Chaotic Flow

OCTOBER 8, 2013

This is the fifth and final post in a series that explores SaaS marketing strategies that drive growth throughout the customer lifecycle using the three fundamental SaaS growth levers: customer acquisition, customer lifetime value and customer network effects. SaaS Product Secret #3 | Enable Ecommerce.

SaaS Payments 200

SaaS Payments Payment Methods Payments Scale 200

Stax

MARCH 16, 2025

Key metrics include customer churn rate, revenue churn, and net revenue retention (NRR). Lower churn leads to higher customer lifetime value (LTV), better brand reputation, and increased revenue. Happy customers bring referrals, fueling organic growth.

Payment Solutions 88

Payment Solutions Software Review Churn SaaS Payments 88

Incredo

JULY 14, 2019

Over time printed newspapers were replaced with online sources of information but the subscription pricing model didn’t lose its popularity and spread in other industries too, from cable television to health clubs and from online academic journals to software providers. Boring, right?). Let’s discuss the difference in the next section.

Payment Features 184

Payment Features SaaS Payments Payment Methods Subscription 184

FastSpring

OCTOBER 31, 2019

When you hear the word “haunted,” odds are the first thing that comes to mind is not ecommerce. But in keeping with the Halloween theme, I’m going to discuss five key factors in ecommerce that you don’t want to come back to haunt your software company. Goblins, Ghouls, and Global Regulations | GDPR & PSD2. The root of the cause?

Payment Methods 90

Payment Methods Payment Services Payments Payment Solutions 90

Neil Patel

SEPTEMBER 21, 2021

BNPL allows consumers to split large purchases into several monthly payments, interest-free. Customers don’t just like BNPL; it also encourages them to manage their budget in a way that helps them pay for higher-priced items. PayPal’s offering integrates with the PayPal wallet, allowing users to easily manage payments.

Payment Methods 140

Payment Methods Payments Merchant Services PayPal 140

Subscription Flow

OCTOBER 16, 2024

Operating a business entails a number of processes like managing products and payments, invoices, customer engagement, revenue, unpaid invoices and much more. It streamlines your entire billing process from invoice generation to payment collection. Let us not forget the possibility of human error in customer engagement.

Payment Services 59

Payment Services Payment Solutions Payment Features SaaS Payments 59

Totango

AUGUST 23, 2022

Finally, we’ll offer some guidelines on how to structure your B2B customer journey map around key touchpoints and how to use technology to automate an effective touchpoint management strategy. What Are B2B Customer Journey Touchpoints? B2B customer journey touchpoints are occasions when business customers interact with a brand.

B2B 122

B2B Payment Methods Payments SaaS Payments 122

Subscription Flow

MAY 22, 2024

First impressions are rarely the last impressions, but they can prove to be just that for your company if you do not strategize a high customer lifetime value (LTV) for SaaS businesses. When customers consistently return to make purchases, it is usually a positive indication that your company is doing well.

Customer Lifetime Value 52

Customer Lifetime Value SaaS Payments Payment Services Technical Advisors 52

Stax

MARCH 18, 2025

Join the payments-led growth movement Sign up to keep up-to-date with the latest trends in payments, vertical SaaS, and technology from industry experts. Take a traditional business, like a furniture store. If customers want to make a switch to another SaaS competitor, it’s easier to do so, affecting the bottom line.

Scale 117

Scale Payment Services Payments SaaS Payments 117

Neil Patel

DECEMBER 8, 2021

Holiday shopping season is quickly approaching, so now is a great time to start thinking of ways to attract shoppers to your online store and increase e-commerce conversions during the holiday season. Ad retargeting is a paid ad strategy that targets audiences who have previously visited your website. Customers want value.

Payment Methods 103

Payment Methods Payment Services Technical Review Payments 103

Baremetrics

SEPTEMBER 2, 2021

Most SaaS businesses adopt a subscription-based model supported by a recurring payment system. Setting up a recurring payment system can be complicated and requires the right tools to measure, manage, and review payments regularly. Customer Lifetime Value iii. Processing such payments can be complex.

Payment Services 89

Payment Services Merchant Services Payment Features Payments 89

Intercom, Inc.

NOVEMBER 7, 2018

When the customer converted in your shopping cart, you had to pay a payment processing fee, right? All of these factors should be accounted for in your CAC calculations to make sure you’re doing an honest accounting of what it’s costing you to acquire a customer. Some of them are smart investments, others make no sense.

Acquisition 202

Acquisition Scale Advertising Customer Lifetime Value 202

FastSpring

JUNE 5, 2019

By giving your customers a subscription option, they can purchase your product over and over without having to think about it. And you won’t have to think about it either; you can increase your customer lifetime value in your sleep by simply offering a subscription option. Communicate Regularly. Be Transparent.

Payment Methods 104

Payment Methods Payment Solutions Software Review Payment Services 104

FastSpring

OCTOBER 13, 2020

Here’s why: It’s cheaper to get your existing customers to make repeat purchases than it is to get a new customer. In fact, getting a repeat customer can cost anywhere from five to 25 times less than finding a new customer. And here are our top tips to get your existing customers to buy more.

Retention 148

Retention Payment Features Payment Methods Social Media 148

User Pilot

JANUARY 26, 2023

But first, let’s talk about what customer loyalty is: TL;DR Customer loyalty is an emotional bond between a brand and its customer that makes them consistently do business with a particular brand and recommend it to other potential customers. Advocacy comes after customer loyalty.

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SaaS Payments Payment Solutions Metrics Payment Methods 98

User Pilot

AUGUST 31, 2023

What is the purpose of customer acquisition in SaaS? The purpose of customer acquisition is to help companies expand and make more revenue. New customers bring in subscription fees, licensing charges, or usage-based payments, which are the lifeblood of SaaS businesses.

Acquisition 110

Acquisition SaaS Payments Payment Methods Metrics 110

ProfitWell

JUNE 15, 2020

Here are the main takeaways: Customers expect highly-personalized experiences and contextualized customer journeys. While artificial intelligence (AI) is projected to grow 176% over the next two years, marketers need to balance personalization with privacy. Customer LTV. Customer Acquisition Cost (CAC).

Payment Methods 76

Payment Methods Merchant Services Customer Lifetime Value Payments 76

Totango

DECEMBER 15, 2020

Customer success is the key to building strong customer relationships. When your brand helps your customers succeed at their goals, they want to continue your relationship. Customer success nurtures the positive experiences of your brand, promoting repeat business and retention.

Customer Success 117

Customer Success Payments Payment Methods Payment Solutions 117

User Pilot

NOVEMBER 28, 2023

The total expense of bringing a new customer on board. Customer churn rate. Customer lifetime value. The total revenue a company can expect from a single customer over the course of their relationship. Customer activation rate. Website traffic. Demo bookings. It can be organic or non-organic.

SaaS Payments 105

SaaS Payments Metrics Customer Lifetime Value Marketing 105

Stax

APRIL 17, 2025

Whether you’re a startup with a freemium model or an enterprise SaaS subscription, upselling and cross selling can drive lasting growth by enhancing customer satisfaction and increasing customer lifetime value. Lets say your customer has been using your billing software to send out invoices.

Payments 88

Payments Merchant Services SaaS Payments Payment Services 88

Chart Mogul

FEBRUARY 5, 2018

In 2016, Apple rolled out expanded support for the subscription model in iOS apps — suggesting that subscriptions were the future for publishers on the App Store. Firstly, here are the subscription features Apple currently supports on the App Store: Auto-renewable subscriptions (user automatically remains subscribed until cancellation).

Payment Methods 60

Payment Methods Payment Solutions Subscription Payment Features 60

Full Session

DECEMBER 6, 2024

The ideal customer moves through the conversion funnel with little frictionthey view your website, click on your CTAs, and dive head-first into your desired action. Unfortunately, real-world customers aren’t like that. Conversion funnels play a big role in how your business connects with potential customers.

Payment Methods 98

Payment Methods Sales Payment Solutions Payment Services 98

User Pilot

NOVEMBER 30, 2023

Looking to perform a CRO audit for your website and app? Based on the insights you generate, you can create better experiences for website visitors and users, driving more engagement, conversion, and retention. A detailed audit reveals the state of your platforms, showing your weak points and conversion drivers.

SaaS Payments 105

SaaS Payments Payment Services Payment Methods Payment Solutions 105

FastSpring

NOVEMBER 22, 2022

This is why more and more SaaS companies are seeking out merchant-of-record solutions like FastSpring to simplify their payment stack and reduce the risk and complexity of transacting around the world. From pricing to payments, billing, tax management, and more.”. Below you’ll find details about what’s new in our platform.

Merchant Services 78

Merchant Services Payments SaaS Payments Payment Solutions 78

ProfitWell

MAY 26, 2020

Since physical stores are closed and customers are buying products online, their first physical interaction with an item is when the packaged is delivered. Brands need to optimize the shipping, packaging, and unboxing experience to nail that first impression. Customers are increasingly environmentally focused.

Payment Methods 56

Payment Methods Payment Services Payments Customer Lifetime Value 56

Baremetrics

MAY 18, 2021

When marketing a subscription business, you face even more challenges, like balancing retention and acquisition efforts, identifying new features that your customers are interested in, and working to maximize customer lifetime value. Your SaaS funnel is a model that visualizes important stages along the customer journey.

SaaS Payments 100

SaaS Payments Customer Lifetime Value Payments SaaS 100

Baremetrics

AUGUST 18, 2021

Invoicing is a sales process where a seller issues a commercial document to a buyer requesting payment. This document shows all products and services rendered, the payment owed, and the contact details of both the buyer and the seller. Invoicing can be done for both recurring and one-time payments.

Payment Features 83

Payment Features SaaS Payments Payment Methods Payment Solutions 83

User Pilot

AUGUST 14, 2023

The 6 key growth marketing metrics are customer acquisition cost, conversion rate , activation rate , product adoption rate , customer lifetime value , and retention rate. Get a Userpilot demo to execute the most effective growth marketing strategies, drive users across the customer journey, and boost business growth.

Growth Marketing 98

Growth Marketing SaaS Payments Strategy Payment Methods 98

Baremetrics

OCTOBER 10, 2021

Your SaaS company likely uses a CRM and/or payment processing software, and the data required to compute these core metrics can be all over the place. Integrating innovative software that can cull MRR values from CRM and payment processing systems is a valuable shortcut. Here too, Baremetrics can do all this for you.

Payments 98

Payments Payment Methods Payment Solutions Marketing 98

User Pilot

AUGUST 6, 2024

5 Stages of the B2B SaaS marketing funnel Acquisition : This stage focuses on attracting potential customers to your product through social media, SEO, and paid ads. The goal is to create awareness and draw traffic to your website or app. Metrics to track here include engagement, website traffic, and trial sign-ups.

SaaS Payments 103

SaaS Payments Metrics Scale Sales Funnel 103

Baremetrics

AUGUST 21, 2021

Calculating cash flow with the direct method 2. Calculating cash flow with the indirect method 3. Balancing immediate expenses with payment delays 2. Multiple debtors and late payments 3. Customer churn 4. Too few new customers Getting on the front foot with Baremetrics How can we help?

Payment Solutions 97

Payment Solutions SaaS Payments Payment Methods Software Review 97

Baremetrics

NOVEMBER 9, 2021

Bigger companies acquire SaaS products with a large customer base to improve the other assets in their portfolio. An example of synergy could be an ecommerce brand aggregator acquiring an ecommerce tool to scale the primary business. Table of Contents. Why Would You Sell?

SaaS Payments 105

SaaS Payments Technical Review Development Team Review Software Review 105

Baremetrics

SEPTEMBER 10, 2021

Baremetrics is a business metrics tool that provides 26 metrics about your business, such as MRR, ARR, LTV, total customers, and more. Baremetrics integrates directly with your payment gateways, so information about your customers is automatically piped into the Baremetrics dashboards.

Payments 102

Payments SaaS Payments Revenue Payment Solutions 102

User Pilot

FEBRUARY 10, 2023

Customer intelligence analytics involves collecting customer data and then extracting actionable insights from it. Also, it helps to personalize the customer experience and boost customer loyalty. It also helps to forecast customer behavior. Make these changes to your customer journey maps.

SaaS Payments 98

SaaS Payments Payment Methods Payment Solutions Payment Services 98

User Pilot

JANUARY 10, 2022

Tracking the right customer success metrics allows you to respond proactively to customer needs and keep users on the road to success. The right metrics help increase retention and customer lifetime value , maximize upselling opportunities, and increase customer loyalty and drive word-of-mouth.

Customer Success 105

Customer Success SaaS Payments Customer Lifetime Value SaaS 105

User Pilot

DECEMBER 19, 2023

Strategic account management increases customer lifetime value , drives up referrals and revenue, and reduces customer churn. An account manager performs several tasks, all of which revolve around cultivating long-term customer relationships. Personalizing customer workflows according to their needs.

SaaS Payments 103

SaaS Payments Management Customer Lifetime Value SaaS 103

ChurnZero

MAY 18, 2021

The most commonly accepted definition of a customer journey map is this: A customer journey map is a visual representation of the customer journey (also called the buyer journey or user journey). It helps you tell the story of your customer’s experiences with your brand across all touchpoints.

Payment Services 84

Payment Services Payment Methods Payment Solutions B2C 84