your Video Game Outside of Game Marketplaces & App Stores

FastSpring

And as the CEO of both Skillshot Media (a turnkey events production company for esports events) and Ghost Gaming (a “gaming lifestyle brand” that supports esports teams and gaming content creators such as Twitch streamers), he dives ever deeper into marketing to gamers and other gaming industry professionals.

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What Brands Look for When Considering Acquiring Software Companies

FastSpring

As the Director of Corporate Development & Strategic Partnerships at WP Engine , Carl has worked on many acquisitions and partnerships, including brands like Flywheel, Perfect Dashboard, Block Lab, and recently, Delicious Brains. How you should think about building a sellable business. Jump to highlights.

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SaaS Companies: Four Signs You’ve Outgrown Stripe

FastSpring

When you’re using a DIY payment solution like Stripe, making it work for your business falls on your developers. From testing out plugins to setting up new payment methods, maintaining Stripe can be very time-consuming. I interviewed him live on LinkedIn about four signs that SaaS companies have outgrown Stripe.

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User Profile: What Is It and How to Create One?

User Pilot

If you use social networking platforms (and who doesn’t), you already know what a user profile is. Sentiment data reveals how customers feel towards the product or brand, guiding satisfaction efforts. Technographic details on devices and platforms used to ensure compatibility and support across technologies.

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Why We Created a Slack Community for SaaS and Software Professionals

FastSpring

In our first post about our online community , we mentioned launching the Global SaaS Leaders Slack group because we saw a need for the kind of software-and-SaaS-focused community we’d want to be a part of. More established professionals and businesses (less students and early-stage startups). That includes: A global focus.

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Here’s Who’s Hiring a VP of Sales in January

SaaStr

We also recommend diving into some of our top articles on how to succeed during the interview process and your first few months once you’ve gotten the job including: How to Succeed as a First-Time VP of Sales. Uzio , an HR, benefits, and compensation solution, is looking for a VP of Sales to manage a growing team of five AE’s.

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Best Recruiting Software

Neil Patel

Thankfully, there’s recruiting software that helps you do precisely that and then some. With so many recruiting software options to choose from, the problem is that it quickly becomes an overwhelming choice to make. No one wants to invest in tools that aren’t entirely useful to their process. You’re hardly alone in that camp.